Not exact matches
At least, as an independent
book publicist, I have found that it would be in your best interest to learn that there are
book promotion opportunities after the advance
book publicity campaign has
come to a hard stop.
While you can also conduct a
publicity campaign yourself, most media professionals expect these pitches to
come from
book publicists.
Too often, authors
come to me only several weeks before they want to launch their
books, asking me to help them create a
publicity campaign.
If you take the proper precauthions, then you'll know that, when it
comes time to launch your
book publicity campaign, you'll have a
book to promote.
But, although it's interesting to see how Skype virtual
book tours can be integrated into
book promotion
campaigns, I'm guessing that world - famous authors will be in a far better position to take advantage of the
book publicity opportunity than the rest of us... now, and for a long, long time to
come.
As you've discovered over the course of marketing your
book, so many factors
come into play with author
publicity and
book promotion
campaigns.
This type of disconnect from current entertainment media — and unrealistic shooting for the absolute media stars — can leave authors feeling disappointed by their
book publicity campaigns when Oprah doesn't
come through.
Then
came faxes, and then
came emails, and suddenly,
book publicists could go back to lukewarm (or just plain uninterested) producers and reporters and pitch different stories during the course of a
book publicity campaign.
One of my favorite
book marketing stories
came out of my
campaign to promote my
publicity book for small businesses, Streetwise Complete Publicity Plans: How to Create Publicity That Will Spark Media Exposure and Excitement, to city business
publicity book for small businesses, Streetwise Complete
Publicity Plans: How to Create Publicity That Will Spark Media Exposure and Excitement, to city business
Publicity Plans: How to Create
Publicity That Will Spark Media Exposure and Excitement, to city business
Publicity That Will Spark Media Exposure and Excitement, to city business journals.