There's a cachet behind
this because of the strong brand name and the track record that Bill Gross and his team have established.»
Not exact matches
But that's not the final word, apparently,
because other evidence suggests that
brand loyalty is as
strong as it's ever been: Fully 77 percent
of consumers in one survey, for instance, said they return to the same
brands over and over again, with 37 percent
of them qualifying as «
brand loyalists» — the segment
of customers who will stay true to a
brand even if offered a superior product from a competitor.
This is the
strongest form
of brand - customer connection,
because it turns regular customers into rabid
brand evangelists.
While it's true that companies following these rules have, in the past, been able to build
strong brands like Sony and Coke, this type
of «broadcast marketing» no longer works
because:
Case in point: Dotdash's home and food - focused
brand, The Spruce, is now one
of the
strongest properties
of its kind on the internet, simply
because Dotdash set out to do something that it didn't believe was well - served in the marketplace.
«I've asked Jeff Kantor to lead Merchandising
because of his deep knowledge
of our business,
strong relationships with our
brand partners and outstanding leaderships skills.»
I like to use Trader Joe's canned light coconut milk
because it doesn't contain additives, has very little sugar, and doesn't have a
strong (almost fake) coconut taste that reminds you
of sunscreen and being on the beach like some
of the other
brands I've tried.
MCE is highly regarded as a
strong operator
because of its consistent ability to offer unique
brands, superior service and quality foods.
Leary was attracted to Vinexpo Bordeaux
because of Napa Valley Vintners
strong commitment to the 2015 program, giving Blackbird Vineyards an opportunity to put its
brand front - and - center.
Downpricing is a
strong strategy for sales
because it allows you create buzz around that cool sale, seem super generous, and get your book into the hands
of folks who will become your
brand ambassadors.
A
strong balance sheet is important
because it provides Hormel with the financial flexibility to make opportunistic acquisitions
of quality, undervalued
brands while still funding the steadily growing payout.
They have selected Viceroy after a running an operator selection process
because of the
brands strong record
of strong financial performance and experience as a successful hotel and resort operator.
Following today's conference call, it was clear that Marriott finds the Starwood Preferred Guest program very appealing and has incentive to preserve value, not only
because of its very loyal members (like you and me), but also
because of very
strong partnerships with other
brands and card issuers, such as American Express with the Starwood Preferred Guest Credit Card from American Express.
We have always been keen to maintain the identity
of Alienware
because we know how
strong the affiliation is between gamers and the
brand.
I think some Ammibo may have some collector value in ten or twenty years
because the
brand is so
strong and the total number
of Nintendo characters is relatively limited.
At this stage, we aren't sure where the fault lies but we suspect Microsoft involvement in this simply
because of the
strong association with the Xbox
brand in video.
Sure there is a
strong possiblity alot
of people would ditch the
brand but IMO i don't think that would be the case when the only free alternatives would be PC gaming (something that I absolutely detest) and Nintendo themeselves with the wii U. Sure I'm leaving out this Steambox thing
because we don't know a whole lot about that yet.
«Need for Speed» failed
because studios scrambled to adopt something with
strong brand recognition instead
of something that actually screams out for a film adaptation.
I hope to be completely wrong, but my observation
of world politics, the UN in particular, over the past several decades, is that just when you are certain that the Intergovernmental Panel on Chicken Chit has finaly died, it will be reborn as the World Wide Focus on Poultry Excrement (WWF - PE) and it will take ten years before anyone realizes that its all the same people just with different titles and
brand new evidence much
stronger than the previous evidence
because they have learned from their mistakes.
Perhaps it is
because I have been talking to many people who have plans for when they get back in September in terms
of branding and setting a new
strong strategic direction for their firm....
When I was the general manager
of a software company it didn't matter to me...
because my assumed
brand was very
strong.
Start asking yourself these questions
because they form the basis
of a
strong and authentic personal
brand.
She's also proud
because her team
of eight reps came out ahead
of some teams with as many as 30 reps.. The award is presented based on the amount
of commission the team earned for the approximately 14,000 - agent
strong brand.
«There are opportunities today in Asia for the
stronger,
branded - name, well - positioned retailers,
because Asia has not successfully generated many
of its own retailers,» says David Mudgett, currently executive vice president at Newport Beach, Calif. - based Donahue Shriber, and former president
of the Asia division
of Koll, also
of Newport Beach.