Sentences with word «bumpf»

But because they're general and widely applicable, they don't help you get the sale (and they may actually hurt the effort, if the customer perceives from the provision of marketing bumpf that the firm does not appreciate its specific needs).

This is press release bumpf, right now - but it seems this broadbrush, sweeping level is exactly that which the Murdochs operate that.

Send me your pr bumpf when you can.

The other huge disadvantage is to our users — for every single tinpot e-publication, they have to learn a new method of access and searching; they have to know intuitively where to go to find the resource they need, and then they need to navigate pages of different bumpf each time.

A genuine athlete it is not, no matter what the marketing bumpf might say — although as a rival for more conventional small four wheel - drive cars such as the Audi Q2 the JCW Countryman makes a far more compelling case for itself.

Firms invariably place this information, which is nothing more than marketing bumpf, on their media pages — which is kind of pointless, because the people least likely to be impressed that a lawyer was interviewed by a reporter are other reporters.

Engage them by telling a story they'll recognize about what matters to them; save the bumpf about the services you deliver for later, after you've rewarded their initial attention with some information and insight.