Meanwhile, Celenza, who continues to scout for new marketing «properties» to replace BioSteel Camp, figured the firm could sponsor a Canadian high school all - star
basketball game, modelled on a similar event McDonald's sponsors in the U.S. Celenza met with organizers at Canada Basketball and offered product instead
basketball game, modelled
on a similar event McDonald's sponsors in the U.S. Celenza met with organizers at Canada
Basketball and offered product instead
Basketball and
offered product instead of money.
Held at Madison Elementary School, 601 S. Madison St., the program, usually held
on Monday,
offers 1 1/2 hours of such sports as soccer,
basketball and football, and
games such as tag, dodgeball and capture the flag.