Sentences with phrase «better focus your marketing»

If you have a focused, defined audience, you can better focus your marketing efforts, saving time and frustration!

Not exact matches

Use techniques like prototyping, focus groups, and strict market segmentation with limited releases to get a better idea — although not a perfect one — of whether an idea will fly on the mass market.
«It's never a good thing when the markets are spending time focused on rancour and brinkmanship in Washington instead of being focused on what are some pretty reasonable fundamentals that we're getting,» said Craig Fehr, Canadian markets specialist at Edward Jones in St. Louis.
Against a background of more volatile markets and worries that some of the biggest hedge fund managers are nursing losses this year, many in the audience focused on the smaller, better - performing investors like Oleg Nodelman.
This freed up my time to focus on what I was good at — the strategy of the magazine, making contacts and developing marketing.
The SEC's focus on clear pricing is ultimately a good thing for markets, says Wallman.
One way Minhas reduces the risk of her investments is to focus on markets or models she knows well, particularly consumer packaged goods, and manufacturing and distribution operations.
There's never been a better time to be a startup focused on transportation, with several factors converging to create a huge market opportunity.
A highly - focused social media and content marketing strategy intended to build a strong brand has a better chance for success than a broad strategy that attempts to be all things to all people.
The development of the Barcelona Principles is a good starting point, but traditional PR must become more data focused to yield better results and compete against other marketing disciplines.
Yes, there are good reasons why some startups should put working day - to - day on growing their business aside and spend the time instead looking for outside investment, including: gaining the financial and other operational resources they need to move forward; to increase their financial stability, focus (plus peace of mind) in the short - term if they've been growing on revenue, founders» savings and credit cards; and to quickly accelerate their growth in order to capture a massive market.
«So you're both supporting the case of an investment belief — that these corporations will do better than the market, because they are long - term focused — and you're also creating a new trend that would support corporations in general to think more long term,» says Winslow.
We also started on day one with a focus on e-books and e-book marketing so we know what works very well and what doesn't.
This feedback can help business owners find out if their products, stock, pricing, and placement are appealing to customers; measure the training and performance of frontline employees; learn if competitors do a better job at sales, service, marketing, and operations; identify if employees are following company procedures or compliance practices; and, increase focus on service and selling to help convert browsers to buyers, Warzynski explains.
Apple would have done better to focus on China's regional trends rather than develop the payment service for a global market, says Kitty Fok, managing director of the China group at the market research firm International Data Corporation.
Filmed at the NeXT headquarters in Redwood City, California, in 1991, Jobs focuses on marketing strategy — but along the way, he stresses some fundamentals that every business owner would do well to heed.
Despite the fact that PR and content work so well together, plenty of marketing and communications leaders focus their time, attention, and budget on one or the other — typically, on PR.
Market strategists and portfolio managers maintain that folks should look past those lofty valuations and focus on what counts: A powerful, steady forward march in profits that should deliver near double - digit returns, or even better, for years to come.
Even as the big three dominate the market and other IaaS providers get snapped up, we believe there remains plenty of room in the market for independent providers, so long as those providers are well engineered and focused on the right markets
Since social media is designed for content that is seen by many and shared across diverse networks, it is naturally a better platform for marketing campaigns that are broader in focus.
In addition to covering the full range of investment opportunities, the book features new material on the Great Recession and the global credit crisis as well as an increased focus on the long - term potential of emerging markets.
To me, ABM is defined as a laser - focused approach to B2B marketing in which marketing and sales teams work together to target best - fit accounts and turn them into customers.
Marketing a business to a large and diverse audience may sound like a good idea, but most companies old and new know learn quickly that you're much better off to aim for one specific demographic and then really focus your time, effort, and advertising money on that group.
The key to the best content marketing ROI lies in focusing your efforts where they have the potential for greatest impact.
That said, back - to - school was good for Google, whose cheap internet - focused Chromebook laptops «had another banner quarter in the K - 12 market,» says IDC, though it doesn't provide specific figures.
So much marketing activity focuses on talking about how great the brand is, and how wonderfully well it serves its customers and provides its services.
While marketing tactics are still important, focus on providing customers what they want — the best solution at a competitive price.
This focus on lifetime value has created both a big job market (according to a search on LinkedIn, more than 2,800 «customer success» - related job openings exist), as well as spawned a hot new product market.
At The Future of Storytelling Summit, Wong told Entrepreneur that Silicon Valley advertisers mistakenly focus messaging on the best possible tech, instead of marketing the best possible life and how tech fits into it.
Among the other lessons learned in the Lean LaunchPad class for healthcare, Blank says, were: It's better to focus on one product and target market rather than trying to do everything right out of the gate.
Goals for product development should center on the technical as well as the marketing aspects of the product so that you have a focused outline from which the development team can work.
Particularly notable is Act - On's simple CRM integration, which can make it a good tool for businesses who want to start small, focusing on lead - management capabilities and grow their marketing efforts over time.
Best Buy: The electronics retailer unrolled a Twitter - focused marketing and customer service strategy built around «Twelpforce,» a system the company created to allow thousands of employees across departments to receive and respond to customer queries via Twitter.
But as the company captured a sizeable portion of the computer market, it became more focused on products that looked good and made people look good while using them.
While government science and tech funding is focused on basic research, corporate R&D mostly aims to bring new, slightly - improved products (like the upgraded iPhone or marginally - better cholesterol drug) to market.
These included such bullet points as «Recent organizational realignment has strengthened focus on sales and revenue generation,» and «Well positioned in our markets, strong portfolio of strategic assets and committed to achieving revenue growth.»
Red may well be finding itself stalling in the market, a victim of its focus on a single high - tech innovation, as well of Jannard's in - your - face marketing style.
Rather than marketing to everyone, LeadCrunch enables marketers to focus their effort on leads that have the best chance of closing.
On a rough day for the stock market, Cramer noticed one stock group trading surprisingly well: retail - focused REITs, or real estate investment trusts.
The best option may be to stay laser focused on current offerings and expand into new geographic markets.
«Fitbit has a very strong position in the market for fitness trackers, and they are one of the strongest in the wellness market as well,» says Gartner Research director Angela McIntyre, who focuses on wearables.
Digital marketing is about driving a better customer experience, earning sales and retention by focusing on the importance of one - to - one marketing.
You should test your ad copy and other marketing via surveys, polls, informal focus groups conducted with a handful of your best customers, and direct attempts at selling face to face or to small groups brought together for that purpose, as well as split tests of headlines, offers, and prices via online and offline media.
Though the products have since gone mainstream (Target and Best Buy each accounted for more than 10 percent of Skullcandy's net sales in 2009, according to the S - 1), the focus remains on the alternative sports market.
Instead of focusing on the biggest market, King might have done better to focus on the markets where the very essence of the game had most local resonance.
However, even if your initial marketing message will focus on why your offering is better than doing things the old way, don't lose sight of your new market competitors.
They are typically so focused on building their product, they don't raise enough capital to cover essential sales and marketing activities that will allow them to better attract additional venture capital down the road.
In order to grow our corporate wellness presence, we intend to enhance our corporate wellness offering as well as expand our sales team focused on this market.
Apple has created great marketing campaigns, but their focus is always on creating the best products.
Answering these questions led us to what may be marketing's best - kept secret — something right in front of us all the time, but not visible until we focused on it.
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