Although many of his peers did not initially accept his ideas for what was then a controversial «100 per
cent commission concept,» the philosophy is now used by nearly one - quarter of all Realtors in the U.S.
Dave and Gail Liniger may not have invented the 100 per
cent commission concept, but they certainly created a pioneering brand that has had remarkable world - wide success.
«As the founder of the 100 per
cent commission concept, Realty Executives has a long reputation as the innovator in real estate brokerage and agent services.