I had the pleasure of being a guest writer on the ACX.com blog to discuss
audiobook marketing in depth.
I can merely give you some numbers about
the audiobook market in Germany as it is right now:
I can merely give you some numbers about
the audiobook market in Germany as it is right now: In 2013, the overall market share of audiobooks of the total book market was below -LSB-...]
The audiobook market in the United Kingdom has grown by leaps and bounds over the course of the past five years, but consumer adoption is still very low when compared to e-books.
The audiobook market in the UK is currently evaluated at around # 91 million.
Lasse Winkler looks at Swedish audiobook publisher Storytel and how it created
an audiobook market in Sweden from scratch.
This free report explores
the audiobook market in Canada.
Not exact matches
Ondemand music, book and now
audiobook providers are also taking an increasingly strong grip on their respective
markets, causing some to question whether our homes will include shelves for such things
in the near future.
Just today I saw two pieces of
audiobook marketing news
in one author group!I love having
audiobooks available and working with «my» actor has been a real creative boost, so I'm keeping an eye on the
market to see where it goes next.
We are proud to have cracked the LATAM
market and put
audiobooks in the spotlight for the publishers and, most importantly, for the consumers.»
Each nominated title is distinguished by excellence
in production as well as its ability to create new interest
in the
audiobook format through creative
marketing.
Although Plus will expand sometime
in 2018, it is still not determined what
market will be next or if
audiobooks will play a role.
It is (driven by) more and more digital people coming
in from reading e-books... There is a bright future for the
audiobook market.»
David Burleigh the Director of Brand &
Marketing Communication told Good e-Reader, «We have seen
audiobook circulation growth
in multiple
markets over the past year.
Maja Thomas the former senior vice president at Hachette Book Group thinks that e-books are here to stay and have not destroyed the print
market «The rapid expansion
in e-books was unusual, even compared with other shifts such as
in digital music, which wasn't as sudden, and
audiobooks took 20 years.
In 2018, «Storytel's focus is to launch in a couple of new markets and to create local language audiobooks in the markets where we are present.&raqu
In 2018, «Storytel's focus is to launch
in a couple of new markets and to create local language audiobooks in the markets where we are present.&raqu
in a couple of new
markets and to create local language
audiobooks in the markets where we are present.&raqu
in the
markets where we are present.»
Audible is the undisputed
market leader
in audiobook production and operate the world's largest
audiobook store.
In fact, it may help with your book
marketing and help you sell your existing title even if you don't end up producing an
audiobook version.
They ran the gamut and included selling more
audiobooks, selling more paperbacks, selling more
in international
markets, increasing newsletter open rates, and what you should do to start gathering a mailing list of interested readers before you launch your first novel.
If you are a podcaster, it's quite likely you have a built
in market for your
audiobook in your listener base.
The difference
in demographics between eBooks, print, and
audiobooks means that with an
audiobook you can actually increase your
market size, and even open new
markets that you might never have reached otherwise.
Book Buddy offers a full range of publisher services including the most affordable professional
audiobook production
in the U.S. Book Buddy produced over 1,000
market - ready
audiobooks in 2016 for a variety of authors and publishers.
This year I plan to focus on creating
audiobooks and I'll see how much that will pull
in monthly (I know it's a growing
market).
Will you have enough left over
in your budget to
market that
audiobook as well?
Like
audiobooks, translations and foreign
marketing will be a barrier to entry for many, but those authors who hop on board
in the next couple of years can establish themselves early on with massive numbers of readers.
Summary:
In this course, you'll learn the benefits of having your book in audio, how to get your book ready for ACX, how the earnings system works on ACX, important ACX terminology, how to audition and work with a narrator, how to market your audiobooks, and non-ACX platforms for marketing your audioboo
In this course, you'll learn the benefits of having your book
in audio, how to get your book ready for ACX, how the earnings system works on ACX, important ACX terminology, how to audition and work with a narrator, how to market your audiobooks, and non-ACX platforms for marketing your audioboo
in audio, how to get your book ready for ACX, how the earnings system works on ACX, important ACX terminology, how to audition and work with a narrator, how to
market your
audiobooks, and non-ACX platforms for
marketing your
audiobook.
The hardcover and board book formats also had sales gains
in the year, but sales of mass
market paperbacks and physical
audiobooks both had declines
in 2016.
Flattering, but
in order to attract writers and convince them to sign a contract the offer has to change toward higher royalties, different deals for ebook, paperback, and
audiobook publishing rights, and
marketing plan that goes well beyond the initial splash.
