Sentences with phrase «capture younger buyers»

In an effort to capture younger buyers, the design team was given wide - ranging freedom in respect of the design, and was even encouraged to be more progressive.

At the same time that mainstream compact cars are adding greater levels of comfort, convenience, and technology, luxury automakers are reaching down market in terms of vehicle size, sophistication, and price in order to capture younger buyers earlier in their lives.

While Chrysler lost money on each Sundance and Shadow, Ford also lost money on the Escort, and GM on the Cavalier; they sold entry - level cars to gain gas mileage credits and to capture younger buyers.

While Mercedes - Benz continues to reach further down in terms of price point in order to capture younger buyers sooner, at the same time that it builds the new CLA - Class and GLA - Class models it is preparing to launch a sophisticated new 2015 S - Class Coupe way up in six - digit pricing territory.

Not exact matches

At its best, Toyota's Scion youth brand was an influential force in tuner culture that captured the attention of young car buyers with unique, bizarre models that were like nothing else offered at the time.

Nearly a quarter of Generation Y respondents (born 1977 - 1994), aka millennials, use internet scheduling for vehicle service, which J.D. Power believes will become more important as younger buyers continue to capture market share.

Hatchbacks have always captured the attention of younger buyers, and the latest models bring a whole lot more to the table than just a useful shape.

Cadillac has made an aggressive move toward capturing a younger group of buyers with its array of fast sports sedans and coupes.

The interface features bright, pastel colors with trendy job titles and buzzwords — such as «Loanologist» and «Blissarama» — to capture a younger audience, perhaps the first - time millennial buyer or even that Gen - Z consumer who's getting into homeownership early.