Your book description is also critical for letting Amazon know how to rank
your book in keyword searches.
The warning — which some authors claim they did not actually receive before their titles were removed from sale — pertains to authors who've used titles of other
books in the keyword searches for their titles.
Not exact matches
In my
search for a new
book to read on
keywords I went straight to the source, Lee Odden's office library.
On CK - 12, after doing a
keyword search to find
books or chapters on a certain topic, teachers can combine their chosen items into a single document called a FlexBook that can be printed out or saved as a PDF and used
in class as teaching material.
We can «tag»
books with multiple
keywords too, which can help them show up
in searches.
So, for example when I head on over to Ubersuggest, I pop
in the words «
Book Marketing» and it returns all kinds of
keywords and
keyword strings that readers have
search in the last 24 hours.
This has resulted
in casual readers finding these
books by browsing their favorite e-book genre or
searching for the
keyword «bestseller.»
This includes the Optimize Amazon Sales rank tool to help get your
book on page one from a
keyword search; the Enhanced Description Maker which makes you look like an HTML expert; and the Amazon Review Grabber which lets you target reviewers
in your genre.
We generate impeccable ebook files and embed important metadata like series information and
search keywords in the way that will most effectively help readers find your
book when
searching the digital stores.
Non-fiction
books with a central theme revolving around a specific religion are restricted to
keyword - targeted ads only (Headline
Search Ads and Sponsored Products) using
keywords relevant to that religion or about religion
in general.
Inclusion of
keywords, positive
book reviews and comments, authoritative recommendations, similarity to other titles and everything else
in the metadata means that
search engines can find it.
I have multiple
books on kindle, and while I do build backlinks to a degree, I never see much of a change
in my page rank
in a
search for the
keyword I was optimizing for.
Please edit the
search keywords of your
book and all affected
books in your catalog by following the steps below; a reply to this email is not required.
In your bio, make sure to use keywords that are very relevant to your field of interest and book genre to accomplish something similar to Troutson's bio in terms of keyword relevancy for competent Search Engine Optimizatio
In your bio, make sure to use
keywords that are very relevant to your field of interest and
book genre to accomplish something similar to Troutson's bio
in terms of keyword relevancy for competent Search Engine Optimizatio
in terms of
keyword relevancy for competent
Search Engine Optimization.
Using these
keywords is important because it increases the chance that someone's random Google
search for information about a topic related to you and your
book might pull
in your bio from your author website, Amazon etc. and lead this searcher to you.
While it's a bit of an obstacle to be a lesser - known author, the
keywords you use
in your
book's metadata make it possible for readers to organically discover you through their natural online
searching.
The tool, Natural Language Processing Engine (NLPE), aids
in book discovery using a specific
keyword algorithm, and functions across multiple languages, regardless of what language the reader
searches.
Balancing between
search volume and competition with
books in the
search, measured by best - seller rank and other factors, will help you find your seven perfect
keywords.
Finally, if you have a KDP account, you can access the
keywords Amazon encourages you to add to your
book metadata
in order to gain visibility for that particular
search.
I hope, my
books on poems, «Love Exposed» and «Poetic City Life» will come
in the
search result when
searched with right kind of
keywords.
When you create your
book in Kindle Direct Publishing, you are allowed to pick up to seven
keywords or phrases for which your
book will rank when people
search.
These have nothing to do with how Amazon ranks your
book — they're used
in keyword searches for someone browsing topics.
It also provides a
search of
book metadata (author, title, brief description,
keywords) as a participant
in Yahoo!'s Content Acquisition Program, with a database updated weekly.
Lots of people will
search for «mystery
books,» for instance, but if there's 700,000 other
books with that
keyword, then people will have a hard time finding yours
in particular, so think about
keywords that are used, but not overused, meaning
keywords that are more specific to your content but not so specific that you too severely limit the amount of people
searching for it.
Keep
in mind that your prospective reader can
search for
books by subject, ISBN,
keywords, or author.
Justine Bylo [00:10:30] If I am
searching for a
book on Amazon about cats and I put
in the words «children's
book about cats,» what would you suggest as some
keywords for that?
And you can save 25 % off a la carte pricing on three specific Amazon Marketing options (Kindle,
Search Inside,
Keyword Tagging) we offer with the Amazon Extreme package by clicking here (and
in that case, we'll include a free copy of Sell Your
Book on Amazon).
They don't see them
in your
book's title,
book description or
search profile (the 7
keyword phrases Amazon allows you to submit to their
search engine).
Yes,
keywords are a great tool that you have
in your toolkit as an author, and so we actually, the approach that I always talk about when I talk about
keywords is I call it a 360 approach to
keywords, and what I mean by that is you want to choose, and we'll talk
in a moment about how to choose those
keywords, how to identify the ones that will be most relevant, but so you want to choose a few words or phrases that apply to your
book and that customer, your readers would use
in searching for your title.
You need pick
keywords that get enough
searches to generate sales but are not too competitive so your
books can be found
in the first
search results.
Adding
keywords that are related to a particular
book in the metadata, or using those
keywords as a marketing strategy
in blog posts or author websites has the ability to boost a
book's discoverability, as well as helping to rank among
search engines.
Your
book's
search engine profile (Amazon allows you to define your
book in seven
keyword phrases)
For both fiction and nonfiction, make sure you include the
keywords that will help your
book get discovered
in a
search.
Some indie authors use «
keywords» (for
search engine optimisation (SEO)-RRB- on their websites, blogs and social media pages so their
books will pop up first
in the particular
searched for genre.
I figure out what
keywords people are
searching for, which categories are less competitive, and try to make sure my content (
book description) will show up
in natural
search results.
During the process of examining the titles
in their online stores more carefully, retailers like Amazon enforced an existing aspect of their terms and conditions that prohibits using famous
book titles
in the
keyword search for unrelated
books.
In other cases indie authors are stuffing their description and meta data with specific
keywords to try and get their
book to show up amidst popular
searches.
If you use your
keywords in the description, people will find your
book when they
search.
here's the interesting part: Those two
books have bumped waaaay up
in the
search for their
keywords.
Use your
keywords in the H - tags for your description and your
book is more likely to show up when someone is
searching for those
keywords.
Ranking
in the top few
books for a
keyword, even if it gets fewer
searches each month, is more important than ranking at the bottom of the list for a broader term.
It's also important to remember that, to
search engines, all words have value, so,
in this chapter, we'll show you how to select proper
keywords and phrases to make sure that your
book is showing up
in searches all around the world.
2 / Music playback is very decent and it all a
keyword - based
search, so it's good enough
in my
book.
Using the right
keywords in your metadata will help your
book show up
in her
search.
Depending upon your budget and the desirability of the
keyword, your
book can rise very high
in the
search page and you ONLY PAY if someone clicks on your
book.
As you get more reviews, Amazon ranks you higher
in their
search engine for
keywords related to your
book so more potential readers can find your
book.
If you're trying to cement your expertise
in a particular niche, you'd be well advised to
search for relevant
keywords and to build your
book's contents and title around those.
But while digital
book marketers at publishing houses do lots of the
keyword thinking and metadata heavy lifting here, there are important ways
in which traditionally published authors can deploy metadata knowledge as well to help optimize
book discovery
in search.
As a tip, I'd like to offer that when you are ready to launch your
book trailer, ensure that it is based upon
keyword phrases that can get your trailer found
in the
search engines.
As of this writing, the
book ranks # 8
in the
search engine results and ranks # 1 for the
keyword in the Amazon
search engine results.