Sentences with phrase «brand officer said»

Not exact matches

«It gives assurance to advertisers that with this premium content, their ads will not only be seen, but show positive brand engagement,» says Michael Neale, chief investment officer at MediaCom in Toronto.

Shares in the company that also owns the Taco Bell brand fell 5 percent early on Wednesday, after its chief financial officer said lingering concerns at KFC UK would contribute to the current quarter likely being «the worst» of the year.

«People are more apt to buy products where they have a clear understanding of what it is and what it stands for and products that connect with them,» says Allen Schiffenbauer, chief research officer for the Brand Consultancy, a firm based in Washington, D.C., whose clients include Staples, Holiday Inn, and the NFL.

«Walking a mile in someone's shoes takes on a much different meaning when that person is homeless,» Hanes chief branding officer, Sidney Falken, said in a statement.

«This is a brand new way for people to contribute and give back in a way that's actually needed the most,» says Joe Gebbia, Airbnb's cofounder and chief product officer who has spent much of his time in the past few years leading the initiative.

More competition in developed markets and a supply shortfall of its Ore - Ida branded potato - based frozen foods are among reasons why the company is cautious about short - term revenue growth, Chief Exectuive Officer Bernardo Hees said on a call with analysts.

Bill Moir, the company's chief brand and marketing officer, says Tim Hortons is even unaware of its origins.

Deluxe chief brand communication officer Amanda Brinkman, who mentors businesses in the series alongside Herjavec, said that 87 percent of consumers prefer to be engaged via email.

«It's great to be part of a brand where everything we do is centered around the needs of the Member,» said Danny Miles, Chief Technology Officer, Dollar Shave Club.

«This acquisition will significantly expand our presence in the U.S. branded organic and natural foods industry, where sales have been growing at a 12 percent compound rate over the last 10 years,» said Jeff Harmening, General Mills executive vice president and chief operating officer.

«Following our previous digital video survey conducted last June, we accurately predicted social platforms would continue to exceed video platforms as the preferred partner for decision - makers,» said Rich Sutton, chief revenue officer of Trusted Media Brands, Inc. «At Trusted Media Brands, we embrace this shift by consistently adapting to what our consumers want.

«Our clients like to be connected to the Louis Vuitton universe wherever they are,» the leather - good brand's chief executive officer, Michael Burke, said in the statement.

Tiger Brand chief financial officer Noel Doyle said in an interview on Radio 702 that the company had hired international experts and was working «flat out» to find the source of the outbreak.

«The impact Firefox users will get is the ads will be less targeted to them,» says Eric Bosco, chief operating officer of American ad technology developer ChoiceStream, which uses third - party cookies to track the way consumers across North America interact with the ads of about 30 major brands, including online shoe retailer Zappos.

«Ask which brands they've built, and then look beyond the logos,» says Dean Leipsner, chief strategy officer at Go Smile.

Michelle McGrade, chief investment officer at TD Direct Investing, weighs in on what is driving the luxury sector, saying that Chinese consumers account for a third of the luxury brand market.

«While the company is rapidly evolving, our logo — the essence of our brand — should too,» says Kathy Savitt, chief marketing officer of Yahoo in a blog post.

«With its world - class team, technologies and sustained track record in terms of beauty tech innovations, ModiFace will support the reinvention of the beauty experience around innovative services to help our customers discover, try and chose products and brands,» said Lubomira Rochet, L'Oreal's chief digital officer in a statement.

FORTUNE — Talk about a tough gig: The average tenure of a chief marketing officer — the corporate executive charged with branding, communications, and other activities — is less than four years, in large part because of the increasing complexity of the job, says executive search firm Spencer Stuart.

Chief financial officer Mark Lindsay said most of the growth was in the Red Rooster brand in NSW and Victoria, where the company had a much lower market share than in Western Australia.

«This new focus will inspire everything we do moving forward, from advertising and marketing to how we interact with customers in restaurants and on social media,» the company said in announcing what U.S. Chief Marketing Officer Deborah Wahl calls «a brand transformation.»

«Popeyes is a powerful brand with a rich Louisiana heritage that resonates with guests around the world,» Daniel Schwartz, RBI's chief executive officer, said Tuesday in a statement announcing the acquisition.

«We believe the best digital advertising will increasingly take the shape of high - quality visual programming, and we are building out T Brand Studio's services and capabilities to deliver on that promise,» said The New York Times Company executive vice president and chief revenue officer Meredith Kopit Levien in a statement.

Chief creative officer Wende Zomnir, who started Urban Decay with Cisco Systems co-founder Sandy Lerner, says the private equity firm «understands brands and luxury retail.»

Plus, the kind of brand recognition that comes from having close to 100 stores in communities throughout the West and Midwest also helps, says Robert Davis, chief investment officer of Round Table Wealth Management.

«You need someone who has a passion for your brand, understands... the local market, has experience in the [industry], has capital needed to grow and ideally has additional businesses where he or she can leverage shared resources,» said Jim Rogers, chief marketing officer of Tony Roma's restaurant franchise.

