Sentences with phrase «celebrity endorsement of»

But this celebrity endorsement of open access apart, fair use is necessary for scholars in all mediums and price points.
Worn as a badge of pride and authenticity are the celebrity endorsements of Famous Famiglia pizza, as well as its appearance on the premier episode of NBC's «Celebrity Apprentice.»
Hillary Clinton has by far the most celebrity endorsements of any presidential candidate in 2016 — a list that includes recent Oscar winner Leonardo DiCaprio, Beyonce, and Kim Kardashian and Kanye West.
The lightning round covers celebrity endorsements of car products.
From the iconic look of its AirPods to the huge marketing budget and celebrity endorsements of its Beats brand, Apple is highly visible.
To many, this promotion suggests that the growing list of celebrity endorsements of cryptocurrency projects is far from over.
The SEC had also previously issued warnings about celebrity endorsements of such schemes, with the latest BoS order highlighting the secretive nature of Seagal's involvement in Bitcoiin2Gen.

Not exact matches

Along the way he's dramatically reduced expenses, eliminated dozens of unprofitable SKUs, terminated expensive celebrity endorsement deals, made a major international push... and recently launched a line of all - natural, organic products.
Nike has built its success on celebrity and athlete - endorsement deals, starting with running prodigy Steve Prefontaine in 1973 and continuing with one of the most successful shoe marketers of all time in Michael Jordan.
The issue of endorsements is fascinating, because many companies in the health and fitness industry rely on celebrity endorsements.
If carefully ventured though, there is an opportunity to gain significant ROI through celebrity endorsements as not all of them are out of reach.
And while they highlight celebrity endorsements for big companies (with the exception of Rebecca Minkoff, who was making clothes out of her studio apartment at the time), the good business lessons learned from setting up and cashing in on such high - vis endorsement deals can easily be applied to small companies.
Pact Coffee is another example of a small business using influencer marketing as effectively as anyone ever used celebrity endorsements to build their Twitter followers.
These are all examples of celebrity endorsements, endorsements done right that paid off in a big way.
At first glance it would appear that the company's strategy of celebrity endorsements is paying off.
23andMe launched in 2006 amid a flurry of publicity and celebrity endorsements, marketing its saliva - based test kit as an affordable way for consumers to peek into their own genetic code.
That could put a lid on celebrity endorsements, since they risk running afoul of rules covering financial advice or even market manipulation.
Enlisting the help of YouTube influencers can take you further than celebrity endorsements — mostly because these video bloggers are celebrities in their own right.
Something which no amount of advertising, celebrity endorsement or half - price chicken sandwiches can create.
«Real Housewife» Bethenny Frankel's premixed line of cocktails became the fastest - growing spirit brand of 2009 by tapping into a trio of trends — rising booze sales, low - calorie claims and celebrity endorsement.
Going the route of advertising gimmicks such as jingles and mainstream celebrity endorsements is a bygone method most savvy shoppers no longer fall for.
Think of your advocate - marketing program like your own celebrity endorsement program, but instead of celebrities endorsing your company, they are influencers you've built relationships with through positive experiences with your company.
The company, which makes a series of 2 - inch - by -3-inch wearable, durable, waterproof and HD cameras, has some 3.5 million fans on Facebook and celebrity endorsements from pro athletes and filmmakers.
«The endorsement by a celebrity really gives consumers the feeling that they can partake in the kind of lifestyle they assume these celebrities are living,» said Michael Stone, CEO of licensing agency Beanstalk.
These clauses have traditionally been included in the contracts of elite athletes and celebrities whose names and endorsements can make or break a brand, but increasingly we're seeing them included in general employment contracts across Canada.
Like Griffin, you should be prepared to give away numerous samples of your product as you try to secure celebrity endorsement.
The wireless carrier trots out a celebrity endorsement from Justin Bieber, who stars in this T - Mobile Super Bowl ad as a «celebration expert» who narrates a history of celebratory dances that includes appearances by current and former NFL stars Rob Gronkowski and Terrell Owens.
Their involvement is on one hand just another form of celebrity endorsement.
