Sentences with phrase «brand value of the firm»

Candidates should diligently work towards achieving the client expectations so that the brand value of the firm is kept high.

Not exact matches

Starboard Value, the activist firm waging a proxy fight against consumer giant Newell Brands, on Monday put forward the names of the 10 executives with whom it wants to replace the Newell board.

According to Aaron Keller, founding partner of Capsule, a Minneapolis - based brand development and research firm, «good market research gives you an indication of value by demonstrating an emotional connection between a human and a product.»

The firm's efficient distribution of off - price luxury brands to value conscious consumers has proven to be a resilient strategy during the current period of retail disruption.

He recalls some investors telling him that they were uncomfortable with the value of the company - branded gifts showered on them by one particular firm.

Thai Union Frozen Products, Thailand's major processor and exporter of canned and frozen seafood, is acquiring MW Brands, Europe's leading canned seafood company, for an enterprise value of Eur680m from private equity firm Trilantic Capital Partners.

Assume that when XYZ first sells its bonds (through selected brokerage firms), you buy one of these brand - new bonds at par value.

Meanwhile, firms get more and more of their value from intangible assets, like intellectual property or strong brands, that don't show up in the financial statements.

The Canadian Law Firm Brand Index 2014 was compiled from the unprompted responses of 191 senior general counsel in Canadian organizations with revenues over $ 50M who, as part of Sharplegal 2013 research, were asked about their awareness of and favorability towards law firms; their consideration of firms for top - level litigation and major M&A; as well as their use of firms for high value and inbound work.

The key to a successful brand, and ultimately true differentiation, is an in - depth understanding of client requirements, an effective message and of course, a strong marketing strategy, all of which should be neatly aligned around the values of the firm.

Other issues include: when and how many domains to keep in a firm's portfolio, the use of branded - domains - vs - keyword - driven domains, and how I decipher when a domain has enough value to purchase from a third party.

Listen to this free webcast to discover the true value of a brand, even for a small law firm.

However, it's clear from discussions with practitioners and business consultants that these market challenges aren't enough to persuade some firms of the benefits of building a true, in - depth picture of what their brand is and its value to the marketplace.

Obviously there's variance with a firm by individual, but those firms have built a reputation of having the kind of attorneys with the area of expertise, with the area of quality and value that promotes that firm brand.

It's impossible to build a strong personal brand without first defining the core values of your law firm.

'' «ethics aside» from f / k / a editor emeritus ethicalEsq is getting a little annoyed by the «ethics aside» approach of the gurus and evangelists of law firm branding, marketing and alternative or value pricing.

The first small steps towards a more consumer - oriented branding approach in the Canadian legal market might already have been taken when we recently saw three prominent Ontario personal injury firms team up on a joint marketing initiative under the banner of the «Personal Injury Alliance» in order to pool some of their respective marketing budgets into a collective effort with high cost / high production value commercials in order to obtain more bang for their buck as it were.

After the recent spate of mergers and the odd brand relaunch — the most recent being the relaunch of CMS, following the combination with Nabarro and Olswang — I'm left wondering whether there is any value in a law firm brand.

My colleague Jamie White — creative director of Blackbridge Communications, and, for my money, the market - expert on law firm branding — and I once put various sets of these values in front of HR and marketing directors at a seminar, inviting the participants to guess which Magic Circle law firms they pertained to.

Equipping a strategic leader to both document and cultivate your firm's principles will capture your internal intellectual property and use it to refine your value proposition to global consumers of your brand.

Is there any real brand value in a law firm name, or is a firm simply a convenient shell, a name to put on the door of what noted US legal market observer Bruce MacEwen once termed «a hotel for lawyers»?

A firm believer in delivering value and excellence for her clients whilst building firm and productive relationships, Katherine has taken on important leadership positions in the areas of corporate branding, marketing, public relations and business development in her successful career.

Acritas: Amongst other things Acritas undertakes detailed market analysis of law firm brand strength based on several measures including top of mind awareness, favourability, consideration for top - level litigation, consideration for top - level M&A, most used for high - value work by domestic buyers and most used for high - value work by international buyers.

There's just a number of reasons individual law blogs may be more successful — especially so in large firms, where general counsel value the reputation of individual lawyers above the firm's brand and reputation.

As the title suggests, the authors argue that clients are increasingly searching for value and efficiency at the expense of big law firms that rely on their brand alone to attract and retain business at premium rates.

General counsel from large legal departments are becoming increasingly skeptical of the value provided by leading brand - name law firms, such as the AmLaw 20 or the Magic Circle.

Our goal in every merger is to maximize the value of each firm's practice strengths, culture, brand equity, and marketplace position.

I've pondered for a long time on the value of CCH, Westlaw and Lexis Nexis - type branded firms, maybe full - blown, franchised or endorsed ways.

The purpose of The Attic is to educate the legal profession on the benefits of flexible working, boost Obelisk's brand profile and to promote the firm's values — such as an emphasis on family and creativity in the workplace.

It is one of 12 exceptional leadership practices that firms should focus on, including branding, building client value,

«Our firm is passionate about working with individuals and large corporations alike to maximize the value and tap the full potential of their brands and intellectual property,» Champion said.

Certainly a brokerage's «brand equity», whether that has been established by an independent firm like mine or from a franchisor, is a very important component of business value.

RPR launched its BTS program in 2011 in order to provide specific value to brokerage firms and franchises in the areas of Company Branding, Affiliated Service Modules, Market Data Tools and RPR's Broker AVM.

Download your very own versions of our Keynote, PowerPoint, and PDF template and add in your unique business information, value proposition, and branding to entice your prospects to sign on with your firm.