While it is true that lowering
book prices leads to more sales in most situations, there are times where a book's low price is actually a deterrent.
Under the current Amazon model, writers can make 70 % royalties and sell more books (calculations show lower
book prices lead to enough increase in sales to produce higher total revenue).
Not exact matches
Where copyright
led to
books being
priced as luxury goods in the U.K., the threat of piracy forced German publishers to produce cheap editions for the masses alongside their premium -
priced editions, resulting in a period that Höffner believes may have been the most lucrative ever for authors — he discovered, for example, that an obscure Berlin chemist earned more in royalties for a tract on how to tan leather than Mary Shelley did for writing Frankenstein — prompting more academics to publish their findings, and encouraging the spread of practical manuals in fields like medicine, engineering and agriculture.
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I don't focus too much on the stock
price or
book gains / losses regarding my investments, but it is still interesting to see how some short term market expectations can
lead to quite a nice entry
price.
Overdahl has published extensively in
leading economics and finance journals and has co-edited and co-authored, with Robert Kolb, four
books in multiple editions including Financial Derivatives:
Pricing and Risk Management and Futures, Options, and Swaps.
Although most of these value plays were the same at both
books, the inconsistent
pricing led to two major discrepancies.
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Such is the
price for Disney choosing to adapt a British children's
book into an ambitious period musical fantasy with precocious children, a central sequence set in an animated world, songs by Richard and Robert Sherman, a screenplay by Bill Walsh and Don DaGradi, direction by Robert Stevenson, a theatrically accomplished
leading lady, a
leading role played by David Tomlinson, music supervision by Irwin Kostal, Peter Ellenshaw visuals, Cotton Warburton editing, Bill Thomas costuming, Gausman & Kuri set decoration, and La Rue Matheron hair styling.
I would get targeted Amazon promotion, which would make up for the higher
price tag (probably $ 2.99) and still allow me to
lead into the second
book.
Self publishing will
lead to more better
books, and more
books that are
priced affordably and accessibly to more readers than ever before.
Consumers — including individuals and libraries — will know that after those nine months are up, the
price of the
book will drop,
leading them to simply wait to make
book purchases (assuming it is not a long - awaited sequel, for example).
The fact that ebooks themselves haven't
led to increased piracy, and that industry studies have shown
book pricing or free content also doesn't increase or decrease piracy, hasn't seemed to sink in with publishers.
Promoting one
book on an author mailing list can
lead to sales of your other, full -
priced books.
A couple of years ago, Amanda Hocking came on the self - publishing scene with several YA ebooks
priced at 99 cents (for
book 1s) and $ 2.99 (for subsequent
books) and had legendary sales that
led to a legendary two - million - dollar traditional publishing deal.
Please bear in mind that color pages are more expensive to print which
leads to an increase of the retail
price of your
book.
I think business sector require special needs like reading documents using a pen to add handwritten comments send by email or share via cloud... and making it reasonable
price will get e ink back to head as a
leading standard and technology... just imagine one of the giant software companies acquired e ink what they should do to business...
books and stories readers are a very small part of the stake
The rapid growth of the ebook market, along with persuasive voices encouraging authors to
price everything at 99 cents (in part to make spammy
books less profitable), has
led to a huge discount mentality among readers.
What we don't know is whether the low
prices that come with Amazon's marketplace today are going to
lead to a good selection of
books in the future.
Accusations of bullying and the exercise of market power are flying against both parties: Amazon has market power as a
leading book retailer, and they are bullying Macmillan by removing their print products to keep retail ebook
prices low and sell more Kindles!
These specific
books generally list at a higher
price and are almost uniformly more desirable in print,
leading to a focused market.
Authors have found that dropping the
price of their
books to $ 0, at least for a short time,
leads to dramatically better sales when they do raise the
price.
The publishers feared that lower retail
prices for e-
books might
lead eventually to lower wholesale
prices for e-
books, lower
prices for print
books, or other consequences the publishers hoped to avoid, the DOJ said.
The Publisher Defendants feared that lower retail
prices for e-
books might
lead eventually to lower wholesale
prices for e-
books, lower
prices for print
books, or other consequences the publishers hoped to avoid.
Publisher Defendants feared $ 9.99 e-
book prices would
lead to the erosion over time of hardcover
book prices and an accompanying decline in revenue.
This is because Amazon
Books is
pricing its titles as aggressively as Amazon.com and this has
led many bricks - and - mortar booksellers to question whether it is benefiting from an unfair advantage, its wholesale discount.
Rather that suggesting that Amazon are exploiting their
leading market position and charging for
books that are free elsewhere, previous surveys have revealed that Amazon generally
prices eBooks lower than Nook or Sony.
