Sentences with phrase «brand position by»

Speaking to investment analysts and reporters during Dish's fourth - quarter earnings call today, Ergen said Dish had been «dragged into» this brand positioning by competitors such as AT&T's DirecTV Now and Sony PlayStation Vue.

Not exact matches

For example, if your brand is positioned as fun and cheerful, you can't afford a disconnect by having grumpy, impersonal customer service reps.

Apple saw itself displaced once again from its No. 4 position by local brand Xiaomi, which was the brand that saw the biggest growth in shipments — by 37 percent to 12 million units sold.

The effort paid off: Blackmore got the position and in 2014, he was named Brand Ambassador Of The Year by The International Whisky Competition.

By combining the highly specific locational data that's available from consumers searching on mobile, alongside Google's already in - progress goal of customizing results by location for all users, positioning your brand to those who are physically near you will become crucial in 201By combining the highly specific locational data that's available from consumers searching on mobile, alongside Google's already in - progress goal of customizing results by location for all users, positioning your brand to those who are physically near you will become crucial in 201by location for all users, positioning your brand to those who are physically near you will become crucial in 2017.

The industry in North America has high fragmentation and has low barriers to entry, but ACT enjoys one of the strongest positions, enhanced by the brand equity of its banners, the quality of its real estate, and efficiencies stemming from the breadth of its operations.

By equipping yourself with these timeless principles instead of «keeping up with the marketing Joneses» daily, you'll position your brand to stay relevant no matter what the world throws at it.

Starwood, by contrast, was the leader in the region among global chains, thanks to Sheraton's long - standing position as a top full - service brand.

But instead of being confined by the company's legacy, he has managed to use the position to very much do his own thing — since becoming CEO in 2001, he has transitioned Canada Goose from a line of outwear products worn exclusively by residents» of Canada's icy northern regions into a brand sported by celebrities, featured in magazines (including Kate Upton's infamous Sports Illustrated Swimsuit cover) and worn by individuals the world over.

By establishing clear goals, you'll be positioned to present a consistent brand image across all of your marketing platforms.

A company starts by defining the positioning, benefits, and personality of its brand.

Survivors that make it through this recession by focusing their attention on consumer needs and core brands will be strongly positioned for sunnier days ahead.

This may include having held a senior position at another top - quality brand hedge fund, having spun out of a top investment bank proprietary trading desk, or having been seeded by a well - known investor.

It's a powerful ethos you discover by analyzing your brand personality, your positioning, your promise to your customers, your sales and billing practices and map that onto your long - term goals and objectives.

The brand has been hurt by weak demand in the United States, its biggest market, and from competition from better - positioned rivals Nike and Adidas, which cut into Under Armour's profit and growth.

As a mobile device that is differentiated by design, brand, and consumer experience where software and services are increasingly critical, an Apple car would seem to be uniquely positioned.

But Plank insisted his company would use this slowdown to solidify its competitive position, stating, «The current environment represents an inflection point to maximize our unique strengths by staying on offense — investing smartly in innovation, deepening our brand connection with consumers, and amplifying our focus on operational excellence — positioning Under Armour as a stronger company.»

With over 2540 completed projects, we understand every project is different by its brand positioning, buyer personas and customer insight.

I am sorry that I misinterpreted Joe's position, and am happy to see that it is not the brand of theistic evolutionism represented by Francis S. Collins (and myself) that he really was criticizing.

JZ: We have positioned ourselves with the industry leaders by always representing the premier brands in a product category.

King Estate Winery, a Eugene, Oregon winery with national and international wine brands such as King Estate, Acrobat, and North by Northwest, is pleased to announce that long - time family friend - and Oregon restaurant entrepreneur Maurizio Paparo has accepted a leadership position with King Family Wines at the Lorane based King Estate Winery.

It said private label water continues to be driven very hard by retailers taking share from most beverage categories and added SPC innovation and brand positioning looks very strong.

«Our focus remains on adding value to our owners» milk by improving our efficiencies, and having a strong position across all our dairy categories and global brands as well as maximising our revenue by moving our milk into the categories that offer us the best returns,» Giørtz - Carlsen added.

«Delivering revenue growth and margin accretion over time remains a priority, supported by our investments in building closer, more efficient and strategic partnerships with customers and by positioning TWE as the wine supplier of choice across multiple brand portfolios and countries - of - origin,» Clarke added.

We want to truly cherish this great brand and will make every effort to build it back to its rightful position, respected in the cider community and enjoyed by cider lovers everywhere.

