Brand Marketing and Promotional Design — Selected Duties and Responsibilities Lead through example with consistent work ethic, attitude, and professionalism, while developing
brand promotion strategies through the tactical assessment and analysis of target markets, clients, and consumers Manage all aspects of publication and promotional media design, including content development, pre-promotional material utilization, budgetary considerations, and deadline adherence Monitor all campaigns from initiation to completion, executing changes and modifications as needed to ensure program success Provide guidance and leadership with respect to marketing campaign strategy development, benchmarking, implementation, post-execution analysis, theme development, and process optimization Measure the success of marketing initiatives using data and related key metrics, ROI considerations, and related data, ensuring the maximization of competitive abilities while providing regular and ad - hoc reporting to both and clients Partner with advertising operations and other teams as needed to troubleshoot delivery issues and optimize campaign performance within the limits of available material and resource inventories as well as related logistical concerns Utilize talent among team with focused collaboration and the promotion of a performance - based environment leveraging individual talents for group benefit, soliciting creative materials from internal teams and external agencies per established specifications Screen and test submitted materials to ensure compliance with technical considerations and client specifications Address key client queries and resolve them in an expedited manner while communicating status updates across all teams, promoting sustained revenue growth through client retention, relationship development, and program success Meet and exceed all marketing targets while tracking progress versus established internal and external industry benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of products, services, and the respective marketplace, including pricing and regulatory trends, client requirements, competitor strategies, and product growth Act as a liaison between clients, vendors, sales and support staff, and executive management to ensure client satisfaction, timely implementation, and operational efficiency
· Demonstrated acumen in planning and organizing online as well as off - line events for
brand promotion strategies for client's business
Not exact matches
To the Lodi Winegrape Commission, Brannen will bring a fresh perspective and an innovative mind that specializes in
brand strategy, consumer
promotions, advertising, public relations, digital and social media
strategy, marketing partnerships and more.
Since 1997, Benson has worked with a blue chip roster of wine and spirits clients, providing expertise in Public Relations, digital marketing, social media,
brand strategy and trade
promotions.
Coles has been moving towards an everyday low - prices
strategy and has been reducing shelf prices on a wide range of
branded and private - label products while maintaining the frequency and depth of products on
promotion.
At California Pizza Kitchen (CPK), Ashley leads the development of the national marketing
strategy which includes menu and creative development for the
brand, beverage innovation, national
promotions, loyalty programs, digital marketing, and philanthropic initiatives.
As a hub for all your book - related
promotion — from links for purchasing your book to excerpts to tease your audience and build interest; and press releases and other digital media vital to your marketing
strategy — a dedicated website is one of the most effective ways to encourage sales of your book, help keep your message focused, and maintain consistent author
branding.
Treat it as you would a
brand new book, using these low - cost
promotion strategies:
Here are some book and author publicity and
promotion strategies we've used to help authors grow their business,
brand, and book sales.
The agency offers services such as go - to - market
strategy,
brand name and logo development, advertising,
promotion and public relations, marketing research, SEO, PPC, and social media, as well as sales rep network and channel development.
Among the internal debates was whether it should be rolled out as a
promotion or
brand strategy.
Limitations: Sales
promotions can temporarily increase the flow of traffic to your firm, but should always be used as a temporary
promotion strategy to avoid stockpiling and so it does not lower the
brand perception.
Duties include but are not limited to: • Execute
strategy for the firm's integrated marketing, business development, communications, and recommend improvements to the
strategy • Plan, develop, and execute projects and programs that support a practice group's strategic plan and track success • Support client engagement initiatives, including training for enhanced client service
strategies, contact origination and relationship development, and education / thought leadership initiatives • Provide direction and manage production of proposals, PowerPoint presentations, and RFP responses for the practice groups • Provide direction and manage execution of practice group sponsorships, client presentations and seminars, and other events related to the
promotion of the practice groups • Drive awareness / recognition, enhance quality and
brand perception of the firm • Manage submissions for major awards, comprehensive survey response campaigns (e.g. Chambers), and related initiatives to further the awareness and positioning of the firm's practices and lawyers • Develop a deep understanding of the practice groups» strengths and market differentiators, including their client base and key market trends • Ensure consistent implementation of key initiatives and recommend
strategies to cross-sell to adjacency practice areas • Recommend and help develop tactical marketing and business development plans • Collaborate with other members of the marketing team to ensure consistent messaging of practice group strengths in written materials, including website content
Chinese
brands are growing swiftly thanks not only to smartphone design, manufacturing capability and rich feature sets, but also by out - smarting and out - spending rivals in sales channels, go - to - market and marketing
promotion strategies.
