Not all
authors forget about marketing during NaNo (the «
big names» keep blogging heavily as a matter of fact), but there's a
certain detriment to everyone in the
author community putting sole emphasis on «just writing» for a month.
«You may see Microsoft and Apple tie some
big -
name authors into an exclusive deal to sell their digital content just like
certain games are available only through Sony's PlayStation 3 or Microsoft's XBox,» says Mike Essex, online manager for Koozai, a London - based digital marketing agency.