We used to say (in the game business) that you never knew the real value of a brand or celebrity endorsement until you no longer had one.
Nike has built its success on celebrity and athlete endorsement deals, starting with running prodigy Steve Prefontaine in 1973 and continuing with one of the most successful shoe marketers of all time in Michael Jordan, whom Nike signed to a five - year endorsement deal in 1984 worth roughly $ 500,000 per year.
Within a year of becoming the head of Pepsi - Cola USA, Enrico landed the ultimate celebrity endorsement: Michael Jackson.
A lot of blockchain companies or specific crypto coins have set up Telegram groups which heavily link to their Instagram pages, which they have used to generate viral content or endorsements from major public figures, celebrities or crypto - currency influencers.
For more information, see an Investor Alert that the SEC's Office of Investor Education and Advocacy issued today regarding celebrity endorsements.
«It's undeniable that a celebrity endorsement brings a new audience into the world of crypto currencies,» said Peter Van Valkenburgh, the director of research at Coin Center, a nonprofit that advocates for Bitcoin and related technology.
All products contain no preservatives, additives or hydrogenated fats and come with our TASTE GUARANTEE - over 50 Taste Awards in the last six years, customer endorsements and the odd celebrity vote of appreciation!
At the height of their K - Pop celebrity endorsement, a bag of Haitai's honey butter chips was selling on eBay for more than $ 50.
In 2012, Beyoncé Knowles signed an endorsement deal with Pepsi worth an estimated $ 50 million, and Justin Timberlake received an estimated $ 6 million for his involvement in the McDonald's «I'm lovin» it» tune.23, 24 In addition, beverage industry publications credit Latino rapper Pitbull's endorsement of Dr Pepper with 4.6 million advertising impressions (ie, any views or exposure to ads) and boosting Dr Pepper sales among Latinos by 1.7 %, despite overall declines in carbonated soft drink sales.25 Although this instance is anecdotal, it is important to note the industry perceives it as an example of effective celebrity endorsements.
To assess broad audience exposure (ie, adults, adolescents, children), we quantified the number of YouTube video views associated with the celebrities» food and nonalcoholic beverage brand endorsements.
To all the mommy bloggers, food celebrities, academic researchers, restaurant chains and media channels who want to blame School Lunch for the ills of the US food system (while promoting their own products, endorsements and programs), it's time to STOP.
Formula manufacturers consistently imply that their products are just as good as breast - milk by clever use of branding, advertising, sponsorship of events and by celebrity and professional endorsements.
We saw how Obama's campaign got electrified following his endorsement of gay marriage and how the endorsement attracted LGBT donors with the help of gay celebrities and a network of high profile gay and lesbian supporters.
He was recently boosted an endorsement from actor Michael Caine and now has another celebrity supporter in the form of Bryan Adams, the Canadian rocker behind 90s mega-hit «Everything I Do, I Do It For You».
His runers up was Bisola Ayeola who has also become a celebrity with legions of endorsements jobs on her laps.
A few celebrities have nailed their political colours to the mast in recent weeks, but Normal Lamb must win the prize for the most eye - catching celeb endorsement of recent times.
Rowntree spoke out as Jeremy Corbyn continues to hoover up trade union endorsements, while Andy Burnham now has his own celebrity supporter in the form of comedian David Walliams.
With the string of celebrity endorsements going round, Kwaw Kese has come out to rubbish reports that he declared his support for Nana Addo Dankwa Akufo - Addo and the New Patriotic Party (NPP) for the December elections.
Lead author Marie Bragg, PhD, assistant professor in the Department of Population Health at NYU Langone, conducted a study three years ago of celebrity athlete endorsements using similar methods.
«These celebrity endorsement deals are often worth millions of dollars each, suggesting companies find them critical for promoting products,» said Dr. Bragg.
There were about 313 million views of the YouTube video versions for food and beverage endorsements associated with celebrities in this study's sample, although unique views could not be counted.
A huge array of exercise techniques including kettle bells, tyre flipping and ring pull - ups, coupled with celebrity endorsements and over 13,000 affiliated gyms make for the high - intensity fitness phenomenon that is CrossFit.
a b c d e f g h i j k l m n o p q r s t u v w x y z