Sentences with phrase «channel your marketing budget»

And you need to recognise which channels work best for you to determine where to channel your marketing budget.

Not exact matches

They must learn the essentials that all investors look for: rapid user growth, proven customer acquisition metrics from previously tested sales and marketing channels and knowing the best, most cost - effective sales and marketing tactics to stretch their limited budgets.

Marketing budgets are determined by a wide variety of factors, including the audience you're trying to reach, the channels that you're using, existing relationships and more.

Secondly, we needed marketing channels that had a large enough reach to justify spending budget there.

In contrast, sectors of the population linked to international trade, occupying a dominant position in world markets, and depending on open diplomatic channels might well find themselves more in sympathy with lower defense budgets, higher education outlays, cosmopolitan values, and liberal religious institutions whose theologies favor universalism and whose moral teachings favor relativism and discretion.

Ad Age published a fascinating set of survey results yesterday, and here's a number that should jump out at political / advocacy communicators: more than a third of corporate Chief Marketing Officers expected to spend 75 % of their budgets on digital channels within five years.

According to veteran producer Guneet Monga, «An independent production has to raise double the budget of the film, because they also need a marketing budget to compete for the same screens and channels that commercial films do, making it very difficult for indie films to break through the unending clutter.»

How about publishers and authors talk — I mean really talk, honestly and openly, about target market, strategy, promotional channels, positioning, angles, responsibilities and (God forbid) budgets — before the deal is struck?

Basically, we've shifted a big chunk of our marketing budget to paying our good customers instead of advertising channels — no TV or print ads.

This fact - sheet presents the main results of a mapping of global climate change financial flows involving a diversity of public and private sources (e.g. government budgets and capital markets), agents (e.g. bilateral finance institutions, multilateral finance institutions, development cooperation agencies, the United Nations Framework Convention on Climate Change (UNFCCC), private sector), and channels (e.g. official development assistance, non-concessional loans, carbon markets, financing specifically for climate change, foreign direct investment).

Due to the proliferation of Internet - based marketing tools and tactics, spreading a consistent message across multiple channels is no longer just for large law firms with ample budgets and a dedicated marketing staff.

In 2014, 29 % of a company's marketing budget was allocated to online channels, while in 2016 that increased to 30 %.

Attorney direct mail requires a low initial investment relative to other marketing channels, and the cost structure is directly correlated to the number of letters you're mailing, so it can work within most firms» marketing budgets.

With LinkedIn or any marketing channel for that matter, you have to look at whether or not your audience is on LinkedIn and whether or not marketing there beyond creating a profile and connecting with colleagues fits into your marketing goals and budget.

Wouldn't you want to know where your legal marketing budget and attention should be allocated, and which of your legal marketing channels could use help?

Marketing attribution allows law firms to compare different marketing channels and direct their time and budget to the channels that are yielding them the bestMarketing attribution allows law firms to compare different marketing channels and direct their time and budget to the channels that are yielding them the bestmarketing channels and direct their time and budget to the channels that are yielding them the best results.

Finding channels with a positive ROI is the real secret to a establishing a law firm marketing budget, and the only way to do it is through proper data analysis.

If you find that a particular channel stops producing leads, or is generating a negative ROI, adjust your marketing budget accordingly by adding on additional channels and replacing the ineffective ones.

The first step to establish a law firm marketing budget is to test out some paid channels and collect data.

From there I can funnel more of my time, energy, and marketing budget into those channels.

Although, HUAWEI is considered as a brand young new but our deliver are hugely worldwide, In 2014, HUAWEI sets a budget of 200 million baht for its marketing activities, aiming at developing communication channels with consumers and being the first brand to introduce 4G LTE technology to the market.

While we're sure Coinbase has plenty of cash in their marketing and legal budget for 2018, they could've channeled this money towards scaling their trading infrastructure.

Essential responsibilities listed on a Director Of Digital Marketing resume example are managing digital marketing channels, identifying client needs, preparing budgets, measuring ROI, encouraging customer interaction, and finding ways to increase the marketMarketing resume example are managing digital marketing channels, identifying client needs, preparing budgets, measuring ROI, encouraging customer interaction, and finding ways to increase the marketmarketing channels, identifying client needs, preparing budgets, measuring ROI, encouraging customer interaction, and finding ways to increase the market segment.

