In closing, I appreciate the opportunity to talk about
audiobook marketing with the BuildBookBuzz.com audience!
Not exact matches
Libraries have had to expand their
market and move
with the times
with the addition of
audiobooks, DVDs and internet access points.
Just today I saw two pieces of
audiobook marketing news in one author group!I love having
audiobooks available and working
with «my» actor has been a real creative boost, so I'm keeping an eye on the
market to see where it goes next.
The company is the
market leader when it comes to hooking up libraries
with the power to purchase and distribute
audiobooks and e-Books for patrons to borrow.
Maja Thomas the former senior vice president at Hachette Book Group thinks that e-books are here to stay and have not destroyed the print
market «The rapid expansion in e-books was unusual, even compared
with other shifts such as in digital music, which wasn't as sudden, and
audiobooks took 20 years.
Recorded Books LLC have changed hands
with Wasserstein & Co. being the new owners of the premier company that has been providing unabridged
audiobooks and other digital content or related services to schools, libraries and the open
market.
Michaelle Cobb of the
Audiobook Publishers Association said, «The 2017 APA consumer survey showed smart speakers bounding into the
market with 19 % of people having listened on one of those devices.
In fact, it may help
with your book
marketing and help you sell your existing title even if you don't end up producing an
audiobook version.
The difference in demographics between eBooks, print, and
audiobooks means that
with an
audiobook you can actually increase your
market size, and even open new
markets that you might never have reached otherwise.
Professional guidance
with Writing, Publishing,
AudioBook Narration,
AudioBook Production, and
Marketing.
Like
audiobooks, translations and foreign
marketing will be a barrier to entry for many, but those authors who hop on board in the next couple of years can establish themselves early on
with massive numbers of readers.
Summary: In this course, you'll learn the benefits of having your book in audio, how to get your book ready for ACX, how the earnings system works on ACX, important ACX terminology, how to audition and work
with a narrator, how to
market your
audiobooks, and non-ACX platforms for
marketing your
audiobook.
Topics: audiobooswriting tips,
marketing with google hangouts, self publishing, writing tips, author
marketing, time to write, book writing tips, finding time to write, book reviewers,
audiobooks, serial novel
Topics: audiobooswriting tips,
marketing with bookbub, book
marketing, self publishing, book reviews, writing tips, author
marketing, time to write, book writing tips, finding time to write, book reviewers,
audiobooks, serial novel, launch party
This week's hot tips include why authors should use every tool at their disposal to promote their
audiobooks, how authors can craft their
marketing strategy by understanding website analytics, and how authors can increase production and decrease adverse health effects
with proper use of dictation.
Tags: audiobooswriting tips,
marketing with bookbub, book
marketing, self publishing, book reviews, writing tips, author
marketing, time to write, book writing tips, finding time to write, book reviewers,
audiobooks, serial novel
Speaking of the development, Rich Freese, President and CEO of Recorded Books said, «We are excited to work
with Wasserstein & Co., whose expertise in the stewardship of content - owning media businesses will enable us to expand our leadership position in the
audiobook, eBook, and digital content
markets.
The North American
audiobook retail
market comprises of two companies that have established partnerships directly
with publishers, Audible and Audiobooks.com.
Filed Under:
Audiobooks, Authors,
Marketing Tagged With: ACX.com, Ann Richardson, Audavoxx.com, Audible, Audies, Audio Publishers Association, audiobook, AudiobookBoom.com, AudioFile Magazine, Bookbub, BuildBookBuzz.com, Chris Fox, Felicia Sparks, InD «tale Magazine, Jeffrey Kafer, Karen White, marketing, Melissa Storm, Michele Cobb, Paul Heitsch, reviews, Sandra Beckwith, SOVAS, Stephen Campbell, Steven Jay Cohen, The Authors Biz, Viviana Izzo, Voice Ar
Marketing Tagged
With: ACX.com, Ann Richardson, Audavoxx.com, Audible, Audies, Audio Publishers Association,
audiobook, AudiobookBoom.com, AudioFile Magazine, Bookbub, BuildBookBuzz.com, Chris Fox, Felicia Sparks, InD «tale Magazine, Jeffrey Kafer, Karen White,
marketing, Melissa Storm, Michele Cobb, Paul Heitsch, reviews, Sandra Beckwith, SOVAS, Stephen Campbell, Steven Jay Cohen, The Authors Biz, Viviana Izzo, Voice Ar
marketing, Melissa Storm, Michele Cobb, Paul Heitsch, reviews, Sandra Beckwith, SOVAS, Stephen Campbell, Steven Jay Cohen, The Authors Biz, Viviana Izzo, Voice Arts Awards
In the UK, The Bookseller reports in its FutureBook conference material that
audiobooks are the fastest growing segment of the digital content
market for trade publishers,
with the overall audio digital download
market «said to be worth close to # 100 million (US$ 125 million) per year.»
She also, and this is how we connected, she also curates information to help authors create
audiobook editions of their titles at AudioForAuthors.com and compiles ideas to aid
with audiobook marketing at AudiobookMarketingTips.com.
Over the past few weeks we've discussed improving your author revenue
with crowdfunding,
audiobooks and tapping into additional writing / speaking
markets while building your reading audience.
As the audio publisher, you're also responsible for
marketing the
audiobook, starting
with its cover art.
In fact, I love
marketing so much that I wrote 2 articles for the ACX blog on topic that are loaded
with tips and tactics specific to
marketing audiobooks.
