Biermann, the former chief engineer of BMW's performance
car subbrand M, joined Hyundai's Namyang research and development center in Hwaseong, Gyeonggi Province, for Hyundai's N project in April.
Not exact matches
While the luxury
subbrand DS takes its name from the revolutionary Citroen sedan of 1955, Citroen doesn't need that name to sell its own
cars with high trim levels here.
«And so, it is a good strategy to have a
subbrand for performance
cars in order to extending the span without changing the character of its core brand,» he added.