Sounding out a brand image The importance of branding has grown with the proliferation of consumer choices in the market today, according to Alvin Collins, vice president of audio architecture for Seattle - based Muzak, a firm that helps retailers
brand their stores with specially designed music programs.
Not exact matches
The empire began
with the first shoe
store Bensadoun opened in Montreal in the»70s; today, these
brand names have expanded into the U.S., the Middle East, Europe and Asia.
With dynamic marketing,
brands can use a simple tracking code to
store «cookies» or data on a user's device.
On Thursday, Dunkin'
Brands announced plans to open its first stand - alone
stores in Southern California by 2015,
with some «non-traditional» Dunkin' Donuts shops opening in the next few months.
Many retailers today are looking to activate unprofitable square footage, and partnering
with outside
brands is one way to attract shoppers and differentiate the
store's merchandise mix.
Walmart, the largest U.S. grocer by far
with $ 165 billion in annual food sales, has been ramping up its own
brands while reducing inventory of name
brand items in its
stores.
It is one of the largest food and drug chains in the U.S.,
with more than 2,200
stores in 33 states, including
brands such as Acme, Safeway, and Tom Thumb.
Outgoing CEO Schultz, who for many investors is closely tied
with Starbucks» identity, will be executive chairman and focus on the
brand's Reserve roasteries around the world, its Reserve retail
store format and social impact initiatives for the company.
The company's ecommerce
store is no less innovative, offering video how - to classes and an extensive community section where customers can interact
with brand representatives, influencers and other Sephora customers.
And
with the synergies flowing from its consolidation of its various
brands under the Circle K moniker, and the company's US$ 3.8 - billion acquisition of Texas gas and convenience store chain CST Brands Inc. last summer, it'll get harder
brands under the Circle K moniker, and the company's US$ 3.8 - billion acquisition of Texas gas and convenience
store chain CST
Brands Inc. last summer, it'll get harder
Brands Inc. last summer, it'll get harder still.
Currently, the
brand's prices are roughly on par
with what you'd find at a cosmetics retailer like Sephora or a department
store.
The maker of ultra-warm down coats has emerged as an unlikely fashion
brand, and
with two new
stores opening it's looking to expand further
Brand went on to share that companies should add data to «existing reporting and business intelligence tools that help those retailers make sense of these massive banks of in -
store data
with a new layer of intel to their decision - making at the executive level.»
«By 2020, Kit and Ace will be a global
brand, and we'll be on four or five continents
with flagship
stores and e-commerce — a complete omni - channel experience,» he proclaims in a video on the company website aimed at prospective recruits.
The go - getter attitude that landed her positions at McKinsey, Aeropostale, and Google is evident in her approach to grow the
brand, which has partnered
with department
store giant Bloomingdale's and raised $ 13.6 million in venture capital funding.
We become more than a faceless corporate entity
with shelf space in major retail
stores; and that can lead to longer relationships and
brand loyalty from people who enjoy our products and what we offer.
Retravision's largest franchise owner David Dorsett - Lynn is so confident of the electrical retailer's enduring
brand strength in Western Australia - he is planning to back that faith
with two new
stores in the Perth metropolitan area.
Painted a brilliant red, the
store boasted a live band on Saturday nights, and attracted customers
with a
branded wagon drawn by eight grey horses.
While some
brands are brandishing their swords and taking the
store to court, critics say Dollarama is mostly getting away
with mimicry.
Lejuez added that while challenges will continue into the holiday season, Macy's is «well - positioned
with the right
brands and promotions to drive consumers to its
stores.»
Pizza Hut, which is owned along
with KFC and Taco Bell by Yum
Brands, has suffered eight straight quarters of same -
store sales declines.
I don't know if that's just my West Coast allegiance, but I like her and I've seen Lululemon (lulu) go from a small regional player
with one
store on our street here in Vancouver to a huge success, one of the fastest - growing
brands in the world and fast becoming one of the best known.
The chain, owner of various grocery and Shoppers Drug Mart
stores across the country, announced Thursday that it aims to remove triclosan and phthalates, along
with microbeads, from all of its Life
Brand and President's Choice products by the end of 2018.
The Shakeaway
brand experience is evident in our amazing
store environment
with our very own Shakeaway TV and DJ Radio.
