In a newly launched national
cable television advertising campaign, the pooch pitches Insurance.com «s insurance marketplace, which allows consumers to compare rates from top auto insurance companies side - by - side.
CLEVELAND, OH - March 21, 2005 - ComparisonMarket, Inc., which owns and operates Insurance.com, the largest online auto insurance agency in the United States, announced today that it has closed on a new round of venture capital to support future growth initiatives, including local expansion of the Solon - based company «s call center, information technology and marketing staffs and the launch of a national
cable television advertising campaign to promote Insurance.com «s services.
'' Of this total, $ 106.3 million was spent on broadcast and
cable television advertising; $ 17.5 million was spent on radio advertising; $ 74.4 million was spent on print advertising; $ 5.8 million was spent on Internet advertising; and $ 4.5 million was spent on other types of advertising.
'' So far in 2008, the major industry players, Southern Company, Duke Energy, American Electric Power, the Edison Electric Institute, and American Coalition For Clean Coal Electricity spent $ 4.0 million on broadcast and
cable television advertising; $ 0.4 million on radio advertising; $ 2.4 million on print advertising in magazines and newspapers; $ 0.1 million on internet advertising; and $ 0.3 million on other types of advertising.
Among his many responsibilities has been getting that message of innovation out on social media and in the company's
cable television advertising.
Both promotions were supported by national
cable television advertising.
Not exact matches
The company's
cable television unit has suffered from declining
advertising sales.
With revenues of $ 21 billion and nearly 60,000 employees, the company's major operating subsidiaries include Cox Communications (
cable television distribution, high - speed Internet access, telephone, home security and automation, commercial telecommunications and
advertising solutions); Cox Automotive (automotive - related auctions, financial services, media and software solutions); and Cox Media Group (
television and radio stations, digital media, newspapers and
advertising sales rep firms).
The company also has a
cable television ad running,
advertises on billboards and offers a lot of samples of its products at concerts, art or charitable events and stores where its beer is sold.
He then used this money for more traditional campaigning — for example, flooding
cable markets in strategic states with
television advertising.
The long - awaited audit, released on Monday, critiqued the
advertising campaign from Empire State Development Corp., which has had a near ubiquitous presence on
cable television over the last several years.
An official familiar with the plans tells The Associated Press that the state chapter of the American Federation for Children is spending $ 800,000 on broadcast
television,
cable and radio
advertising — a vast amount for political
advertising or issue advocacy in the state.
Winners represent the best work of the most respected
advertising agencies, production companies,
television stations,
cable operators, and corporate video departments in the world.
Paid
advertising can often seem out of reach for self published authors, but not all ads are done on
cable television or youtube videos.
In addition to leveraging the diversity of network,
cable, syndicated and spot
television, top -
advertising lawyers are honing in on more strategic ad buy positions in preferred dayparts and programs.
CLEVELAND, OH - March 13, 2006 - Insurance.com, owned and operated by ComparisonMarket, Inc., is currently running a national
television advertising campaign on
cable television.
Tags for this Online Resume: Enterprise, Management, Marketing, CRM, Proposals, Presentation, Sales, Budgeting, Management, Business Plan, Sales, Leadership, Management, Project Management, Leadership, Account Management,
Advertising, Business Plan, Marketing creative, creative, projects, analysis, copy, digital,
cable,
television, ppv, nonprofit, non-profit
Developed annual budgets for area
advertising in various media formats including news releases, direct mail, magazine, radio,
television,
cable, and flyers.
Key Highlights: • Implemented successful
television advertising spot campaigns on over 46
cable networks for a wide variety of businesses in the Bay Area.
We don't spend money to
advertise on broadcast and
cable television, where the majority of viewers aren't currently in the market to buy or sell a home.
The NAR
advertising campaign runs February through November on network and
cable television and network and satellite radio, helping consumers understand the real value of working with REALTORS ®.