Build
promotion of the content you create on social media sites like Facebook, LinkedIn and Twitter into your personal
branding strategy and grow your audience and traffic to your site.
Donald Burns ExecutivePromotions LLC.com — where executive careers meet the ethos of «Truths Well Told» — via — personal
branding, advertising tactics and
strategies, architecture of persuasion, copywriting tactics, video
promotions, personal websites, online portfolios, Donald Burns Executive Promotions, a
promotions, personal websites, online portfolios, Donald Burns Executive
Promotions, a
Promotions, and more...
Account Management / Client Services Integrated Marketing
Strategies Social Media / Direct Mail / Print / Broadcast Talent Selection / TV Marketing
Brand Management Market Analysis / Research Client / Public / Community Relations Finance / Budgets / Advertising
Promotions / Special Events Client & Business Acquisition / Retention ACCOUNT MANAGEMENT / CREATIVE DIRECTOR EXPERIENCE Scott McRae Advertising Duval Dealer Group - One of the oldest automotive dealer groups in the eastern U.S. Farah and Farah — Personal injury attorneys in South East U.S., working with $ 10M annual budget.
✔ Substantial knowledge of current
brand marketing
strategies, able to develop
strategies for
brand promotion on the web
Tags for this Online Resume:
Brand Management, Advertising, business - to - business Marketing, Corporate communications, Market Analysis and Forecasting, Community Relations, Marketing
Strategy, Consumer and Retail
Promotions
Tags for this Online Resume:
brand, categories,
branded, positioning, strategic,
strategy, introductions, fact - based, co-branding, shelf, single - serve,
promotion, snack, c - store, warehouseclub, mass, quaker, consumer, foods,
brands, mix, frozen, refrigerated, grocery, personal care
Tags for this Online Resume:
brand management, visual merchandising, marketing, advertising, communications,
promotions,
strategy, shopper marketing, Strategic Marketing, Calendar, restaurant, retail, cross-functional, market research, digital signage, Point of Purchase, POP, menu, Field Marketing, foodservice, creative,
brand strategy, franchise, innovation
Managerial experience in
Strategy Planning, Business Development, Product Launches &
Branding, Sales
Promotions and Team Management
ad, advertisements, ads, advertising, art,
branding, budget, CLI, CA, concept, content, contracts, Credit, Client, direct mail, email, English, Financial, Beans, logistics, market research, marketing
strategy, marketing, marketing collateral, marketing communication, materials, messaging, Migration, Natural, network, Oil, press releases, project management,
promotion, publications, radio, reporting, retail sales, Sales, seminars, Fluent in Spanish, Spanish language, staffing,
strategy, strategic, television, Upgrade, website, workshops
Tags for this Online Resume: «marketing
strategy»,
branding, sales, «business development», «start up», execution, management, food, «special events», «social media», Market Planning, product management, launch, special events,
promotions, retail, wholesale, food sales, food marketing, public relations, online marketing, advertising, business development, marketing
Tags for this Online Resume: Biotechnology, Diagnostic, Pharmaceutical, Marketing, Oncology,
Strategy,
Brand Planning, Global Marketing, New Product Planning, Pricing, Market Research,
Brand Leader, Commercial, Commercialization, Launch, Drug Development, Matrix, Cross Functional, Digital, KOL, Key Opinion Leader, Portfolio, Management,
Brand Team, Agency, Diabetes, Cardiovascular, Commercial
Strategy, Corporate Affairs, Communications, Hematology, Urology, Neuroscience, phase 2, phase 3, phase II, phase III, Powerpoint, Excel, Word, Part B, Part D, Seattle, Portland, San Francisco, Executive Director, Senior Director, Director, Vice President, Go - To - Market, Value Proposition, Go To Market, Launch Planning, Access, Reimbursement, Payer, Market Development, Market Assessment, Pipeline, In - Line,
Brand Management, Coaching, Leadership, Marketing