At the Frankfurt Rights Meeting, Storytel presented another example of the booming
audiobook market, not only
in terms of sales but also
in terms of rights opportunities.
It's a study
in the craft of successful self - published book
marketing: Great copy, a table of contents, reviews (including Goodreads reviews), a sample, multiple buy links (including direct from the author), a sample
audiobook chapter....
The big plan right now is to get the
audiobook app loaded on all of the Samsung 4 Nook tablets and then launch a big
marketing campaign
in their bookstores.
The United States and Canada have are the worlds largest
audiobook markets but
in the UK they have yet to take off
in a meaningful way.
Speaking of the development, Rich Freese, President and CEO of Recorded Books said, «We are excited to work with Wasserstein & Co., whose expertise
in the stewardship of content - owning media businesses will enable us to expand our leadership position
in the
audiobook, eBook, and digital content
markets.
They are the current
market leader
in audiobooks, eBooks and video content.
Overdrive has the largest
market share
in facilitating digital e-books,
audiobooks and videos to libraries all over the United States.
Recorded Books basically leveraged their existing base of library contacts to help
market hundreds of magazines,
in addition to their
audiobooks and 100,000 eBooks, via the OneClickDigital platform.
Kobo opened up a subscription based
Audiobook Store
in Canada, US, UK, Australia and other major
markets.
Libraries that invest
in the Overdrive ecosystem are always paying a bit more, because Overdrive is the
market leader for e-books and
audiobooks.
Ian than alluded to his company's future plans
in the subscription
audiobook space «We're trying to find a model that can expand the
market and lower the barrier for consumers to enjoy
audiobooks while trying to avoid mistakes that have happened
in other
markets and their rights holders.
The Spaceship Next Door succeeded as much as I could
in one of the ebook
markets, not at all
in the print
market, and very much
in the
audiobook market.
The US - based Cobb's career
in audio dates back to a position as vice-president
in sales and
marketing for AudioGO, formerly BBC
Audiobooks America.
Despite those promotional /
marketing setbacks and frustrations, as an author, I still believe strongly
in the
audiobook market.
Libraries are the biggest purchasers of
audiobooks and they are extremely popular
in this
market.
Audiobooks are certainly a growing
market in Germany, but don't expect to sell very many of them if your ebooks aren't even selling yet either.
The
audiobooks have done all right, but the French books have floundered, mostly because promoting
in that
market is a skill set we don't have, and don't have time to cultivate.
In the States, the APA's member - publishers who report their figures have seen 20 - percent or better increases in audiobook sales for two years, 2014 and 2015, making it the kind of sector in publishing that many publishers, weary of the hobbled progress of recent ebook markets, understandably welcom
In the States, the APA's member - publishers who report their figures have seen 20 - percent or better increases
in audiobook sales for two years, 2014 and 2015, making it the kind of sector in publishing that many publishers, weary of the hobbled progress of recent ebook markets, understandably welcom
in audiobook sales for two years, 2014 and 2015, making it the kind of sector
in publishing that many publishers, weary of the hobbled progress of recent ebook markets, understandably welcom
in publishing that many publishers, weary of the hobbled progress of recent ebook
markets, understandably welcome.
In the UK, The Bookseller reports in its FutureBook conference material that audiobooks are the fastest growing segment of the digital content market for trade publishers, with the overall audio digital download market «said to be worth close to # 100 million (US$ 125 million) per year.&raqu
In the UK, The Bookseller reports
in its FutureBook conference material that audiobooks are the fastest growing segment of the digital content market for trade publishers, with the overall audio digital download market «said to be worth close to # 100 million (US$ 125 million) per year.&raqu
in its FutureBook conference material that
audiobooks are the fastest growing segment of the digital content
market for trade publishers, with the overall audio digital download
market «said to be worth close to # 100 million (US$ 125 million) per year.»
In a statement, the association said that Amazon and Audible were abusing their dominant
market position to force publishers to accept «unreasonable conditions» for the
marketing of
audiobooks, according to Reuters.
How Findaway Voices is a single service built to help independent authors and small publishers create and distribute their
audiobooks, and that they are a fully non-exclusive platform to the largest network of audio sellers
in the world (retailer, library and K through 12
markets)
In addition to courses on DAWs, Lynda offers loads of classes in marketing, social media, web site design, and other topics useful to your audiobook busines
In addition to courses on DAWs, Lynda offers loads of classes
in marketing, social media, web site design, and other topics useful to your audiobook busines
in marketing, social media, web site design, and other topics useful to your
audiobook business.