Sentences with phrase «author brand credibility»

Not exact matches

Corinne Liccketto, Sales and Marketing Manager and Book Publicist with Smith Publicity, spoke specifically about the need for self - published authors to establish for themselves a complete brand, as well as establish their credibility in either a non-fiction platform or as a writer who has believable expertise in that area.

Griese points out that, according to the law of averages, authors who use a subsidy publisher will not make money on their books, although other benefits (credibility, speaking engagements, building brand, and so forth) may well accrue, rendering the book publishing effort worwhile.

Almost anyone can self - publish a book, but the difference between creating a potential book (one that can be ordered if anyone ever hears about it) and creating an actual book (one that people are actually reading) is knowing what to do after your plans for publication are in place... and while your topic is still hot, and you're still interested in using your book as a vehicle for building brand, increasing your credibility, making money, or fulfilling your life - long dream of being a real author.

All of these elements together constitute a recognizable brand that makes you makes you memorable and builds credibility as part of your author platform.

Both your book and author brand gain credibility and trust as your talent and knowledge become clearer to others through reviews.

Nonfiction authors use their real name because they're looking to build credibility and a brand.