If the consequences of «
books as a business card» only came back to them, we could leave them to it.
Scan the web: There is no shortage of articles touting the benefits of
a book as a business card — and expensive packages, products and courses designed to help entrepreneurs write their own.
Author Website,
Book as Business Card, Guest Blog, Lulu, Lulu.com, Make more money, Marketing Tactics, self - publish, Self - Publishing, sell more books, Speaking Events
Smith Publicity has developed innovative, trendsetting book promotion strategies such as: * The «
book as a business card» and marketing tool approach.
Book as Business Card, charleston chef, chef, cookbook chef, grits & groceries, grits and groceries, heidi trull, Lulu, Lulu.com, publish my own cookbook, Self - Publishing, southern cookbook, southern cooking, thank you letter, write my own cookbook
In this issue: This Issue's Top 10 Power Publicity Tips
Book as Business Card: Growing Trend in Business Marketing and Publishing The Seven Deadly Sins of Book Promotion (more...)
Some authors leverage their professional connections to make sales — i.e.
book as business card.
Smith Publicity founder Dan Smith was interviewed by Inc. magazine years ago about a new marketing approach he innovated: using
your book as a business card.
For authors who are using their «
book as a business card» to increase their name recognition as an expert in their field or to attract new opportunities, book sales are typically a lower priority as they want to make money from consulting projects, speaking engagements, etc..
The concept of
a book as business card might fit most naturally with entrepreneurs, speakers, and experts who seek to raise their profile and connect with new individuals in their field, but there are applications for others too.
Smith Publicity has pioneered many of the industry's book promotion techniques, including using a «
book as a business card.»
Not exact matches
By using this
business card reader for LinkedIn, created by LinkedIn, you can convert
business cards to address
book contacts, and add them
as LinkedIn connections.
This includes items such
as magnetic
business cards, calendars, T - shirts, small notepads, pens, combs, address
books, water bottles or other small items that contain your name and booth address.
My mom opted to use bookmarks instead of
business cards; you can leave them at
book stores, or tuck them into the
book as you're signing, or even sign the bookmark.
When entrepreneurs or coaches write a
book, many of them are surprised to find that it quickly acts
as a
business card on steroids and shoots their sales through the roof.
You'll be prepared to promote your
book directly to the
book buyer with professional material, such
as posters, postcards,
business cards, bookmarks and BookStub ™
cards.
Your
book can become the best
business card you have
as it will allow you to uncover opportunities beyond your imagination.
While many nonfiction authors want to use their
books as «
business cards» to help them gain sales, they can easily upend or suspend their regular marketing efforts and plow all their resources into marketing their
books and not their
businesses.
Elegant
Book Design provides a printing service for author marketing materials such as bookmarks, business cards and postcards that Elegant Book Design has designed and created artwork for using the author's book cover design and graphic eleme
Book Design provides a printing service for author marketing materials such
as bookmarks,
business cards and postcards that Elegant
Book Design has designed and created artwork for using the author's book cover design and graphic eleme
Book Design has designed and created artwork for using the author's
book cover design and graphic eleme
book cover design and graphic elements.
This face - to - face networking can tie in with an author's online profile,
as not only will the
business cards direct interested parties to the site, but often those who attend
book nights are those who blog about new
books.
These days, a
book, whether traditionally or self published, serves
as a «
business card» which can facilitate introductions to new sales prospects... even if it's distributed for free.
They can be used
as part of your branding, on your
business cards, on your website, on your individual
book pages on the website, within your email signatures.
Like your
books and website, your social media presence should be used
as a
business card, letting people know who you are, while your posts (pins) should show them what you can do.
Promotional materials such
as postcards,
business cards, bookmarks and BookStub ™
cards help spread the word about your
book to current and potential readers.
(A Relationship Epiphany) through Amazon's CreateSpace
as a print on demand
book with the intent of using it
as my «calling
card» for my dating coach
business.
An author website acts
as your virtual
business card and is a great way for readers to get to know you... and buy your
book.
Promotional materials, such
as postcards,
business cards, and bookmarks, help spread the word about your
book to current and potential readers.
I never thought there is a name for what I do... Authorpreneur, I should put that on my
business card now that I wrote two
books as well
as my online waiting.
Anywhere you mention your
book's title, you could include the hook next to it, such
as at the end of blog posts, emails, or on
business cards.
