For more in - depth tips about creating a value proposition for your books and
your brand as an author, follow these five tips:
In this training, I will give you a quick tip on how to
brand yourself as an author when writing in multiple genres.
You can join GoodReads, Shelfari, LinkedIn, Twitter, and all of the other social networking sites that are where readers gather, and you can post messages, and you can build your own author platform online, and you can build
your brand as an author offline, too.
Filed Under: author publicity, book marketing, Book Promotion, book publicist, book publicists, book publicity, social networking for books Tagged With: author platform, book marketing, Book promotion, book publicist, book publicity, build
your brand as an author, goodreads, shelfari, social marketing for books
Your book publicist would discuss with you the strategic promotional opportunities still available for
branding you as an author and raising exposure of your book.
They have plenty of opportunities, some of which we will detail below that help authors show different aspects of
their brand as authors.
What radio shows and blogs are you going to reach out to in order to build
your brand as an author, and promote your books?
But remember the deal: simple, stylish, professional, will sell the book, will be unique and
brand you as an author... but won't be crazy, cluttered, busy, and you can't decide to move this over here and that over there (within reason — but those requests may demand total coding site overhauls, and that's not something I'm willing to do).
Marketing your book and
your brand as an author is an ongoing process.
The graphics, font, and colors
brand you as an author.
Branding yourself as an author.
Your author website does more than
brand you as an author or showcase your works — it's also a resource for readers interested in getting to know you as a person.
If not there is the option to
brand yourself as an author or brand your work around a niche genre, as indie author Ben Galley did with the «Western Fantasy» genre and his Scarlet Star Trilogy series (read more about this here).
If you are
branding yourself as an author, the cover is still important.
Ramping up your multi-media efforts and allowing people to associate a voice to your name is the quickest way to build
your brand as an author while cementing your public image.
You should be sharing content that is «topic adjacent» as we call it, meaning related to you and
your brand as an author.
A good cover design can develop
your brand as an author, boost your ebook sales and help your readers identify your book by its cover.
Book Marketing,
branded as The Authors Marketing Powerhouse, helps authors overcome these challenges by providing authors and publishers three distinct benefits:
Have you found what works for you in
branding yourself as an author?
It helps you build a strong
brand as an author.
The Killion Group can help you with everything from
branding you as an author to designing your book cover or series, to formatting your ebook and print book and then helping you market your book.
It sounds like you are just starting out, so I strongly suggest you create a Twitter account
branding YOU as an author.
Plus: how to «scale» your Kindle book so that you can make a lot more sales and money; how to effectively use the Internet and social media to promote your Kindle book and
brand yourself as an author; and much more.
Last year, I started my own podcast to help build
my brand as an author in the real estate community.
Not exact matches
Leader - Chivée is one of the individuals I was fortunate enough to interview for a series on the year ahead, Big Ideas for 2018, where I asked a number of my favorite award - winning marketing experts,
authors, and other thought leaders —
as well
as some of Firebrand Group's own digital strategy and
branding experts — to recommend one «Big Idea» that companies can take advantage of to get ahead in 2018.
Finnegan is one of the individuals I was fortunate enough to interview for a series on the year ahead, Big Ideas for 2018, in which I asked a number of my favorite award - winning marketing experts,
authors, and other thought leaders —
as well
as some of Firebrand Group's own digital strategy and
branding experts — to recommend one «Big Idea» that companies can leverage to get ahead in 2018.
Meanwhile, yesterday's hard - won customers just «slip away,»
as the study's
authors put it, not because another
brand was more attractive but because the first one stopped caring
as soon
as the cash register rang.
She's released a series of workout DVDs such
as Bodyshred and Body Revolution,
authored a handful of bestselling books about weight loss, and in 2014 launched a women's and children's activewear
brand called Impact.
Brands: Many big names in media have suffered «sudden deaths,»
as the
authors put it.
But there's a downside
as well: self - published
authors don't get the marketing materials provided by the Big Six, and have to work very hard in order to rise through the ranks, establish their personal
brand, and attract the necessary readership to succeed.
WHO: Scott Davis, managing partner at Prophet, an international
branding consultancy based in San Francisco, and
author of
Brand Asset Management: Driving Profitable Growth Through Your Brands RATING: 5 «First off, most companies would die to be able to start with a brand as powerful as Dr. S
Brand Asset Management: Driving Profitable Growth Through Your
Brands RATING: 5 «First off, most companies would die to be able to start with a
brand as powerful as Dr. S
brand as powerful
as Dr. Spock.
