Not exact matches
These three
brands have tapped into something
deeper in all
of us with their spot - on video advertising campaigns that, respectively, inspire our love
of nature and adventure, our need for human connection and the desire for creative
thought and expression.
Think Starbucks, the preeminent example
of a
brand and retailer achieving huge wins in customer loyalty, purchase frequency, and
deep customer knowledge thanks to a mobile payments strategy.
French has done a great job
of branding himself, and his company, as link building extraordinaries — so I wanted to pry a little
deeper and see what his
thoughts were on some more off - the - cuff subjects, and also, hear a little more depth about the Ontolo link building toolset.
This is a company that is so dedicated to safety that sometimes they do research that doesn't even have to be done — they are pushing companies to
think longer and
deeper about the products that they are putting out onto the market, which means that every other car seat
brand is getting better because
of the work they are doing.
I
think there is an element
of the devil and the
deep blue sea about this - I have sympathy with the idea that the Tories are slumping because they are not offering a consistent
brand message, or
of not standing for anything in particular,
of being too fuzzy on too many things.
«In a moment
of crisis, you have to
think deeper about what you stand for,»
brand chief Olivier Francois tells WardsAuto.
But Michael explained
brand goes
deeper than that — it is what people
think of you.
«A company's intellectual property is more valued than ever, and Sharon's
deep litigation experience and IP
thought leadership will be
of great value to our IP Practice as we work hard to protect our clients» world - class
brands,» predicted Shook Chair Madeleine McDonough.
Duties include but are not limited to: • Execute strategy for the firm's integrated marketing, business development, communications, and recommend improvements to the strategy • Plan, develop, and execute projects and programs that support a practice group's strategic plan and track success • Support client engagement initiatives, including training for enhanced client service strategies, contact origination and relationship development, and education /
thought leadership initiatives • Provide direction and manage production
of proposals, PowerPoint presentations, and RFP responses for the practice groups • Provide direction and manage execution
of practice group sponsorships, client presentations and seminars, and other events related to the promotion
of the practice groups • Drive awareness / recognition, enhance quality and
brand perception
of the firm • Manage submissions for major awards, comprehensive survey response campaigns (e.g. Chambers), and related initiatives to further the awareness and positioning
of the firm's practices and lawyers • Develop a
deep understanding
of the practice groups» strengths and market differentiators, including their client base and key market trends • Ensure consistent implementation
of key initiatives and recommend strategies to cross-sell to adjacency practice areas • Recommend and help develop tactical marketing and business development plans • Collaborate with other members
of the marketing team to ensure consistent messaging
of practice group strengths in written materials, including website content
Delivering all the must - have information insurance professionals need, National Underwriter Life & Health has become a
brand insurance professionals have come to trust over the past century with its blend
of deep feature writing, up - to - the - moment news coverage, expert insights,
thought leadership and proprietary research.
I promoted product and business «
branding» initiatives that focused on territory development and sales and marketing successes that allowed me to garner a
deeper understanding
of the competitive environment, and focused on the customer, whose service experiences were immeasurably improved through implementation
of these forward -
thinking ideas.