Retailers and suppliers are eager to discover and discuss new products that will help keep the momentum going for
the booming pet industry.
Not exact matches
And since the
pets market closely follows the human market, probiotics and digestive health supplements for
pets will be the next big
boom for an
industry that's expected to approach $ 1 billion by 2017 (fastcompany.com).
Peter MacGillivray, SEMA vice president of marketing and communications, stated, «This
booming niche within the accessories
industry represents new opportunities for established companies.
Pet industry marketing experts cite
Boomers as generous contributors to the triple digit
boom in
pet spending over the past 15 years.
The annual program features strategic collaborations in this marketplace and a variety of opportunities to help
pet - positive companies better understand, strategize, and connect with the
Boomer audience, including
industry and special events, learning and networking (in person and online), private client events, a monthly
Pet Living 50 + Marketing e-brief and custom programs.
It's no surprise then, that the
pet industry in the U.S. is
booming, roping in about S$ 88 billion a year.
Many
industry experts openly wonder if Millennials — considered basically equivalent to Gen Y — can truly fill the shoes of Baby
Boomers, who have been prolific
pet owners and buyers of
pet products.
Although Japan's birth rate is on the decline, their
pet industry is
booming.
The baby
boomer generation has been great for the
pet business, but with time, the
industry will no longer be able to count on even this loyal customer base.
The
pet industry's tremendous growth has been hitched to the massive Baby
Boom generation, the oldest of whom are just entering their 70s.
The Millennial generation (typically defined as people born between 1981 - 1997) just recently fully became a driving force in consumer spending, now outranking Baby
Boomers as the largest living generation in the U.S. And as you will read in this month's cover story, which marries the latest market research into Millennials» spending habits with first - person accounts from retailers and
pet owners themselves, it is a generation that has been very good for the
pet industry so far and should be for years to come.
And if you already have a car, the
booming pet - supply
industry has accessories to make it safer and easier to travel with the pooch.
While many of the trends helping to fuel this
booming industry such as the humanization of
pets and an increase in high - end pampering have been acknowledged, The American
Pet Products Association (APPA) has identified new trends driving its growth and is unveiling them in the following
pet industry report: «Top Six For» 06».
There are a multitude of job opportunities expected over the next few years as the
pet industry boom is being felt throughout the state of Mississippi.
Chicken coops and rabbit hutches were repurposed for dogs, and the retail
pet industry —
pet stores large and small —
boomed with the increasing supply of puppies from the new «mills.»
Pet industry today is
booming thanks to the increasing number of
pet owners and
pet enthusiasts.
Dog grooming is a
booming industry and it's only going to continue to grow, as
pet ownership increases.
Learn why the
pet food
industry is watching as smaller dogs appeal to millenials and baby
boomers.
The business growth is part of a global trend that has seen the
pet loss
industry boom in recent years.
There is no doubt that the advertising
industry is
booming, and the
pet food advertising world is no different.
For the
boomers who are 70 and older, the
industry must make
pet ownership easier.
Industry experts are wringing their hands over what may happen when baby boomers — noted for their love of pets and their ardent support of the pet industry — decide they have had enough of pet ow
Industry experts are wringing their hands over what may happen when baby
boomers — noted for their love of
pets and their ardent support of the
pet industry — decide they have had enough of pet ow
industry — decide they have had enough of
pet ownership.
It is not surprising that this inevitable trend has been a source of angst for the
industry; after all, Baby
Boomers have been quite good to the
pet care market.
As president and chief executive officer of the American
Pet Products Association (APPA) in Greenwich, Conn., he realizes that aging baby
boomers (those born from the mid-1940s to the mid-1960s), rising millennials (early 1980s to early 2000s) and the emerging Hispanic population signal change for the
pet industry.
However, I would be remiss if I didn't bring up one issue that almost every
industry giant I spoke with mentioned: The fact that the baby
boomer generation (born 1946 — 1965) is aging, and that generation is the current dominant
pet - owing demographic.
Most
industry observers agree that the
boom in
pet product sales over the past 10 years has largely been driven by baby
boomers who have watched their children leave the nest and have focused their attention, and discretionary spending, on their
pets.
Various technological advances and increased understanding about the biology of fish throughout this extensive history of fishkeeping led to a
booming industry by the mid-1960s, at which point automatic filters to cycle water, improved waterproofing in tanks, and commercial fish breeding were all well - established and easily accessible through widespread
pet retail stores and distributors.
The real question is: will retailers be able to attract and foster new generations of
pet owners who will support the
industry like the
boomers before them?
Many
industry insiders are also concerned that subsequent generations — namely Generations X and Y — are not likely to fill the revenue gap that baby
boomers leave as they age out of their
pet - owning years.
Oral care products represent one of the fastest - growing categories in the
pet industry, and retailers would be wise to get in on the
boom as early as possible.
While the humanization trend and the empty nests of Baby
Boomers often get the lion's share of credit for fueling the success that the
pet care market has enjoyed in recent years, that success ultimately may not have been possible without the handful of product manufacturers that have long served as the bedrock upon which the retail
pet industry was built.