Global Brand Building Officer Marc Pritchard has pushed for a faster shift toward programmatic digital buying in recent months, said people familiar with the matter, which comes as P&G has been under investor pressure to get more from its ad budget amid slower growth.

Bringing Rachel's perspective to the table will help create more enriched and engaging in - store experiences and brand activations,» said Jeff Gennette, chief executive officer and chairman of Macy's, Inc. «We are committed to growth in 2018, and this is one important step along the way.»

Patrik Frisk, Under Armour's president and chief operating officer, said the brand plans to capitalize on the success of its latest shoe cushioning invention, HOVR, which it launched this year in two new running shoe styles, the Sonic and the Phantom.

Klaus Redomske, the president and chief operating officer of German skincare company Babor, which inked a deal with Tmall Global this year, said that although the Germans weren't part of the initial wave of ampoule vendors on Tmall, «I believe together with other brands, we can grow the category together.»

«Data needs to underpin everything brands are doing today,» said Nelson Freitas, chief strategy officer at Wunderman.

Canopy's EBITDA was impacted by investments in branding and expanding its international reach and other activities during the quarter, said Canopy's chief financial officer Tim Saunders.

To bolster his point, Sadoun pointed to a video that the agency played during the event in which Procter & Gamble Chief Brand Officer Marc Pritchard said: «What's impressive is how quickly Publicis and its management team came together to change.»

«Each year, Kraft Hockeyville ™ USA puts a spotlight on the importance of local ice rinks to communities all across the country,» NHL Chief Brand Officer and Executive Vice President Brian Jennings said.

«We have been working closely with the FBI, cybersecurity experts and payment card brands to contain the incident and protect our customers» payment cards,» National Stores Chief Executive Officer Michael Fallas said an announcement last Monday (Jan. 22).

«Brand trust is core to our mission,» said Jessie Zheng, Alibaba's chief platform governance officer.

«The motivation to continue the relationship is so we can use Alibaba's ecosystem to build our brand awareness in China,» said Nancy Jian, chief operating officer for the China division of Chemist Warehouse.

JD.com chief financial officer Sidney Huang said last month the company was still trying to win back over 100 Chinese brands that defected last year under pressure.

«Synuma has definitely over-delivered on their promise to provide us with a software solution that consolidates and effectively manages our development processes and helps position our brand for rapid growth,» said Michael Arrowsmith, Chief Development Officer of Captain D's.

«This study represents a major milestone for the UC - II ® brand, and it validates our efforts to develop new paradigms for joint health products for the aging population, while also addressing the needs of an expanding group of younger, active, health - conscious consumers,» said Dr. James Lugo, Chief Scientific Officer of the Consumer Health & Nutrition Business Unit of Lonza.

«As a global brand, Hard Rock understands the importance of tailoring its menu and embracing the different taste profiles of guests at each of our locations,» said Michael Beacham, Senior Vice President and Chief Operating Officer of Corporate Cafes for Hard Rock International.

«Barclays Center has become a modern icon in the sports and music world — a truly ca n`t - miss venue for entertainment,» said Jim Sabia, chief marketing officer for Constellation Brands «Beer Division.

«Barclays Center has become a modern icon in the sports and music world — a truly ca n`t - miss venue for entertainment,» Jim Sabia, chief marketing officer for Constellation Brands» Beer Division said via the release.

«For more than a decade, Burger King Corp. has demonstrated a commitment to animal welfare and, through our BK Positive Steps ® corporate responsibility program, we continue to leverage our purchasing power to ensure the appropriate and proper treatment of animals by our vendors and suppliers,» said Jonathan Fitzpatrick, chief brand and operations officer of Burger King Corp. «We are proud to announce these new, industry - leading commitments that support meaningful standards of humane treatment in our U.S. supply chain.»

«We have become aware of a number of copycat operators that are taking illegal and unfair advantage of the success of iconic brands such as Penfolds,» said TWE chief executive officer, Michael Clarke.

«This new offer, including the sourcing of 100 per cent Australian grown Coles brand canned peaches, pears and apricots from SPC Ardmona... is a demonstration of Coles» commitment to local sourcing,» Coles chief operating officer John Durkan said in a statement.

Daniel Sullivan, Founder and Chief Innovation Officer of Temple, said, «It's a very exciting opportunity and honor to partner with Dunn's River Brands.

Edwin Goffard, Chief Operating Officer, Corrugated Europe said: «Corrugated packaging lends itself well to high - spec branding which is an important differentiator.

«Following rapid growth over the past few years, the sparkling water category is now mature enough for us to make a significant investment in developing this extensive line of mainstream sparkling offerings from our regional spring water brands, each of which is the top - selling still spring water brand in its market,» said Antonio Sciuto, Executive Vice President and Chief Marketing Officer for Nestlé Waters North America.

«While our Loma Linda brand has been around for over 100 years we see this as just the beginning,» said Steve Morris, chief operating officer of ANF.