Sentences with phrase «brand value as»

Google has created this dynamic video generator to help Google brand THEIR value as a search engine.
The Coca - Cola Co stabilises brand value as Moutai soars - study The Coca - Cola Co's namesake product has arrested its slide down a list of the world's most valuable brands after dropping out of the to... read more
«In our view, this is a necessary step to bolster brand value as Kate Spade had become too value - oriented and overly reliant on excessive, and margin depleting, promotions to drive results.»
The Nymi name doesn't have quite the same brand value as Panasonic or BlackBerry, but Martin believes it's particularly important for startups to establish a clear identity.

Not exact matches

This came in handy: Virgin became known as the brand that could go into sectors with troublesome reputations and shake them up by applying our values.
It will no longer be enough to create value through branding alone, as this generation will see through this and ultimately call you out.
The foundation for a strong personal brand is seeing yourself as others do and sincerely living your values.
Communicating your company's message and values is vital, so be relentless as you deliver on your brand's promise every day.
But increasingly, trust is providing consumers a functional benefit that we've never seen before: It allows people to use brands as surrogates for their own values.
The takeover, valued at $ 8 billion including debt, has been broadly welcomed in a sport featuring famous car brands such as Ferrari, McLaren and world champions Mercedes, and which has the Monaco Grand Prix as its jewel in the crown.
The power of brand identity can not be understated, as every call and email are a representation of your brand and the value proposition of your business.
Starboard Value Jeffrey Smith pitched store - brand pharmaceutical company Perrigo as his best investment idea now, during a conference Tuesday.
As an example, about a year after VMR was up - and - running, everyone told me to invest in brand awareness but building a brand has little value if your flagship product can't evolve for your customers.
As you examine the principles that drive the world's greatest brands, you will see the correct, complete view: A brand is a bundle of values and attributes that define the value you deliver to people through the entire customer experience.»
Employees at participating firms are surveyed on engagement (whether they feel motivated at work), performance culture (whether success is rewarded), leadership (whether executives treat their team as valued assets) and employment brand (whether they are proud to work at the company).
Despite remarkable growth and the prevalence of its brands, however, as a public company it was never able to inspire investors, and was a perpetual underperformer: in the period between late summer of 1993 and the day before Cara announced its intention to go private last August, the value of its shares appreciated by a measly 26 %.
In short, gifts serve as both a thank - you (showing recipients that you truly appreciate and value them) and a brand - building tool.
This second slogan showed value (growth) and our mission — to be your partner as you expand your brand.
«To give them the ability to remix your creations, to add value to it, to multiply your community or brand as an artist, these things should all be possible and that is what we fundamentally believe in.»
A study suggests the hockey league's recent lockout will cost it US$ 328 million in brand value in 2013 as disgruntled fans spend less on the much - loved pastime.
To be a good brand you must provide a useful and compelling value proposition, stand out in some meaningful way so as to be regularly chosen over other options, and consistently deliver on your promises.
By doing so, customers feel delighted and act as brand advocates - increasing sales and brand value.
After that, Gamgort went on to Pinnacle Foods, doubling in value what many saw as a «too - boring» company with stale brands, Cramer said.
Achieving a protectable name is important for the asset value of your brand, but it is also defensively important to ensure not only that your name is protected, but your brand as a whole is protected well into the future.
As a product, Synctag has evolved past the digital marketing segment to more focused solutions in analytics, digital asset audits, and platform aggregation across web and considering the current product line to be able to provide data sets to help brands make much more value from the ads across the social media platforms.
The inherent problems with MBO go - shops include the fact that «incumbent management has the best insight into the company's value, or at least is perceived to,» and many prospective buyers are reluctant to outbid an insider, like Michael Dell, out of fear of being branded as a hostile takeover artist.
Do a thorough inventory of such things as the company's brand assets and messaging to assure the highest value upon a transition in ownership.
When you take the time to thoughtfully construct an experience that brings real value to your customers, you'll be able to brand yourself in a way that distinguishes your company as different and better from the ordinary.
Those brands are now world leaders, as refl ected by the latest Top 100 Global Brand Index report from Interbrand, which ranks brand vBrand Index report from Interbrand, which ranks brand vbrand value.
«We are excited about this transaction with Apollo, as it recognizes the value of CEC's global brand, strong cash flows and growth prospects while providing our shareholders with an immediate and substantial premium,» Michael H. Magusiak, the chief executive of CEC, said in a statement.