Bob brings 15 years of digital media and start - up experience to his role of CEO at Gigwalk, a software platform for consumer
brands that delivers local visibility of in -
store conditions and fosters better collaboration
with retailers.
Canadian Tire has been investing in customer experience and
brand - building recently,
with improved
store interiors and more coherence in its advertising.
Brooks Bell — who has an eponymous e-commerce optimization firm in Raleigh, N.C., that has worked
with American Eagle Outfitters and Brooks Brothers to scale their online operations — says that by the time online
brands open their first
store, they've already figured out the hardest parts of the operation: warehousing, inventory management and logistics.
Something else that has been a challenge
with both my Lake Havasu and Las Vegas locations has been
brand awareness because they are the only
stores in the market.
Sales at the retailer's Banana Republic
brand performed the worst,
with comparable -
store sales falling 15 percent during the month.
The sportswear
brand has shown what it means by differentiated retail
with its concept
store in New York's SoHo neighborhood and the nearby 45 Grand, Nike's exclusive showroom and design studio where guests can get custom Presto X's in less than 90 minutes.
A lot of that has to do
with its ability to bring the «treasure hunt» experience popularized by
brands like TJX and Burlington
Stores to the youth market.
Just as the Home Hardware and Ace Hardware
brands rolled up all the independent
stores in the»80s and»90s, the big money is betting it can do the same thing
with collision repair.
Though more than 90 percent of retail sales occur in -
store, nearly 80 percent of shoppers say they engage
with brands and retailers through digital channels before they set foot inside a
store, according to Rod Sides, who heads up Deloitte's retail and distribution sector.
The company has expanded into other businesses to diversify away from the traditional news model,
with moves like hosting live conferences, starting a wine club, and opening an online
store selling
branded products.
The CEO, says a person familiar
with his thinking, believed selling through big boxes could introduce Moore paint to new customers; once impressed by the
brand's quality, he believed, they would buy directly from Moore
stores.
Control Group put those principles into practice again
with Kate Spade's Saturday
brand (so named because
stores receive new merchandise every Saturday).
Finally, McDonald's Canada launched a campaign this week
with a new
brand positioning and tagline, «Welcome to McDonald's,» which focuses on the daily life at its
stores.
It's fundamentally important that the physical
stores fit
with the Smashburger
brand, explains Morgan, but those signs aren't just there to look pretty.
Joly has reinvigorated Best Buy in recent years
with cost cuts and by reinventing
stores that showcase specific
brands and services.
These days, Reimer is experimenting
with a small string of FXR retail
stores as a way of further extending the
brand and finding new customers.
In addition to running a website and app, Frank + Oak operates 16 bricks - and - mortar
stores with in -
store barbershops and cafés —
brand outposts less concerned
with sales per square foot than hosting whisky tastings and promoting the Frank + Oak aesthetic.
It's remodeling
stores and building smaller, easily navigable shops in densely populated neighborhoods, and it has scored wins
with in - house
brands like kids» clothing line Cat & Jack.
At 26, Wexner himself entered the industry
with a $ 5,000 loan from an aunt, founding L
Brands (lb), and his first
store — The Limited.
These startups recognized that the established
brands were vulnerable in pricing and in the hoops they make buyers jump through to get their blades (dealing
with locked cabinets in
stores).
Unfortunately, the product languished on the shelves and it soon became clear that it was doomed to be overlooked in major retail
stores where it was surrounded by thousands of other products
with well - known
brand names.
RadioShack started looking for other opportunities to throw itself into, but rather than focus on improving itself
with the offerings it already had, the company tried out new concepts
with new
stores to address customers» needs: Computer City to sell computers, Famous
Brand Electronics for refurbished electronics, McDuff and Video Concepts for audio and video, Energy Express to sell batteries, and Incredible Universe, which showed a strong resemblance to Best Buy.
Big Food manufacturers have increasingly announced either full takeovers of startup
brands, or in more recent months, have set up venture capital arms to invest in a slew of smaller
brands with an option to eventually acquire some of those
brands later (if they become successful hits on grocery
store aisles).
Avon didn't have the right packaging or positioning to compete
with store brands.
With existing
stores in South Korea, Saudi Arabia, Mexico and the Philippines, the
brand plans to open 140 locations in 23 countries over the next four years.
«
Brands are plugging the department
store «leaky bucket» hole
with growth on Amazon.com.»