The film's comedy also relies heavily on
its audience knowing about its subject.
Not exact matches
It's
about knowing your
audience as much as your
subject and delivering exactly the type of content that you
know will reach them over the millions of other Web pages out there.
Monsters vs. Aliens — from DreamWorks Animation vets Rob Letterman (Shark Tale) and Conrad Vernon (Shrek 2)-- isn't trying to be deep: that's just an unintended side effect (and one the
audience can safely ignore, if it wants to) when you riff on just
about every monster movie ever made and do it this cleverly, in ways that
know you
know way too much
about the
subject of cinematic apocalypse already.
As we've discussed, book marketing is
no longer
about lonely book signings and time - consuming schlepps to beg every store in town to carry your book — taking your marketing online (while not appropriate for EVERY book /
subject matter) offers you the opportunity to reach a wide
audience with only a moderate input of time and effort.