Sentences with phrase «campaigns target voters»

A data leak by a company called AggregateIQ has revealed that the obscure Canadian firm developed the software Cambridge Analytica used and sold to clients during the 2016 election to help Republican campaigns target voters, security firm UpGuard revealed this week.

The firm helped the Trump campaign target voters.

Not exact matches

Cambridge Analytica is being scrutinized for the methods it used during the 2016 presidential election, after executives with the British data firm boasted about their ability to covertly target voters, entrap politicians, and launch propaganda campaigns.

Because Cambridge Analytica had ties to the Trump campaign prior to the 2016 election, some suspect that data may have been harnessed to sway voters via targeted political messaging.

Cambridge Analytica is under investigation in both the U.S. and the U.K. for the way it obtained data on as many as 87 million users from Facebook and for whether it used that data to target voters on behalf of the Trump campaign in the U.S. and the Brexit referendum in the U.K.

French presidential candidate Emmanuel Macron's campaign said on Friday it had been the target of a «massive» computer hack that dumped its campaign mails online 1-1/2 days before voters go to the polls to choose between the centrist and his far - right rival Marine Le Pen.

Masses of data about each voter's political tendencies - gathered through public sources and through campaign contact - allowed Obama for America (OFA) to target voters more precisely than ever before.

In September 2011, the Obama campaign launched Operation Vote, which focused on eight target groups: women, blacks, seniors, Hispanics, Asian - Americans, Jews, gays, and young voters.

Denise Feriozzi, deputy executive director for Emily's List, said that millennial women are a «hugely powerful group of voters,» and that the ad campaigns are specifically targeted toward building long - term support through brands and outlets that they identify with.

Some news accounts indicate that his campaign stopped using the firm's data after the South Carolina primary in late February 2016, though federal campaign records show more than $ 670,000 in payments to the firm for «media / voter modeling» or «voter ID targeting / web service» in March and June, plus $ 218,000 for «media» and «digital service / web service.»

The consulting firm relied on Facebook data to profile and target voters while advising the Trump campaign in 2016.

But if the ongoing investigations conclude that the Trump campaign did help Russia target voters, expect to hear more about Cambridge Analytica.

The goal, as The Guardian reported, was to combine social media's reach with big data analytical tools to create psychographic profiles that could then be manipulated in what Bannon and Cambridge Analytica investor Robert Mercer allegedly referred to as a military - style psychological operations campaign — targeting U.S. voters.

«AIQ must have obtained these email addresses for British voters targeted in these campaigns from a different source,» is the company's conclusion.

In addition to the previous media articles showing how Cambridge Analytica used Facebook data to target US voters in the US 2016 presidential campaign, a new story broke out last night involving the embattled analytics firm.

A company whistleblower revealed that they advised the Trump campaign on how to target ads, both to boost Trump and suppress Democratic voter turnout.

CA, which has touted its ability to create personality profiles of voters for ad targeting purposes, was hired to run data operations for the Trump campaign.

In another section on the political campaign page, Facebook states for $ 1, candidates could buy two pieces of direct mail, or they could target 200 voters on Facebook.

Facebook has faced a global outcry and sharp questions about its privacy safeguards after reports revealed that an independent researcher passed information covering some 50m users to the consulting firm Cambridge Analytica, which were then used by Donald Trump's campaign team to target swing voters in the 2016 presidential election.

The latest allegations — that a Trump campaign consulting firm with Russian connections used improperly obtained Facebook data on tens of millions of Americans to target voters — raise disturbing questions about the roles of both Facebook and Russia.

For many, the Cambridge Analytica data is seen as likely connected to the Russian troll farms that targeted U.S. voters with misinformation via social media during the 2016 campaign.

With regards to the Facebook scandal specifically, Cambridge Analytica are accused of harvesting personal data from 50million Facebook profiles, data which was then used to psychologically profile victims to drive advertising campaigns, targeted at voters in the US elections.

That's the question many Americans are asking after revelations that a data - mining firm working for the Trump campaign improperly got its hands on the personal information of tens of millions of Facebook users and created detailed profiles that were used to target unsuspecting voters in the presidential election.

Cambridge Analytica specializes in using online data to create voter personality profiles in order to target users with political messages and ran data operations for Donald Trump's presidential campaign.

