Large part of why Louis Vuitton has been such a successful
brand is that they not only stick with what
works — they're classic looks that have lasted more than 100 years — but
build upon it.
NAME: @loicgouzer AFFILIATION: Christie's postwar and contemporary art specialist WHY FOLLOW: As the curator of Christie's edgily
branded «If I live I'll See You Tuesday» auction featuring fresh
work by much - speculated -
upon young artists, Gouzer ingeniously used his personal Instagram account to
build anticipation for the sale by doling out sneak peeks of its 36 handpicked artworks in the run - up to the action.