Hoerdt also said the game's location will be key to
attracting as broad an
audience as possible
around the globe: «It will be located in a fictional place in the US because we think that today, to establish a
new brand with a western
audience, it helps to win with the US market, so part of the choice [in setting] is having this global worldwide
audience in mind.
Nintendo is no doubt hopeful, then, that this 3DS port of the game will
attract a
new audience of gamers who missed it the first time
around.