Professional Experience Krafty Kuisine (New York, NY) 11/2010 — Present Vice President of Sales • Successfully launched Krafty Kuisine, a manufacturer of high end appetizers, into the wholesale food service industry • Hired and managed 6 food service brokers in the New York, Philadelphia, New England, and Florida markets • Designed and implemented a distribution network of more than 10 distributors in less than 6 months • Generated strong sales and brand awareness through networking, tradeshow advertising, marketing efforts, and other tactics • Attended broker and distributor sales meetings for education and training on Krafty Kuisine products • Performed in - house test marketing of new products and devised alternative marketing techniques to broaden product appeal • Managed sales, marketing, and customer service staff ensuring profitable and professiona
Professional Experience Krafty Kuisine (New York, NY) 11/2010 — Present Vice President of Sales • Successfully launched Krafty Kuisine, a manufacturer of high end appetizers, into the wholesale food service industry • Hired and managed 6 food service brokers in the New York, Philadelphia, New England, and Florida markets • Designed and implemented a distribution network of more
than 10 distributors in less
than 6 months • Generated strong sales and brand
awareness through networking, tradeshow advertising, marketing efforts, and
other tactics • Attended broker and distributor sales meetings for education and training on Krafty Kuisine products • Performed in - house test marketing of new products and devised alternative marketing techniques to broaden product appeal • Managed sales, marketing, and customer service staff ensuring profitable and
professionalprofessional operations