Strategies, Marketing
Strategy, Strategic Planning, Autoimmune, Early Stage, Pre-Launch, Pre Launch, Regulatory, Operations, Marketing Plan, Business Plan, Business Development, Market Analysis, Segmentation, Targeting, Companion Diagnostic, Target Product Profile, Pre-Clinical, Competition, Positoning,
Branding, Sales, Budget, Sales Management, Communication Plan, Publication Plan, Project Management, Genetic, Genomic, Lifecycle, Long Range, Device, Late Stage, Direct Report, Indirect Report, New Molecular Entities, Competitive, Biopharmaceutical, Medical Device, Non-Promotional, Tactical, Execution, IND, Revenue, Partner, Clinical, Consult, Analytical, Problem Solver, Global, International, Affordable Care Act, Lymphoma, Leukemia, Prostate, Breast, Cancer, OPDP, Promotional,
Promotions,
Brand, Healthcare, Distribution, Infrastructure, IMS, Priority Review, Experienced, Patient, Consumer
Tags for this Online Resume: Advertising, Marketing Management, Retail,
Brand Management, Management, Public Relations, Automotive, Communications, Florida,
Promotions, Sports,
Strategy, Non-profit, Medical, Education, Tampa, St. Petersburg, Clearwater, Hillsborough County, Pinellas County, Government
People Places Plants Magazine Inc. (North Yarmouth, ME) 12/2002 — 03/2006 Director of Sales & New Business Development • Founded Mid Atlantic Horticulture magazine and built advertising revenue to 1 million annually • Increased distribution from zero to 100,000 - plus subscribers through effective sales, marketing, and customer service • Designed and implemented new sales tools including company media kit, company presentation, and rate structure • Negotiated all national sales contracts for multiple insertion orders • Coordinated sales and
promotion efforts consisting of mass mailings, television
promotions, trade shows, and focus groups • Created diverse
strategies to increase advertising revenue flow into new markets and enhance
brand awareness • Managed all new national accounts and renewals at a 95 % annual percentage rate
SENIOR
BRAND MANAGEMENT EXECUTIVE Over 20 years of experience including leadership in: brand management; brand marketing; marketing research and analysis; targeting and customer segmentation; buying cycles; strategy and positioning; business development; B2B, B2C sales strategies and value propositions; sales coaching; relationship marketing; global brand launches; pricing, packaging, merchandising and promotions; brand
BRAND MANAGEMENT EXECUTIVE Over 20 years of experience including leadership in:
brand management; brand marketing; marketing research and analysis; targeting and customer segmentation; buying cycles; strategy and positioning; business development; B2B, B2C sales strategies and value propositions; sales coaching; relationship marketing; global brand launches; pricing, packaging, merchandising and promotions; brand
brand management;
brand marketing; marketing research and analysis; targeting and customer segmentation; buying cycles; strategy and positioning; business development; B2B, B2C sales strategies and value propositions; sales coaching; relationship marketing; global brand launches; pricing, packaging, merchandising and promotions; brand
brand marketing; marketing research and analysis; targeting and customer segmentation; buying cycles;
strategy and positioning; business development; B2B, B2C sales
strategies and value propositions; sales coaching; relationship marketing; global
brand launches; pricing, packaging, merchandising and promotions; brand
brand launches; pricing, packaging, merchandising and
promotions;
brand brand es...
PROFESSIONAL SUMMARY MARKETING EXECUTIVE * Direct marketing planning & execution * Integrated marketing
strategies & tactics * Mobile app & website development * Strategic and product planning *
Brand marketing & management * Data design, collection & analysis * New product development & introduction * Online content development & management * Advertising, packaging,
promotion & collateral creation * PR & marketing communic...
