Katja's belief that you can — and should — take your kids everywhere has led to
brand partnerships with Tech 21, Berghaus, AutoEurope, and Tourism Quebec.
Today we find that we are brokering
brand partnerships with celebrities and influencers.
In celebration of this, and as part of
my brand partnership with Chase Slate, we did a fun money - minute video addressing credit, debit and splurges.
The new version of the Renault R.S. 18 F1 challenger is part of
a branding partnership with Tmall announced in February, while Renault opened a flagship store on the Alibaba - owned B2C marketplace.
This came with funding from Indian investors DCtex and Lahari Music, and
a brand partnership with Bollywood star Hrithik Rosha.
Not exact matches
Tonl expects that number to quadruple to $ 188,000, thanks to
partnerships with companies like PopSugar, Sundial
Brands, and Google.
The
partnership has to make sense
with your
brand, of course, and the partner has to have a voice that your target customer will listen to.
Form
partnerships with people that share the same
brand values.
Another example is teen influencer Mackenzie Ziegler's
partnership with clothing
brand Justice.
White abandoned the line and instead launched a collection of vegan shoes this past spring in
partnership with Rapisardi, a stalwart Italian
brand with a huge presence outside North America.
Greencrest's 2014 Twitter IPO projections are based on a variety of metrics, including recent management changes,
partnerships with major
brands, user growth, and, most importantly, revenue growth.
Lokai, a lifestyle
brand that began by selling bracelets, ran into a speed bump just as a huge
partnership with Charity Water was getting off the ground.
In addition to her entertainment career, Beyoncé founded ready - to - wear fashion line House of Deréon in 2004 in
partnership with her mother, Tina Knowles; eight years later, she launched shop.beyonce.com, an online marketplace for
branded apparel and accessories.
We've got a new
partnership with MasterCard, where we're powering the loyalty system for an entire
brand, and we're moving into the world of connected cars.
In its early days, this luxe
brand Dylan's Candy Bar turned down a
partnership with the big box retailer Target.
In other words, it's more than just a figurehead position — it can involve appearing at events, flying to other countries to represent the
brand, and meeting
with people about potential
partnerships.
The cosmetics
brand had explored
partnerships with bloggers but struggled to find one that matched its taste level.
Today, however,
brands can explore event associations and
partnerships with more creativity.
«We remain committed to supporting local
brands, and working
with suppliers of all sizes to create win - win
partnerships.»
The marketing is edgy: October's «Touch Yourself» campaign in
partnership with Women's Health and Men's Health magazines ditches traditional pink National Breast Cancer Awareness Month
branding in favor of a naked woman holding her breasts, encouraging women to do self - exams for early detection.
In August, Harry's announced a
partnership with Target, extending its
brand to 1,800 offline locations.
Third party
partnerships including associations and promotions
with brands such as Sony, MGM, Dave TV, Paramount, Nestlé and Warner Brothers to name a few, have helped to increase the awareness of the Shakeaway
brand.
Partnerships were another thing the
brand had, and has, in mind; its stint
with Nordstrom resulted in a number - one selling shoe.
The team mixes general posts
with branded content, denoting the latter
with the» #ad» hashtag, or as a paid
partnership in the geo - location bar.
Even in the earliest days of the business, we focused on doing a lot of
partnerships with other
brands and influencers.
You could do this in
partnership with a credible governing body, supplier
brand or non-competing organization hunting for the same talent to keep costs down.
Launching a competition around outstanding achievement, particularly in
partnership with a credible body or
brand, will undoubtedly entice top talent and push your further ahead of competitors.
These numbers have come under scrutiny recently, and while they seem plausible, Alibaba's creation of the new website, which is a
partnership with branding firm VSA Partners, could be interpreted as a response.
As part of our Business without Borders initiative in
partnership with HSBC, Canadian Business polled 833 business people on the subject of Canada's
brand.
Mattel has inked a strategic
partnership with e-commerce giant Alibaba to help the toy maker more aggressively sell core
brands like Fisher - Price and Barbie to mobile - savvy Chinese parents.
So my advice is that where you can, aspire to build
partnerships with world - class
brands.
Best Made Company will operate as a standalone
brand, and Widmaier believes the acquisition won't affect Bolt's existing
partnership with Patagonia.
The 60 - second ad, which was developed in
partnership with the
brand's AOR, Anomaly, chronicles a surprise visit from Budweiser brewery workers to Soucy Baron, a Quebec factory in St. Jérôme that makes the pucks for the NHL.
To further support the expansion, the company also plans to forge
partnerships with additional
brands and retailers.
It's all about how they feel about the
brands, connected to actual utility and the things that you're building,» says Kris Chinosorn, CEO of MentorMob, a skill and knowledge platform that maps definitive step - by - step learning paths from current Internet how - to content, and touts
partnerships with the likes of Virgin Mobile and Microsoft Bizspark.
Even the most powerful
brands find it valuable to forge
partnerships and relationships
with other businesses.
This generosity and mission - centric vision led to a
partnership with Tony Robbins, which increased HighTower's
brand visibility considerably.
Takeaway: Once you've clearly defined your
brand strategy, seek to establish mutually valuable
partnerships that align
with that strategy.
Despite the obvious benefits of the
partnership, the chasm between a toymaker, and a global
brand synonymous
with environmental damage was, ultimately, too great to overcome.
«When you have established strong fashion
brands that have a clear identity and positioning within the industry, then pair it up
with a cosmetics
brand that knows its stuff, it is a very powerful
partnership and could enhance the
brand,» Rindone said.
With partnerships where users can also earn Starbucks stars at companies such as Spotify, the New York Times, and Lyft, this loyalty program may soon be able to incentivize impulse buys (and rides) at other
brands as well as its own.
It also aligns
with the retail
brand's strong focus on technology (Starbucks was one of the first retailers to accept mobile payments)-- and is the latest in a seemingly endless number of trend setting initiatives ranging from bottled Frappuccino in
partnership with PepsiCo, to Teavana ® Oprah Cinnamon Chai Tea Latte.
This, in turn, will give you more opportunities to promote
brand visibility, earn you a higher reputation among your customers and followers and connect you
with powerful
partnerships already tied to the cause.
In that case, discounts through
partnerships with more visible
brands can help generate awareness and customers for your business.
As Popeyes enters its 45th year, its success reflects the amazing
brand entrusted to us by founder Al Copeland Sr. and the unique high trust
partnership that we enjoy
with our franchise owners.
The Los Angeles - based company will use the funds for international expansion, product development, increasing distribution capabilities and work on making the
brand more accessible, which could include increasing
partnerships with retailers.
Without a
partnership with a successful company, the
brand floundered in a market dominated by industry heavyweights like Zara and H&M.
He also hints at the possibility of
partnerships with some recognizable
brands down the line.
Even The New York Times, in
partnership with Chef'd, is launching its own
branded meal kit service.
From All Saints» perspective, however, the deal
with Amazon is a win — so far, the
partnership has increased sales and reduced check - out times, an executive at the fashion
brand told Re / code.