"Author platform" refers to an author's presence and influence in their target audience. It includes things like social media followers, website traffic, and mailing lists. A strong
author platform enables authors to connect with and engage their readers, which can help with book sales and overall success in the publishing industry.
Full definition
Then I did a whole webinar on
building author platforms and made some cool stuff for it, so you should watch that presentation.
As book marketing and the building
of author platforms continues to grow online, there's never been a more crucial time for self publishers and independent authors to have an effective author website.
Connecting with readers this way has proven to be one of my most effective tools
for author platform building.
With so much emphasis on the social networking aspects of creative careers these days, you might expect an expert
on author platform building to promote an extremely social approach.
It's become so incredibly important to have a strong
online author platform before you launch a book that it's impossible to overlook the power of a well - done website or blog.
You just need to make better decisions up front that will set you on the right path for future success as a children's author with ongoing book sales and a
growing author platform.
Practical functionality is not only essential for building a nice author website, it's essential for developing a
strong author platform as well.
Part of an
effective author platform strategy, is to be driving visitors to your author website to find out more about you and hopefully consider purchasing your book.
I am going to share tips on how you can successfully write, publish, and market your books and create your very
own Author Platform on a shoe string budget.
In my free 5 - Day
Author Platform Challenge, I lay the foundation of what I believe you need to do in order to sell more books.
Many of them are geared to people who want to start a small imprint to publish other authors, and most were too dated, failing to address ebooks and
author platform at all.
But regardless of how your book gets published, you will need some type of
author platform which connects you with your reading public.
With nonfiction, controversial subjects really need a strong
author platform because it's the only way a reader will take you seriously.
Many authors lack a
large author platform, so you got ta work with what you have to get your book in front of readers.
I need to know is how well I think an author's book will sell, and that's where
Author Platform comes into play.
These days we also need the drive to build a social media presence and
author platform while we're learning craft, or all those lovely stories won't reach readers.
Having a
solid author platform can help you market your book and leave you able to write more in the meantime.
No one should have to do what I did which is try and get an
entire author platform set up in less than two weeks to get ready for the release of my book.
The variety of applications for a tool like this one spread far across just the
indie author platform and the results in the first five days of open use are already pouring in.
A lot of book marketing experts tell you how
important author platform is and emphasize the importance of building an email list.
A good, strong, well - designed author website is the very basis of what you need to start building a
powerful author platform, but it's just the beginning.
Building a
great author platform comes down to one thing: creating the most value possible for your readers.
I know this because I
review author platforms and websites almost daily, to help authors find places they can improve conversion.
Since then, I've taught countless conference sessions and webinars about
author platform development, content strategy, marketing and promotion, and long - term best business practices.
Depending on your
current author platform and social media footprint, you will need to decide on how much you want to invest in book promotion.
I expected to be asked
why author platforms were necessary, but to my surprise the most frequent question I heard was: Where should I start?
These branding discussions seem focused on the blog or
author platform level, However, I have not seen anything written about blog post branding — branding your individual posts with images.
A strong
author platform goes beyond having thousands of email subscribers and a top - notch website, especially if you are trying to reach a younger generation of readers — like me.
I didn't start building my own
author platform until after I had published my first novel and this definitely made things harder for me to start growing my audience and building a readership.
In order to garner interest from a traditional publisher, you must have a
significant author platform and in many cases, commercial or mass appeal.
Phrases with «author platform»