Apple decided that it couldn't compete legally with Amazon.com's Kindle, so it conspired with 5
leading book publishers to fix
prices at what these unlawful actors decided was «a fair
price.»
leading to a
price point that consumers aren't willing to pay...
leading to no
book sales.
The report presents 145 pages of data and commentary on a broad range of eBook issues, including: spending on eBooks in 2010 and anticipated spending for 2011; use levels of various kinds of eBooks; market penetration by various specific eBook publishers; extent of use of aggregators vs offering by specific publishers; purchasing of individual titles; use of various channels of distribution such as traditional
book jobbers and
leading retail / internet based booksellers; use of eBooks in course reserves and interlibrary loan; impact of eBooks on print
book spending; use of eBooks in integrated search;
price increases for eBooks; contract renewal rates for eBooks; use of special eBook platforms for smartphones and tablet computers; spending plans and current use of eBook reader such as Nook, Reader and Kindle; the role played by library consortia in eBooks; Continue reading Primary Research Group releases Library Use of eBooks 2011 Edition →
Under the agency model — one of the factors that
led the investigators to believe that anti-trust violations had taken place between Apple and five of the Big Six publishers, including HarperCollins — publishers get to set the
price of ebooks, rather than retailers; under the previous wholesale model, retailers could purchase
books directly from the publishers, then turn around and sell those titles for any amount, even taking a loss on the
books in order to boost sales of other products.
As he notes: There's nothing on the horizon from a technology perspective that
leads us to conclude that there would be technology to push dramatically different consumption levels of digital
books, and
prices are already very low.
That said, my observations and studies of readers» buying habits have
lead me to believe that ebook
pricing is going up and
books are being accepted and bought regularly at higher
prices.
Molly, I've tried having friends tell A.com that they found the
book for free (with a link) at Smashwords and it has never
led to a
price match.
Because if these methods get found out, and it can be shown that it
led to higher
book prices for readers, then it's the exact same mess that Apple got into.
I would bet that if you
priced one
book at 99 cents, and then had a
lead in from that
book to the second
book (with a sales page), you could sell the second
book at a higher
price — possibly even higher than $ 4.99.
The low $ 9.99
price - point of Kindle eBooks has
led me to purchase many
books in a «try before you buy the hardcover edition» fashion — so I'm willing to make more impulse purchases of
books to «audition» authors if the topic fascinates me.
Speaking to the Daily Mail, David Naggar, v.p. of Kindle Content at Amazon.com, suggested that traditional publishers should follow the
lead of self - published authors when setting e-book
prices, arguing that a lower
price point is a form of marketing which would encourge more people to buy digital
books.
Each morning we post the latest Kindle Daily Deal from Amazon, and many of the offerings are popular
books that you may well have purchased at full
price in the previous week, which can
lead to a special kind of buyer's remorse.
Authors will earn an industry -
leading 50 % of the selling
price for printed
books sold through BookShop while enjoying all the convenience and low inventory costs that make POD an attractive option for authors.
$ 79 is already a pretty attractive
price for a Kindle, which gets you a 6 ″ Pearl e-Ink screen, Wi - Fi connectivity to download
books wirelessly, adjustable text sizes, dictionary look - up, and access to Amazon's world -
leading e-book store, plus thousands of free public domain e-
books.
We provide expert editing & design services at affordable
prices with Onlinegatha the
leading book publishing company in India.
My
book will
lead to a course that I can sell at a higher
price.
Updating the
book descriptions,
pricing, keywords, categories, and uploading the most recent edit
leads to downloading the preview, scrutinizing the entire
book to catch more elusive errors, then uploading, downloading, and reading it again until it's the way I want it.
If the shift from
Books to
Books + EBooks
leads to a mostly
price - sensitive market, then we'll fall to $ 10 billion to $ 15 billion a year in revenues.
My latest
book is traditionally published, and that does limit my ability to use discounts too, but there are many other options for
lead gen outside of low
pricing.
To add - Personally, I'm hoping that this
leads to a huge
price war between Google
Books and Amazon, selling e-
books at a loss and giving us consumers a brief period where we can get tons of them for cheap.
Oh, and it would give the Trads even more reason to
price their backlog ridiculously, since I can't be the only one who's considered it for the really old e-
books they're selling for four to six bucks — so you'd be, in the long run, shrinking your share of the pot by making it so that people mostly try the really expensive
books and don't even try sanely
priced books, thus never getting exposed to your writing and it not
leading to them buying your
books outside the program.
Therefore, we believe that device sales and the lower
price point of Kindle
books could
lead to as much as 50 % to our modeled unit sales numbers.
Last week, Cue took the stand to explain the reasoning that
led Apple and the publishers to set up an entirely new
pricing model for electronic
books, called the agency model.