• Strategically utilized limited to no resources in numerous emerging markets to achieve business objectives through social media with limited to no budgets, but leveraged owned channels and media to generate activity and achieve CTA goals.

Managed and oversaw all aspects of channel studio and post production, budgeting, marketing plans and social networking initiatives, while supervising high performance teams of in - house producers, editors, regional field production personnel and freelance production staff.

Developed a cohesive marketing strategy across a number of online and offline channels, owning the monthly budget and KPIs.

• Skilled in developing various themes and events while keeping the client's preferences in mind • Strong organizational, time management and task prioritization skills along with insightful ability to complete projects flawlessly on a strict timeline in limited budget • Excellent communication and interpersonal skills, profound ability to negotiate productive deals with vendors • Apt at idea conception, project outline development, theme approval, vendor negotiations and event marketing • Track record of delivering high quality thematic event planning services and attaining 100 % client satisfaction • Well versed in meeting with clients, discussing the event details and developing a clear understanding of their expectations • Strong presentation skills, solid ability to demonstrate sample themes using multimedia and graphic software • Great attention to detail, fully able to manage given budget effectively • Special knack for developing ample marketing strategies for social events and implementing the same real time, through social media and other advertisement channels • Diverse knowledge of different cultures of the world, hands on experience in planning cross cultural weddings and multinational conferences catering for expected norms form both sides • Expert in menu setting, venue selection, décor supervision, theme setting and project promotion • Well practiced in overseeing the team of vendors, service suppliers, photographers, caterers and helpers • Hands on experience in coordinating various non-government organization based fundraising and donor communication activities • Strong numeracy skills with proven ability to manage budgets up till $ 15M effectively • Particularly effective in devising print material, social media and TV / radio ad based campaigns for promotion of social events • Demonstrated ability to design invites, make stay and travel arrangements for the guests and remind them regarding important dates • Expert in pre-planning, onsite management and post program evaluation • Ability to work autonomously while maintaining a dynamic work environment and keeping up a motivational team spirit among the employees

Drove strategy for interactive marketing campaigns (planning, execution, and analysis) for $ 7M budget across digital channels (Display, SEM, CSEs, and Affiliates), which helped drive $ 53M in top - line revenue in FY15

Presented to senior leadership weekly reporting for digital marketing channel performance and digital marketing strategy for company's acquisition of Neebo (26 % increase in budget for 200 + new retail locations)

• Build and implement an effective and efficient territory sales plan for assigned territory • Ascertain that self and company sales targets are met on a consistent basis and ensure that any constraints are communicated to the territory sales manager • Plan and execute local educational and sales events in a bid to augment business and help deliver budgeted sales goals • Track leads and opportunities and perform marketing and follow up duties to convince customers to open individual and business accounts with the company • Support regional managers in achieving defined goals for territory, region and assigned channels • Drive sales and growth of all portfolios and develop and maintain positive customer relations, along with promoting customer intimacy • Develop and plan sales strategies to achieve required sales results and handle new business development activities using avenues such as cold calling • Perform market research to determine competitive advantage and report both competitor and customer activities in the field • Assist regional managers in planning, forecasting and managing assigned sales territories • Provide essential feedback reports to the regional manager regarding customer contacts and sales processes from distributors within the territory