Filed Under:
Audiobooks, Business,
Marketing, Narrators, Observations, Voice - Over Tagged With: ACX, affiliate, Audible, audiobook, marketing, narrator, royalty - share, voiceover, Wh
Marketing, Narrators, Observations, Voice - Over Tagged
With: ACX, affiliate, Audible,
audiobook,
marketing, narrator, royalty - share, voiceover, Wh
marketing, narrator, royalty - share, voiceover, WhisperSync
Filed Under:
Audiobooks, Authors,
Marketing Tagged With: Ann Richardson, audiobook, AudiobookBoom.com, BuildBookBuzz.com, Hal Elrod, Jeffrey Kafer, marketing, QR code, Sandra Beckwith, Wa
Marketing Tagged
With: Ann Richardson,
audiobook, AudiobookBoom.com, BuildBookBuzz.com, Hal Elrod, Jeffrey Kafer,
marketing, QR code, Sandra Beckwith, Wa
marketing, QR code, Sandra Beckwith, Wayne Kelly
For the first time, conditions have become just right for
audiobooks to be a bigger and better stream of revenue for indie authors, as well as a whole new
market,
with increased discoverability.
As you can see, you can
market your
audiobook with your book and as a standalone product.
It bears repeating that royalty share
audiobooks are a lot like the stock
market: you can have some
with amazing returns and some that are under - performers.
According to Tom Webster, Vice President of Strategy for Edison Research, «The
audiobook market continues to grow,
with more people than ever before indicating that they have listened to the medium in the past year.
These are full service providers who combine production
with distribution and
marketing to help indie authors get their
audiobooks to
market.»
According to Tom Webster, vice president of strategy for Edison Research, «The
audiobook market continues to grow,
with more people than ever before indicating that they have listened to the medium in the past year.
eStories is a
audiobook retailer and Matt Downing, Chief
Marketing Officer projects that in 2017 «I expect to see more classic books being reimagined and reproduced
with celebrity narrators and higher production quality.
Our British customers have already downloaded 60,000
audiobooks from our platform during a short soft launch, and
with thousands more titles to be added this year, we expect the UK
market to go from strength to strength.»
With a footprint of this breadth and depth, Audiobooks.com is the leading in - vehicle
audiobook provider on the
market.
«We are proud to deepen our long - standing partnership
with HarperCollins as they expand the
market to directly serve
audiobook listeners worldwide
with their new offering.»
«Our team of expert judges debating the winner of the
Audiobook of the Year award must choose a single audio that combines the very best in narration and production quality
with significant sales impact and
marketing outreach to be the standard bearer of excellence for the format and audio publishing industry.
The global
audiobook industry is currently evaluated at $ 3.5 billion dollars and the United States is currently the largest singular
market with $ 1.8 billion dollars in audio sales in 2016 and this was a 31 % increase from 2015.
Audiobook markets are far more developed in the US and Europe than in Japan,
with the products comprising around 10 per cent of book sales in some countries.
With sales growing at an annual rate of 20 % if your book
marketing package doesn't include
audiobooks, you could be missing out on a growing number of book fans.
The
audiobook market is booming,
with 20 % growth annually for the last three years, expanding faster than and driving the demand for the sales of print books, according to a recent Audio Publishers Association
Audiobooks Survey conducted by Edison Research.
Compare this narrow window
with the rise of print - on - demand physical book sales, and the surge in the
audiobook market, which is open to all authors.
It's also pretty cool what you can do from a
marketing perspective
with an e-book, especially
with Whispersync, which will connect your
audiobook to your e-book, allowing someone to seamlessly switch from your e-book to your audio book.
He said there was a «great deal of potential» in the
audiobook market and that the industry was «just at the start» of realising the potential in the
market, citing the demographic shift and
market expansion taking place in the sector during the past five years, especially
with the growing popularity of podcasts which are now seen as «premium content».
Canadian
audiobook service Audiobooks.com is launching into the UK
market today (18th October)
with a catalogue of 70,000 titles, as its c.e.o. highlights the growing potential in the
audiobook market.
Filed Under:
Marketing tips, Phyllis Wheeler Tagged With: ACX, audiobook, author, free, marketing, novel, producer
Marketing tips, Phyllis Wheeler Tagged
With: ACX,
audiobook, author, free,
marketing, novel, producer
marketing, novel, producer, royalty
After publishing 19
audiobooks, we also developed a
marketing plan to get the word out — and we share it
with you to help you get more exposure and sales.
We then move into the
audiobook portion, which comprehensively covers what publishers need to know right now, starting with «The Global Audiobook Market — Alive with Opportunities» which will give us the landscape of global audio publishing and insight into where it's
audiobook portion, which comprehensively covers what publishers need to know right now, starting
with «The Global
Audiobook Market — Alive with Opportunities» which will give us the landscape of global audio publishing and insight into where it's
Audiobook Market — Alive
with Opportunities» which will give us the landscape of global audio publishing and insight into where it's heading.
So I know things will take a dive when I make the move out of Select... but it's okay, I'll be ready because I'm building deep
with developing a loyal, engaged reader base and capturing them on my email list,, building broad by reaching into new
markets (
audiobooks, trad pub deals, film and tv) and high by developing new projects in new genres.
In the last five years Amazon have, in addition to dominating online bookselling, bought a book social network, a major print - on - demand supplier, a complete end - to - end self - publishing system, pretty much the entire used books marketplace, the biggest
audiobook distributor, the best iPhone ereader, and designed, built and delivered the only truly mass -
market dedicated ereading device,
with a proprietary format that sets them up to be the iTunes of eBooks.