Sentences with phrase «by focusing their marketing»

Oh, and did we mention they also saved a ton of cash by focusing their marketing on social media over traditional methods?
We work extra hard to frontload sales by focusing marketing efforts on front list titles (Front list means this years new titles, as opposed to backlist which means everything publisher prior to this year).
Thus, by focusing our market analysis efforts on the daily charts we are naturally going to take higher - probability trades with a lower quantity of trades taken each month.
Home inspectors can benefit a great deal by focusing their marketing strategy on meeting this goal.

Not exact matches

Once your final product has been approved by testing and feedback sessions then you need to focus on your marketing campaign.
His team takes content marketing one step further by including aggregated news stories relevant to Sanders» policies, curating the most relevant information into a single feed on his website, called «Democracy Daily,» focusing on what Sanders cares about most and providing easy social sharing options.
By focusing on airtight logistics and customer support and by creating campaigns targeting local consumers, the company was able to rapidly scale - up marketing and distribution around the worlBy focusing on airtight logistics and customer support and by creating campaigns targeting local consumers, the company was able to rapidly scale - up marketing and distribution around the worlby creating campaigns targeting local consumers, the company was able to rapidly scale - up marketing and distribution around the world.
Her articles predominantly focus on social media marketing and are widely followed by readers from all over the world.
They justify their early focus on luxury goods by noting numerous high - end brands successfully expanded into the mass market by grabbing «customers hungry for a piece of the brands» cachet.»
Emerging markets - focused bond mutual and ETF funds have only increased their assets by 1.72 percent in 2014, according to data from Morningstar, and manage just $ 86 billion.
One key strategy to focus on is to leverage the power of social proof by implementing a reputation marketing system.
Despite the razor - thin margins of ride - hailing, Fasten claims it was able to reach profitability in November by keeping its operations limited and focused to the two markets it serves.
«The market changed its sentiment in 2014, so when we filed there was really an appetite for growth, and by the time we were ready to go out, it had switched to more focused on profitability and so we decided to change our financial profile this year,» Steckelberg said.
By comparison, marketing research tools like focus groups can be expensive and may not target the right people, while market questionnaires or surveys generally do not give potential customers a chance to try the product.
With no time to convene focus groups, Perkins and Selbert relied on Connolly's sense of the market, which he had gleaned — over a two - month period — through industry contacts and by reading various magazine studies.
Wistia came to their vision by realizing that people were using their product for a multitude of reasons — marketing, internal training, collaboration etc. — which looks great, but also makes it really hard to focus on everything.
So if you're stuck deciding between PR or content marketing and focusing all your efforts on one over the other, it's time to look at what you stand to gain by aligning the two.
Since social media is designed for content that is seen by many and shared across diverse networks, it is naturally a better platform for marketing campaigns that are broader in focus.
Taught by Kevin Hartman, Head of Industry at Google, this free marketing course on «Digital Analytics» focuses on the specific data collection, analysis and visualization techniques used by the world's top brands.
Specialty bakery Pink Cake Box in Denville, N.J., jumped into digital marketing as soon as it opened for business in 2005 by focusing on its site and blog.
Porter tells potential clients that he focuses on not guessing the market by buying index funds that buy broad swaths of the market; keeping costs as low as possible, such as fewer transaction costs and not paying analyst fees; and focusing on tax efficiency, by relocating assets from tax - inefficient types of investments to tax - advantaged accounts.
With more opportunities to reach customers and prospects by mobile, companies can stay relevant by creating mobile - focused content marketing strategies.
Based in New York City, the organization was labeled by Google as a «think tank» focused on developing technology to help people in emerging markets get online for the first time.
Started in 2005 by Mark Bisnow and his son Elliott, Bisnow produces newsletters, a website, and local events all focused on the commercial real estate market.
A 2010 study conducted by Cone Communications, a public relations and marketing agency focused on social causes, reported that 80 percent of consumers are more likely to purchase a product that supports a cause during the holiday season.
After the film's success, movie studios focused their efforts on creating summer «tentpole» releases, with buzz fueled by expensive marketing campaigns and unconventionally wide theatrical releases.