Tags for this Online Resume: Logistics, Payroll, Benefits, Budgeting, Cash Flow, Human Resources, Insurance, Pricing, Recruiting, Sourcing, P&L LEADERSHIP, STRATEGIC PLANNING, PROFITABILITY OPTIMIZATION, MULTIMILLION - DOLLAR BUDGETING, TRAINING, COACHING & MENTORSHIP, CONTINUAL PROCESS IMPROVEMENT, PERFORMANCE MONITORING, RELATIONSHIP DEVELOPMENT, MULTISITE FACILITIES MANAGEMENT, PROCESS & POLICY IMPLEMENTATION, RESPONSIVE EMPLOYEE RELATIONS, HR / RECRUITING, REGULATORY COMPLIANCE, CONTRACT NEGOTIATIONS, MANUFACTURING & QUALITY MANAGEMENT, SUPPLY CHAIN OVERSIGHT, Productivity & Efficiency Gains, Turnaround Expertise, Process Improvement, Time & Resource Optimization, Expedited Growth, CHANGE MANAGEMENT, ISO - AS 9100, ISO 13485, ISO / TS 16949 & ISO 9001, Six Sigma, 5S methodology, TPS, lean manufacturing, visual management, performance measurement, Poka - Yoke, QCO, TPM, QCPC, Kaizen & Kanban., Private Equity, Portfolio Company, EBITDA Growth, Revenue Acceleration, Margin Enhancement, Multiple Expansion, Deal Origination, Topgrading, New Channels, New Markets, International Expansion, CEO, Global Footprint, CXO, COO, Turnarounds, Exit Strategies, President, Vice President, Director, Director of Manufacturing, Director of Operations, Vice President of Manufacturing, Vice President of OBudgeting, Cash Flow, Human Resources, Insurance, Pricing, Recruiting, Sourcing, P&L LEADERSHIP, STRATEGIC PLANNING, PROFITABILITY OPTIMIZATION, MULTIMILLION - DOLLAR BUDGETING, TRAINING, COACHING & MENTORSHIP, CONTINUAL PROCESS IMPROVEMENT, PERFORMANCE MONITORING, RELATIONSHIP DEVELOPMENT, MULTISITE FACILITIES MANAGEMENT, PROCESS & POLICY IMPLEMENTATION, RESPONSIVE EMPLOYEE RELATIONS, HR / RECRUITING, REGULATORY COMPLIANCE, CONTRACT NEGOTIATIONS, MANUFACTURING & QUALITY MANAGEMENT, SUPPLY CHAIN OVERSIGHT, Productivity & Efficiency Gains, Turnaround Expertise, Process Improvement, Time & Resource Optimization, Expedited Growth, CHANGE MANAGEMENT, ISO - AS 9100, ISO 13485, ISO / TS 16949 & ISO 9001, Six Sigma, 5S methodology, TPS, lean manufacturing, visual management, performance measurement, Poka - Yoke, QCO, TPM, QCPC, Kaizen & Kanban., Private Equity, Portfolio Company, EBITDA Growth, Revenue Acceleration, Margin Enhancement, Multiple Expansion, Deal Origination, Topgrading, New Channels, New Markets, International Expansion, CEO, Global Footprint, CXO, COO, Turnarounds, Exit Strategies, President, Vice President, Director, Director of Manufacturing, Director of Operations, Vice President of Manufacturing, Vice President of OBUDGETING, TRAINING, COACHING & MENTORSHIP, CONTINUAL PROCESS IMPROVEMENT, PERFORMANCE MONITORING, RELATIONSHIP DEVELOPMENT, MULTISITE FACILITIES MANAGEMENT, PROCESS & POLICY IMPLEMENTATION, RESPONSIVE EMPLOYEE RELATIONS, HR / RECRUITING, REGULATORY COMPLIANCE, CONTRACT NEGOTIATIONS, MANUFACTURING & QUALITY MANAGEMENT, SUPPLY CHAIN OVERSIGHT, Productivity & Efficiency Gains, Turnaround Expertise, Process Improvement, Time & Resource Optimization, Expedited Growth, CHANGE MANAGEMENT, ISO - AS 9100, ISO 13485, ISO / TS 16949 & ISO 9001, Six Sigma, 5S methodology, TPS, lean manufacturing, visual management, performance measurement, Poka - Yoke, QCO, TPM, QCPC, Kaizen & Kanban., Private Equity, Portfolio Company, EBITDA Growth, Revenue Acceleration, Margin Enhancement, Multiple Expansion, Deal Origination, Topgrading, New Channels, New Markets, International Expansion, CEO, Global Footprint, CXO, COO, Turnarounds, Exit Strategies, President, Vice President, Director, Director of Manufacturing, Director of Operations, Vice President of Manufacturing, Vice President of Operations

AREAS OF EXPERTISE * Strategic Planning * Multicultural marketing * Direct response analytics * Brand management * Content marketing * Creative production across all * Media planning, * Consumer insights channels Digital / Offline * Team recruitment and * P&L / Budget management * Research design and mentorship * CMS / Ecomm systems analysis * Customer Journey * Creative development * Product Development Mapping across all channels

Project leader in mobile e-commerce site ground - up development, online video marketing, UX testing, content - marketing, brand advocacy, and natural search optimization, data analysis and optimization of paid - search, display, email campaigns, including deep - dive data analysis from multiple sources, multi-variable testing across channels, determining which channels and approaches have the highest ROI, and allocating budget res...

