It's a great way to enlighten
your audience about your practice area, helping them better understand your expertise.
Not exact matches
Build an
audience by writing
about a subject related to what you do, not by writing only
about your
area of
practice.
If you are concerned
about confusing your
audience because your
practice areas are very different, let's say IP and family law for instance, I would encourage you to set up two different websites and blog
about the appropriate topics on the appropriate site.