Cambridge Analytica, a firm that specializes in using online data to create voter personality profiles in order to target users with political messages, ran data operations for Donald Trump's presidential campaign.

This was allegedly done to specifically target and influence the voters in the electorate during Donald Trump's presidential campaign in 2016.

Bloomberg discovered that the Trump campaign sought to depress Hillary Clinton's voter turnout by targeting African - American voters with a South Park - style animation that said: «Hillary Thinks African Americans are Super Predators.»

Nobody seemed to care when President Obama's campaign used the same loophole to get data on and target tens of millions of voters.

Though of course, even for some local races, ethnic niche sites (for instance) might well be perfect targets — it all depends on which voters those campaigns need to reach and the relative costs of reaching them through different means.

Chris Cillizza and Jim VandeHei have a great article in today's Post, «In Ohio, a Battle of Databases,» that looks in detail at how campaigns work with data behind the scenes to find voters, hit them with targeted messages and ultimately get them to the polls.

For instance, he discussed the fact that electoral campaigns spend a huge amount of effort building up volunteer lists, email lists and voter target lists, but that the data tend to go away as soon the election is over (particularly if the campaign loses).

Cookie - targeting and similar technologies can help campaigns get the most value out of even last - minute ads, since they're ideal for delivering GOTV messages to the voters you need to reach.

Back in August, we looked at a long series of questions the campaign could answer, ranging from the effectiveness of mobile canvassing to the possibility of a voter backlash against highly targeted advertising.

Hilary Benn has made it clear he'd prefer to see Labour have its own, separate campaign targeting the concerns of traditional Labour voters.

As voter file cookie targeting falters in this campaign season, other options remain.

For instance, a campaign might run voter - file targeted ads designed to recruit and persuade local voters, plus geo - targeted Google and Facebook ads also aimed (as best as possible) at local voters.

In this campaign season, if political advertisers are only cookie targeting a voter file, they're in trouble.

Another consideration: just about any campaign can also benefit from having a body of clear, topical and targeted content on published on the web in a variety of outlets, since voters, bloggers and journalists alike will be turning to Google and other search engines for basic information about races and candidates.

Even before the final weekend push, for instance, Democrats had used the Voter Activation Network to target over 50 % more voter outreach than at the same point in the previous midterm campaign (though I was surprised it wasn't higher).

Mr. Delany added that digital advertising would help target key demographic groups of voters who will be important to either Democratic campaign for a win in California.

We were there with a simple mission: sell the idea of working with DSPolitical to launch the first voter file targeted digital ad campaign in British political history.

Political campaigns typically use search advertising primarily for long - term list - building, but with a big chunk of February 5th voters apparently still undecided, shouldn't targeted search ads be an effective way to reach people who are still making up their minds?

If voters in the United Kingdom weren't accustomed to encountering campaign ads on television and the radio, how would they respond to such communications when targeted with banner ads and videos online and on their mobile devices?

«This digital ad campaign will educate voters in targeted districts about this morally bankrupt repeal and will hold Representatives Faso and Tenney for this cruel plan.»

Regardless of their size, though, just about any campaign can also benefit from having a body of clear, topical and targeted content on the web in a variety of outlets, since voters, bloggers and journalists alike will be turning to Mr. Google for basic information about local races.

The willingness of our first - time U.K. clients to work with DSPolitical to conduct a targeted, voter - matched digital advertising campaign — even on a limited scale — should put other democracies on notice that such innovative new voter engagement techniques are on the way.

We only had a few minutes to talk, but we got to cover a little bit about how campaigns build target profiles to reach individual voters with messages tailored for them — at least in theory.

Since Brexiteers and the 2016 Cruz and Trump campaigns contracted with Cambridge for help targeting voters in the UK and US, and special counsel Robert Mueller has subpeoned documents from the company in his investigation into possible Trump / Russia collusion, politicians quickly took notice.

The US Patent and Trademark Office (USPTO) issued Patent No. 8,763,033 to Audience Partners for its proprietary technology allowing political campaigns to target digital advertising using voter registration records and a host of other data....

TechPresident reports that the Obama campaign tested their new «Dashboard» system to let volunteers from around the country make calls into Wisconsin, the AFL - CIO has trialed software that matches voter lists with volunteers» Facebook friends to let them call targets that they actually know rather than total strangers, and the Walker campaign combined VoIP with digital voter files to automate the connection between identification calls and data entry.