Executive Management Duties & Responsibilities Provide effective solutions to complex issues such as cost budgeting, pricing strategies, vendor negotiations, revenue projections, purchasing and sales negotiations, business development tactics and industry competition Identify and develop talent among team members with targeted recruitment, focused training efforts and the promotion of a performance - based work environment that leverages individual talents for group benefit Utilize needs - and situation - based assessments to manage costs and capital outlays and determine potential ROI Participate heavily in all marketing, branding, public relations and communications activities Develop leadership team and support staff to aid in efficient business operations, sales and marketing functions, and client service execution, delegating important tasks and assignments while monitoring for effective resolution Lead through example with consistent work ethic, attitude, and professionalism, while performing sales presentations, overseeing market operation and business development, creating new revenue channels and managing key vendor and client relationships Collaborate in all phases of strategic planning with senior - level management, while furnishing oversight and guidance regarding effective acquisition strategies, pricing, market trends, and operational structures Assess and expand key markets and potential business ventures while ensuring operational efficiency and solid execution of corporate mission Create and implement marketing and sales strategies while tracking progress versus established internal and external benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of the products, services and respective marketplace, including pricing and regulatory trends, competitor strategies, general economic conditions and other business metrics Act as a liaison between staff, clients, and other management members to resolve issues in a timely manner

Generated marketing and sales budgets to maximize ROI for key marketing channels including PPC, affiliate and market partners.

SPX Corporation, Service Solutions (Warren, MI) 5/2000 — 7/2003 Manager, Marketing Communications • Planned and executed marketing communications for a $ 500 million business unit • Directed team of twelve marketing professionals, outside vendors, and multiple partner agencies • Set and strictly adhered to departmental and campaign budgets • Oversee company website and e-commerce programs • Responsible for marketing communications through multiple channels including OEM's, dealerships, warehouse distributors, mobiles, jobbers and end users • Managed advertising and sales initiatives in print & electronic media, trade shows, and direct mail • Evaluated market trends, competitive products and services, and measured ROI for Marketing Communications • Planned and executed marketing communications for a $ 500 million business unit • Directed team of twelve marketing professionals, outside vendors, and multiple partner agencies • Set and strictly adhered to departmental and campaign budgets • Oversee company website and e-commerce programs • Responsible for marketing communications through multiple channels including OEM's, dealerships, warehouse distributors, mobiles, jobbers and end users • Managed advertising and sales initiatives in print & electronic media, trade shows, and direct mail • Evaluated market trends, competitive products and services, and measured ROI for marketing communications for a $ 500 million business unit • Directed team of twelve marketing professionals, outside vendors, and multiple partner agencies • Set and strictly adhered to departmental and campaign budgets • Oversee company website and e-commerce programs • Responsible for marketing communications through multiple channels including OEM's, dealerships, warehouse distributors, mobiles, jobbers and end users • Managed advertising and sales initiatives in print & electronic media, trade shows, and direct mail • Evaluated market trends, competitive products and services, and measured ROI for marketing professionals, outside vendors, and multiple partner agencies • Set and strictly adhered to departmental and campaign budgets • Oversee company website and e-commerce programs • Responsible for marketing communications through multiple channels including OEM's, dealerships, warehouse distributors, mobiles, jobbers and end users • Managed advertising and sales initiatives in print & electronic media, trade shows, and direct mail • Evaluated market trends, competitive products and services, and measured ROI for marketing communications through multiple channels including OEM's, dealerships, warehouse distributors, mobiles, jobbers and end users • Managed advertising and sales initiatives in print & electronic media, trade shows, and direct mail • Evaluated market trends, competitive products and services, and measured ROI for campaigns

The importance of having a planned budget to maintain a long - term and consistent marketing campaign on whatever channel you decide to use.