Amid growing concerns about the health effects of cheese, plant - based milk options such as almond and coconut brands have become popular alternatives, capitalising on the growing interest in digestive health by positioning products as easier to digest than dairy options.

«The healthy positioning and messaging leveraged by non-dairy brands has made an impression on consumers who purchase both dairy and non-dairy milk.

And can manufacturers and retailers strengthen the brand position of their food products by choosing biobased food packaging?

The company is aiming to position itself as a global end manufacturer by exporting its products like metal ends, components, cans, printed sheets to the major brand -LSB-...]

«By creating this new position of chief information officer, we will ensure that technology continues to be an integral part of our overall strategy for brand renewal and growth as we head into 2018.»

The overarching aim of the strategy is to position the Australian vegetable sector so it is recognised by the global industry as leading marketers of premium, quality, safe, reliable, branded products.

This saw our brand awareness grow by 4 percentage points, and saw our market share volume grow by 5.4 % (Nielsen 52 w / e 31 Dec), consolidating our no 4 global brand position.

Similarly, Purple Design was briefed by William Grant & Sons to review assets for its Glenfiddich brand, refine them and create a holistic brand world which would maintain its market - leading position and ensure consistency in the way the brand is presented across manifest media.

Prior to joining Accolade, McKeon held various positions within the drinks industry, most recently four years with ASDA in commercial and brand leadership roles, followed by two years as trading director leading the trading integration of the Booker Retail Partners acquisition of Musgrave Retail Partners.

Awarded the «Innovator of the Year» in 2012 by the Wine Enthusiast, Vintage Point's innovation extends beyond packaging, branding, segmentation, sourcing and positioning, to provide a flexible and diverse approach that enables Vintage Point clients to go to market and compete.

Swisse is in a unique position of having Chinese owners but an Australian brand, after the business was acquired in two tranches for a total of $ 1.7 billion in 2015 and 2016 by a company now called Health & Happiness after changing its name from Biostime International.

Hardys, one of the world's most powerful wine brands1, has cemented its position as cricket's premier wine brand by teaming up with England cricketer, Stuart Broad.

Earlier this year Larsen went through a brand redesign and repositioning under its new MD, Jérôme Durand, who elaborated on this move by saying, «We have kept the spirit of Jens Reidar but have changed the positioning by focusing more on the elegance, purity and fruit of the Cognacs».

With a combined 34 years of beer industry experience, PINTS is positioned to be a great asset to craft brewers seeking growth and distributors seeking to enhance their craft beer portfolio by offering assistance with due diligence, market research, sales training, contract negotiations, brand awareness, retail analysis and portfolio development.

Susan began her career in the fashion industry at Vogue Australia, followed by various marketing positions for European and Australian brands.

The other Golden West beverage brand — a shelf - stable, organic canned kombucha line called KÖE — was not initially targeted as part of the deal, but Mirza said he was convinced to get involved after being impressed by the product's positioning, both from a taste profile and a merchandising perspective.

At Dr Pepper Snapple Group, our success is driven by our leadership position in flavors, our great people, and our proven, consistent strategy to build our brands, execute with excellence and drive rapid continuous improvement across the organization.

The positive view of frozen food is no doubt boosted by the strong positioning of the French premium frozen food brand, Picard, in the country.

The lesson that has been learned repeatedly by food retailing startups, especially those with low - price positioning, is that it's best to begin by selling a high percentage of branded product to cement the low - price advantage in consumers» minds.

The latest news from BluePrint, which was acquired by Hain Celestial in December for a reported price of $ 25 million, comes amid a dramatic leap in awareness and demand for cold - pressed juices, as well as the introduction of a variety of similarly positioned brands over the past year.

The latest news from BluePrint, which was acquired by Hain Celestial in December, comes amid a dramatic leap in awareness and demand for cold - pressed juices, as well as the introduction of a variety of similarly positioned brands over the past year.

The leading luxury wine brands, HALL & WALT Wines, owned by Craig & Kathryn Hall announce the appointment of Jeff Zappelli to the position of General Manager of WALT Wines, the Sonoma - based Pinot Noir and Chardonnay brand owned by Craig and Kathryn Hall,.

We are confident it will further solidify the brand's U.S. leadership position by engaging and inspiring consumers with the core values of The Glenlivet.»

Branded a laughing stock all over the world, we are obsessed for 4th that even if we lead the league by feb, we'll just find a way to crawl back to our favorite position

January 15 — Nike is the most influential sports brand in China, followed by the Chinese Basketball league and football's Chinese Super league in third position.