You can print QR codes on
business cards that share free samples of your
book with interested readers, providing them with purchase info
as well.
I prefer my
books (my
business cards) gain acclaim from experts
as well
as most readers — I may not succeed, but I do all that I can to create the very best
book possible.
Books are «the new
business card,» a great way to position yourself (and your
business)
as a thought leader in your space.
You don't even have to worry about the size of the graphics
as you choose the image type first — Kindle Cover, Blog Title, Facebook banner,
business card, presentation,
book cover, and much more.
They have an idea or manuscript they have passed around to various agents and publishers with no luck; they may just want to print a few copies of, say, a memoir for family members; they want to use it in their
business as a type of calling
card; or they actually want to sell a lot of
books and make their living
as writers.
I mean yes, they give you promotional copies of the
book, some
business cards, bookmarks and such but
as for actual PUSHING your title, they don't do much.
Along with my fifty
book sales, I gave out close to eight hundred bookmarks to interested parties,
as well
as five hundred
business cards.
Shoving
business cards and
book covers in people's faces is a surefire way to fail at the process of engaging — this goes for social media
as well
as in person interactions.
Because costs can so easily be controlled to fit your needs and budget — thanks to self - publishing and print on demand — you can tailor a strategy that incorporates using your
book as a super-charged
business card.
Lending them to the 51 % of the population with library
cards will likely have a negligible effect on
book sales, just
as 165 years of public libraries haven't put bookshops out of
business.
If you don't already have a stash of Aeroplan points, you can transfer American Express Membership Rewards points from your
Business Platinum
Card from American Express Open to Aeroplan, or
book an Air Canada flight
as a partner award through United.
As a result of all these changes, the
Business card's rewards rate will climb up to 3 % on travel
booked through Amextravel.com, 2.25 % on purchases over $ 5,000 and 1.5 % in other categories.
For any
business manager that books flights with Alaska Airlines or one of its partners at least a few times a year, it is worth having the Alaska Airlines Visa ® Business Card as a secondary card, if only for the Companion Fare certi
business manager that
books flights with Alaska Airlines or one of its partners at least a few times a year, it is worth having the Alaska Airlines Visa ®
Business Card as a secondary card, if only for the Companion Fare certi
Business Card as a secondary card, if only for the Companion Fare certifica
Card as a secondary
card, if only for the Companion Fare certifica
card, if only for the Companion Fare certificates.
Which means it's actually quite effective to simply give the
book away for free — a glorified
business card that can instantly establish your credibility
as an expert!
As part of the Chase Ultimate Rewards program, the Ink
Business Preferred ℠ Credit
Card can help you earn some valuable transferable points that can be used to
book flights and hotels across the world through the Chase travel portal.
This is also a great
card for
businesses with travel needs,
as you can get a 20 % discount when points are used to
book travel through Ultimate Rewards.
As an example, even without status, you can access the club lounge at Sheraton properties if you
book with Starwood directly and use your Starwood Preferred Guest
Business Card from American Express.
If you don't already have a stash of Aeroplan points, you can transfer American Express Membership Rewards points from your
Business Platinum
Card from American Express Open to Aeroplan, or
book an Air Canada flight
as a partner award through United.
I intend to
book as many stays
as I can using a free second night by My 28th, and will cancel both
cards — my
business card and the one for my wife — when the annual fees are due.
As a result of all these changes, the
Business card's rewards rate will climb up to 3 % on travel
booked through Amextravel.com, 2.25 % on purchases over $ 5,000 and 1.5 % in other categories.
Designed for small
business owners, the Hilton Honors American Express Business Card includes access to the AmEx OPEN platform for small businesses, and returns 12X bonus points for Hilton - related purchases, and 6X bonus points for spending on mobile phone services, U.S. shipping services, and purchases at U.S. gas stations and restaurants as well as flight and car rental b
business owners, the Hilton Honors American Express
Business Card includes access to the AmEx OPEN platform for small businesses, and returns 12X bonus points for Hilton - related purchases, and 6X bonus points for spending on mobile phone services, U.S. shipping services, and purchases at U.S. gas stations and restaurants as well as flight and car rental b
Business Card includes access to the AmEx OPEN platform for small
businesses, and returns 12X bonus points for Hilton - related purchases, and 6X bonus points for spending on mobile phone services, U.S. shipping services, and purchases at U.S. gas stations and restaurants
as well
as flight and car rental
bookings.