Sentences with phrase «buyer insights»

Mr. Shripal Gandhi, Founder and CEO, Swipe Technologies, said, «The latest Smartphone buyer insights reveal that consumers prefer to customize their phones not only in terms of accessories, but also in terms of the User Interface (UI).

China to Canada: International Home Buyer Insights *, a report released by Sotheby's International Realty Canada and Juwai.com, reveals new insight into prospective homebuyers from mainland China, including trends in target pricing, motivation, and levels of interest between conventional and top - tier real estate in Vancouver, Calgary, Toronto and Montreal.

Perhaps the most important clarity to be gained is while buyer profiling has its place for understanding buyers, it is a reflection of highly commoditized business factors — not deep buyer insights.

Tags: BPR, BPV, Business, Business process reengineering, Buyer, buyer insights, buyer intelligence, buyer perceived risks, buyer perceived values, buyer persona, buyer personas, buyerology, goal centric, Organization, Perception, Risk, Sales, tony zambito, Understanding

One of the most elusive buyer insights to attain is getting to know what your buyers think.

Are you leveraging buyer insights?

If relevancy can not be achieved through deep buyer insights then all the customer - centric slogans, banners, programs, and promotions will be seen by customers for what they are — rhetoric with little substance.

I believe neither the CMO nor CSO is being served well with buyer insights today.

Groups you should consider when seeking deep profound buyer insights for developing buyer personas:

It will make a difference in how well they will be informed, with deep buyer insights, on future strategies.

A key takeaway here for B2B marketing and sales leaders is this: true to their origins, buyer insights and buyer persona development were designed to uncover the profound why of events.

It helps to solve another problem — who does the gathering of important buyer insights and does the continual research needed?

The bottom line for B2B marketing and sales leaders is to explore deeper buyer insights through buyer decision modeling.

There are no set numbers of buyer insights.

Tags: Business, buyer behavior, buyer insights, buyer persona, buyer personas, buyersphere, Consumer behaviour, Facebook, goal centric, LinkedIn, Marketing, Marketing and Advertising, Sales, scoial buyer, social buyer personas, Social media, tony zambito

Buyer insights research, buying scenario planning, and buyer persona development are very much about visuals and providing a powerful picture of a common vision of customers and buyers.

The end result is finding profound buyer insights.

I have found this to be fertile ground for deep and profound buyer insights when the marketing or sales agenda is absent.

Developing unique buyer insights about their buyers, operationalizing these insights into the fabric of strategy and execution, and mapping B2B customer experiences, which will set them apart from their competition.

Profound buyer insights begin to emerge out of pattern recognition.

Given the complex nature of B2B Marketing and Sales today, finding profound buyer insights takes the same level of investigation.

For Sales Leaders today, gaining crucial buyer insights to inform 2014 sales strategies can make the difference between having a sound plan or a plan built around hope.

The gathering of the information and deep buyer insights you need to align sales strategies with the new empowered buyers of today.

Missing out on acquiring deep buyer insights, which helps in understanding both team and individual buying behaviors.

Where segmentation data and sales intelligence are recast as buyer insights — when, in fact, they are not.

It will be never - ending unless companies today realize the importance of buyer insights.

It pays to know the right level of buyer insights, which gets you right with buyers.

Tony is the founder and leading authority in buyer insights and buyer personas for B2B Marketing.

Over the past dozen years of buyer research and buyer persona development, I can boil the acquiring of profound buyer insights down to two big things: qualitative synthesis and context.

The buyer insights enabled our marketing and selling teams to anticipate buyers» needs and decision process at their level, using their language and terminology.

The buyer insights developed helped tremendously in this endeavor.

Guest post from Samantha Stone, Founder of the Marketing Advisory Network Garnering buyer insights remains one of the most difficult jobs for modern day marketers.

Without the deeper buyer insights, beyond segmentation data - crunching and sales intelligence, your timing with prospects will be off.

He has assisted companies such as HP, Reed Elsevier, FedEx, Pearson, Robert Half International, Microsoft, Genesys, IBM, Thomson Reuters, GE, Level 3, and Conoco Phillips in customer research, buyer insights research, and buyer persona marketing.

It offers no real deep and profound buyer insights into how and why a buyer within a data center will make a purchase decision in your favor.

Thus, why goals and goal - directed behaviors are the deepest forms of buyer insights you can attain.

In order for the model to work well and be a game changer, it needs good input and deep buyer insights.

Such contextual buyer insights allowed for new marketing approaches mapped to healthcare information technology transformation.

In my article, How Buyers Decide When They Don't Care About Your Competitive Advantage, I referenced getting underneath such frameworks to discover deeper buyer insights.

It means the use of qualitative buyer research and getting at the deepest level of buyer insights possible.

Tony demonstrated his buyer persona expertise as he helped us quickly conduct buyer insights research to understand the needs of a valuable market segment.

For nearly fifteen years, I have used the term buying scenario in describing one of the critical components of buyer insights research and buyer persona development.

Think of this as the «title» of your buyer insights, which is easy to communicate.

And, how to get past looking at the picture of a buyer persona and into absorbing the relevant buyer insights buyer personas are meant to convey.

One thing I can attest to is taking the time to reach profound buyer insights can add a few miles of distance between you and the nearest competitor.

It offers structure and a way of organizing profound buyer insights.

Tony has empowered organizations with buyer insights and buyer personas, which communicate deep buying insights and tells the story of goal - directed buying behavior.

He conducted in - depth research and helped our clients integrate buyer insights into their sales processes.

Tony is an author, blogger, and speaker on topics related to understanding changing buying behavior through buyer insights research and the impact on future modern marketing.

Addressing problems as well as formulating future growth strategies around buyer experience requires a new school of thought around the qualitative aspects of buyer insights.