The shift in FFD's product line has been accompanied by a more intensive focus on international markets, especially Europe, Asia and Latin America.
Since he took over as worldwide managing director in July, he's launched a dozen internal initiatives, ranging from cost - cutting measures (at a firm notorious for not taking its own efficiency medicine) to a new focus on marketing (a word that, by Barton's own account, draws gasps of horror at McKinsey).
Much smaller than its American rivals, our airline has won fans, awards and market share by focusing on the customer experience and investing in its staff.
In the 20th century companies could be leaders in a market for decades by just focusing on their core product (s).
CEO Mark Fields has responded by saying that the company isn't focused on being the first to market, but instead want to bring the technology to mainstream car buyers.
The Focus Electric is scheduled for U.S. release by year - end, spreading to other markets (including some Canadian cities) early in 2012.
Over the past several months, Lore has focused on capturing market share from Amazon, by acquiring retailers including ModCloth (fashion) and Moosejaw.com (outdoor gear.)
Both of those homegrown companies built a formidable strategic advantage by being first in the Latin American market, says Alan Colmenares, who worked for Intel's venture capital arm in Mexico and Brazil and now serves as a facilitator in his native Colombia for the Founder Institute, an incubator focused on tech start - ups across the globe.
Salesforce.com, run by CEO Marc Benioff, is focused on cloud - based sales and marketing software; unlike Twitter, its main product is aimed at businesses users, not consumers.
One reason for our successful campaign is we focused our efforts on email marketing by sending newsletters to our subscribers.
Your business can borrow from the Biebs by focusing on a very distinct target market and knowing what that market cares about.
Digital marketing is about driving a better customer experience, earning sales and retention by focusing on the importance of one - to - one marketing.
Last year, according to a study by Marketing Hub, the term «influencer marketing» showed a 325 percent increase in searches per month, and more than 200 new platforms and influencer marketing - focused agencies joined thMarketing Hub, the term «influencer marketing» showed a 325 percent increase in searches per month, and more than 200 new platforms and influencer marketing - focused agencies joined thmarketing» showed a 325 percent increase in searches per month, and more than 200 new platforms and influencer marketing - focused agencies joined thmarketing - focused agencies joined the market.
Nike has experimented with fitness trackers by releasing Nike FuelBand, but the tracker was part of an integrative strategy for the athletic brand, not a focus, and marketing for the product has fallen off, notes McIntyre.
Rahul Sharma, managing director at Neev Capital, tells CNBC he is positively surprised by Burberry's results and says the market should stop focusing so much on the Chinese luxury consumption and look into emerging markets.
With a new year in swing, it's time again to focus on setting new revenue records in 2011 by investing in the marketing strategies with the highest return - on - investment potential.
Unlike large companies with many stakeholders, a focused entrepreneur in a niche market has a leg up in building community by virtue of their common bond around a narrow topic.
Technorati, a site focused on helping people find great blogs and content specific to their industry or topic, was recently ranked as the fifth - largest social media site by comScore, an internet market research company.
By fine tuning their targeting, small businesses can increase their conversions by focusing their landing pages or content marketing campaigns to the geographic norms and preferences in the areas where their consumers are coming froBy fine tuning their targeting, small businesses can increase their conversions by focusing their landing pages or content marketing campaigns to the geographic norms and preferences in the areas where their consumers are coming froby focusing their landing pages or content marketing campaigns to the geographic norms and preferences in the areas where their consumers are coming from.
In the Sept. 5 issue of Fortune, we imagined a new kind of fantasy league: one focused on business leaders, where the stats are ruled more by market cap and earnings per share than on - base percentage and earned run averages.
It is much easier to convey my expertise and provide transformational results by focusing on this smaller segment of the weight loss market.
«We've responded to the competitive environment by focusing on industries that are currently out of favor with the public - equity market, like biotech, medical devices, and early - stage information - technology companies,» says Patrick Boroian, a general partner at Sprout, which is the New York City - based venture - capital affiliate of financial - services giant Donaldson, Lufkin & Jenrette.
Instead, focus on a few platforms that are favored by people in your target market.
Comcast won't have any big capital outlays to build some kind of new network and, by focusing on wooing existing customers, additional marketing and billing costs will be minimal, Feldman says.
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