How to Bring Your Concept to Market: Protect Your Concept Once you have tested your concept and found it to be sound, safeguard your
brand name or image by registering it
as a service mark or trademark, suggests Richard Stim, attorney and
author of Patent, Copyright & Trademark: An Intellectual Property Desk Reference.
He's also known
as the hidden genius entrepreneurs, bestselling
authors and thought leaders turn to when they want to quickly scale their businesses and build impact - focused
brands.
Charles Sizemore, the Dallas - based
author of the Sizemore Investment Letter, says that
as Asian populations acquire middle - class, North American tastes, they're starting to buy more expensive cigarette and alcohol
brands.
As an
author, speaker, 1 - on - 1 business coach and consultant, John Nemo helps individuals, organizations and businesses boost their
brand, generate sales leads and increase revenue.
«Trump tried to get
as much newspaper coverage
as possible [early in his career], always pushing his Trump [
brand] and the adjective «billionaire» attached to his name or «successful real estate developer» and «rich,»» says Gwenda Blair,
author of «The Trumps: Three Generations of Builders and a President.»
Fran Hauser is a long - time media executive, startup investor and
author of The Myth of the Nice Girl.Best known for her role building PEOPLE.com — one of the biggest media
brands online — Hauser made the leap to early stage investing in 2014, funding and advising consumer - focused companies such
as HelloGiggles, Mogul, The Wing and Gem & Bolt.
In this episode of the Tony Robbins Podcast, you will hear from Renée Mauborgne — professor at INSEAD and co-director of the INSEAD Blue Ocean Strategy Institute, and
author of the best - selling book, Blue Ocean Strategy, which has sold over 3.5 million copies across 5 continents and was recently updated and expanded in 2015 —
as she discusses how any business can break away from the competition, build a strong
brand, and get the world of social media to start talking.
As an example, I not only agented this book myself to a major NYC - area publisher, I brought in Jay and his famous
brand, I brought in Stephen M.R. Covey for the foreword, and even wrote my own back cover (something most
authors never get to do when working with a major publisher).
, a training and consulting agency specializing in social media,
branding, and digital marketing, Moore is a jack of all trades marketing professionals who lists keynote speaker, trainer, consultant, and
author as of few of her many titles.
Ruth Burr of SEO Moz recently shared tips for getting Google
Author to work when you have multiple people writing on one web site — such
as multiple employees blogging for
brand advocacy.
Recognized
as a «
branding expert» by the Associated Press, Fortune, and Inc. magazine, she is the
author of Reinventing You: Define Your
Brand, Imagine Your Future and her most recent book, Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It, was released in April 2015.
As the
author of eight books and a popular columnist for Forbes and Inc.com, Carmine has interviewed leaders at the world's most admired customer service
brands.
Our
Brand Advocacy Program builds relationships with industry influencers, expert journalists and respected
authors to have them produce content for your site,
as well
as sites managed by influencers they already have connections with.
While this strategy works just fine for large publishers that already have established
brands and get thousands of shares on any new article they publish (such
as Mashable or TechCrunch), a more pragmatic approach is needed for just about every other business.It's true that getting quality inbound links starts with great content on your client's website, but the missing link is getting journalists, contributors,
authors, and editors at quality publications to become aware of that content so that they can link to it when writing relevant stories / articles.
Don't forget, EVERY
author / agent / publisher who markets via the US emergent
brand is responsible for this culture of abuse — those who did not participate in it, stood by silently
as it happened.
As I had covered Xn carnage for the Door from 1994 till the rag shut down the website in 2008, I «thought» (silly me) that they'd welcome my critique so they could avoid becoming like those
branded Christian celebrities / religious rock stars we had both satirized only to become that which they once despised once they hit the
author / speaker circuit.
Further,
as the last sentence makes clear, the
author is pointing out that President Obama, and others whose Christian beliefs are more akin to his might «resurrect a dying
brand of Christianity for a new generation.»
And I don't know if Obama's «
brand» of Christianity was once the mainstream view
as the
author claims.
During the past 18 years, Sandoval's career
as a chef and restaurateur has evolved to include serving
as a culinary consultant, television personality, cookbook
author and
brand ambassador.