Actual results, including with respect to our targets and prospects, could differ materially due to a number of factors, including the risk that we may not obtain sufficient orders to achieve our targeted revenues; price competition in key markets; the risk that we or our channel partners are not able to develop and expand customer bases and accurately anticipate demand from end customers, which can result in increased inventory and reduced orders as we experience wide fluctuations in supply and demand; the risk that our commercial Lighting Products results will continue to suffer if new issues arise regarding issues related to product quality for this business; the risk that we may experience production difficulties that preclude us from shipping sufficient quantities to meet customer orders or that result in higher production costs and lower margins; our ability to lower costs; the risk that our results will suffer if we are unable to balance fluctuations in customer demand and capacity, including bringing on additional capacity on a timely basis to meet customer demand; the risk that longer manufacturing lead times may cause customers to fulfill their orders with a competitor's products instead; the risk that the economic and political uncertainty caused by the proposed tariffs by the United States on Chinese goods, and any corresponding Chinese tariffs in response, may negatively impact demand for our products; product mix; risks associated with the ramp - up of production of our new products, and our entry into new business channels different from those in which we have historically operated; the risk that customers do not maintain their favorable perception of our brand and products, resulting in lower demand for our products; the risk that our products fail to perform or fail to meet customer requirements or expectations, resulting in significant additional costs, including costs associated with warranty returns or the potential recall of our products; ongoing uncertainty in global economic conditions, infrastructure development or customer demand that could negatively affect product demand, collectability of receivables and other related matters as consumers and businesses may defer purchases or payments, or default on payments; risks resulting from the concentration of our business among few customers, including the risk that customers may reduce or cancel orders or fail to honor purchase commitments; the risk that we are not able to enter into acceptable contractual arrangements with the significant customers of the acquired Infineon RF Power business or otherwise not fully realize anticipated benefits of the transaction; the risk that retail customers may alter promotional pricing, increase promotion of a competitor's products over our products or reduce their inventory levels, all of which could negatively affect product demand; the risk that our investments may experience periods of significant stock price volatility causing us to recognize fair value losses on our investment; the risk posed by managing an increasingly complex supply chain that has the ability to supply a sufficient quantity of raw materials, subsystems and finished products with the required specifications and quality; the risk we may be required to record a significant charge to earnings if our goodwill or amortizable assets become impaired; risks relating to confidential information theft or misuse, including through cyber-attacks or cyber intrusion; our ability to complete development and commercialization of products under development, such as our pipeline of Wolfspeed products, improved LED chips, LED components, and LED lighting products risks related to our multi-year warranty periods for LED lighting products; risks associated with acquisitions, divestitures, joint ventures or investments generally; the rapid development of new technology and competing products that may impair demand or render our products obsolete; the potential lack of customer acceptance for our products; risks associated with ongoing litigation; and other factors discussed in our filings with the Securities and Exchange Commission (SEC), including our report on Form 10 - K for the fiscal year ended June 25, 2017, and subsequent reports filed with the SEC.
«Having a really clear brand story and having that as a way to community the company values and culture.»
If your goal is to engage your fans over social media, or generate sales, or position yourself as an authority, these things can be accomplished if you provide value and a reason for people to interact with your brand.
If there is a real need, people pay more for a brand - name, and perceive a higher level of trust and value, as well as an emotional attachment.
Instead, brands should identify their bots as bots, then infuse their electronic helpers with personalities that reflect their values and images.
Value is also influenced by intangible assets such as a company's brand image, industry reputation, and good will.
Walmart is losing value compared to 2017, with the future looking uncertain as the brand started 2018 by closing more than 60 of its Sam's Club stores.
As part of its expansion plan, the company says it will also be adding 2,000 new private label products to shelves this year to offer customers more options and value to brand - name products.
This creates enormous value for both brands as well as consumers.
The successful creation, development and launch of a new value proposition can re-energize a brand as well as engage customers.
The problem occurs when brands attempt to gather as many followers, likes and retweets as possible through the use of content, including material that does not provide true value, as well as questions.
As someone who's constantly playing around with new gadgets, he knows the value of a squeaky - clean, brand - new computer.
Investing in your employees» growth requires a broad outlook: developing skill sets and personal brands for maximum value not just within your company, but in the outside world as well.
Before you decide if this is the right tactic for you, examine variables such as reach, audience and the value of the publication's own brand.
Values are inherent to who you are as a company and brand, and they are inherent to who each employee is as a person.
Rather, it is the brand with the most searches relative to other states (as indicated by a Google search index value of 100).
Dharmesh Shah, a serial entrepreneur and founder of OnStartups.com, says an ideal board member posesses two main qualities: Advisory Value («The person you are inviting has experience and knowledge and can act as an advisor to your start - up») and Brand Value («The person you are inviting has «brand» and credibiBrand Value («The person you are inviting has «brand» and credibibrand» and credibility.
The brand's keen following among millennials - consumers who are hard to reach through traditional marketing channels but who are highly valued for their spending power - has explained its rise as one of the media sector's fastest - growing companies of the last decade.
If the goal for your brand's content marketing is to position yourself or your organization as a thought leader, enhance your brand's reputation, and provide value to your customers, quality trumps quantity.
If you want to reap the full value of a comprehensive SaaS brand, you can't think of it as only existing for your customers.
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