Not exact matches
Now for big name authors, their
books» Amazon ratings may not matter so much — they have such a reputation and
presence in bookstores that the average Joe will just buy the
book off the
shelve without doing research first.
In fact, the
presence of a
book shelf in a home or an office points to the fact that
books are meant to be a fixture, not fleeting.
Loyalty, every
book in print, big
shelf presence, a unified cover design... those are huge pluses.
Why do we insist on puffing up
books so they have a physical
presence on the
shelf?
This is a significant development for self - published writers because it represents an opportunity for
books to have an in - store, on -
shelf, physical
presence — the same as a
book from a traditional publisher.
Fortunately, it costs nothing to keep a self - published
book on the
shelves, and the
presence of that
book can still benefit an author in multiple ways:
As you approach bookstores and retailers to stock your
book on their
shelves, access to your
book's content is a key to stronger market
presence.
In fact, that is to this day continues to be my largest expense is I'm in an office share type of arrangement but I have a very nice office because I have to meet with clients, I have to have a conference room for the type of clientele that I'm catering to, I have to have a
presence, and I get a big fancy brick building with signs out front and ample parking and
books in the... They're not my
books, but
books in the conference room
shelf that I go to everyday, but I also wanted to, if after hours or on the weekends wanted to get work done, I didn't want to have to go to that office, so I knew that I wanted to set some things up in very specific ways that I could get work done from everywhere, that I could get work done from home, from the office, and even be as mobile as possible to the extent I could on iOS.