Executive Management Duties & Responsibilities Provide effective solutions to complex issues such as cost budgeting, pricing
strategies, vendor negotiations, revenue projections, purchasing and sales negotiations, business development tactics and industry competition Identify and develop talent among team members with targeted recruitment, focused training efforts and the
promotion of a performance - based work environment that leverages individual talents for group benefit Utilize needs - and situation - based assessments to manage costs and capital outlays and determine potential ROI Participate heavily in all marketing,
branding, public relations and communications activities Develop leadership team and support staff to aid in efficient business operations, sales and marketing functions, and client service execution, delegating important tasks and assignments while monitoring for effective resolution Lead through example with consistent work ethic, attitude, and professionalism, while performing sales presentations, overseeing market operation and business development, creating new revenue channels and managing key vendor and client relationships Collaborate in all phases of strategic planning with senior - level management, while furnishing oversight and guidance regarding effective acquisition
strategies, pricing, market trends, and operational structures Assess and expand key markets and potential business ventures while ensuring operational efficiency and solid execution of corporate mission Create and implement marketing and sales
strategies while tracking progress versus established internal and external benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of the products, services and respective marketplace, including pricing and regulatory trends, competitor
strategies, general economic conditions and other business metrics Act as a liaison between staff, clients, and other management members to resolve issues in a timely manner
Joh Metro (Rochelle Park, NJ) 04/2002 — 12/2005 Vice President of Retail Sales and Merchandising • Managed 40 sales representatives, 5 managers, and administrative support professionals in the produce and grocery divisions • Worked directly with customers and client managers to plan new
promotions and distribution
strategies • Secured accounts with Kimberly Clark and Diamond of California increasing company revenue by $ 1.4 million per year • Positioned New Diamond of California
brand Emerald Nuts in NY market to best share and distribution in the country • Advised and lead the company to recruit frozen food / dairy specialist, yielding six immediate new clients and justification for building entire frozen food / dairy division
agile, agency, billing,
brand development, budgets, com, content creation, client, clients, email, event planning, innovation, Insurance, invoicing, marketing
strategy, marketing, market, media planning, meetings, mentor, print production, processes,
promotion, promotional materials, proposal, radio, radio production, research, retail, scrum,
strategy, strategic, TV, television, website development
Regional Restaurant Management — Duties & Responsibilities Lead through example with consistent work ethic, attitude, and professionalism, supervising the facilitation of food sales, overseeing restaurant operations and promoting a high - quality, memorable customer dining experience Participate in all phases of strategic store - level planning with other management professionals, including local staffing, service - related concerns, inventory control, merchandising, sales and revenue projections, and local competition Employ various
strategies to manage and reduce food, beverage and labor expenses Supervise all store opening and closing functions, including the acquisition and sale of all equipment, state and county inspections, general contractor relations, hiring and terminations, and financial data transmission Perform continuous assessment of all operational aspects while furnishing oversight and guidance regarding the effective application and execution of critical internal policies and procedures to standardize restaurant offering across markets Meet and exceed customer satisfaction benchmarks while tracking progress versus established branch and corporate guidelines Identify and utilize talent among team members with focused training efforts, targeted professional hiring, job fair management and the
promotion of a performance - based work environment that leverages individual talents for group benefit Provide relevant administration and oversight with respect to all HR - related functions, including payroll and compliance tasks Oversee the management of daily, weekly and monthly food and supply inventories, in addition to alcohol products, while holding responsibility for the development of weekly P&L statements and internal store audit execution Address local management and staff queries and resolve them in an expedited manner, promoting sustained revenue growth through relationship development and the leveraging of both talent and resources at all locations Collaborate and communicate effectively with all store personnel as well as with members of corporate management Execute all marketing and sales
strategies while tracking progress versus established internal and external industry benchmarks, focusing on both revenue generation, customer acquisition and
brand loyalty development Maintain a strong working knowledge of product and services as well as related industry considerations, including pricing and regulatory trends, service - related issues and local competitor operations
The best
branding strategies send the same message from a variety of sources that include advertising, marketing,
promotions, frequency programs and, most of all, the product itself.