Driving this change is a new generation of chief executives and
chief marketing officers who have more liberal values than their predecessors and find themselves facing growing pressure to use their positions of power to do right by society.
Not exact matches
Investors
who were underweight on the Canadian
market because of negative outlooks on the Canadian dollar, oil and other commodities are returning, says Lesley Marks, senior vice-president and
chief investment
officer, Fundamental Canadian Equities, at BMO Asset Management.
Not according to Plasticity co-founder and
chief marketing officer Jennifer Moss,
who says that while it's true that some employees don't like the company's platform, many benefit from it in ways that aren't as attention - grabbing as the smile - bomb surprise that Plasticity suggests trying: covering a co-worker's desk in sticky note messages about how great they are.
«You need what's called «thumb - stopping creative,»» muses Fulton,
who also serves as
chief marketing officer for the Mark's and FGL Sports subsidiaries.
Many
who are new to email
marketing start off on the wrong foot, says Dennis Dayman,
chief security and privacy
officer at Eloqua, a Vienna, Va.,
marketing software and services company.
«We know that people
who choose beer when they become of legal drinking age are two times more likely to continue drinking beer throughout their lifetime, and as an organization, we have an opportunity to regain ground with this group,» said David Kroll, MillerCoors»
chief marketing officer, in a statement.
Tucker Mays,
who came on board in May 1998, is now
chief operating
officer and has taken over sales,
marketing, and operations from Connolly, freeing Spinergy's founder to concentrate on what he likes best: R&D.
«One of the great things about Orabrush, is that we know we're expanding the category,» says Harmon,
who now serves as Orabrush's
chief marketing officer.
Turning raw data into a clear PowerPoint presentation or summarizing research findings in a Word document can be a huge timesaver when prepping for meetings, says Rich Pearson,
chief marketing officer at eLance.com, a jobs website for freelancers in Mountain View, Calif.,
who uses a virtual assistant himself.
He is being succeeded on an interim basis by Kip Fulks,
who most recently served as
chief marketing officer.
«The more we see Paralympians, the more we become comfortable with them,» said Rick Burton, professor of sport management at Syracuse University and the USOC's former
chief marketing officer,
who applauds the inclusivity of Paralympic campaigns.
Though Skinner had cleaned up and modernized restaurants and layered in new revenue drivers like McCafé beverages and extended hours, the company failed to address the fact that the McDonald's customer was evolving, says Larry Light, a consultant
who was the company's global
chief marketing officer until 2005.
Nope, according to
Chief Operating
Officer Barney Harford,
who told CNBC: ``... Going forward we have no interest in doing transactions for minority stakes... the
markets that we remain in today are core
markets for us, we are doubling down on our investment and we are very committed to these
markets.»
Delta's
chief marketing officer, Tim Mapes, said that the offering «is meant to be as close to a private jet experience as possible and is driven by our customers,
who were telling us that they wanted more privacy,» as reported by The New York Times.
One mentor
who has had significant impact on my professional development is Ann Lewnes,
chief marketing officer at Adobe Systems.
«As an advertiser, I'm repulsed that @megynkelly would give a second of airtime to someone
who says Sandy Hook and Aurora are hoaxes,» Kristin Lemkau,
Chief Marketing Officer of JPMorgan Chase, tweeted.
Our target audience is moms with kids, and I just walked into a room of guys with ties,»» said Warren Kornblum,
who worked as
chief marketing officer in the late 1990s and mid-2000s.
Weiser will also be
chief marketing officer at Shopify while Craig Miller,
who was performing that role, will focus on being
chief product
officer.
Roxanne Taylor,
chief marketing officer, Accenture: «As someone
who wants to always make sure that I'm helping young women succeed in business, I think it's very, very important that you make time to coach and mentor others.»
Catering to roughly 100 million people
who have their own businesses, Lucas Watson, Executive Vice-president,
Chief Marketing and Sales
Officer, Intuit, believes that there are about 12 million people whose businesses are connected to the Internet and have access to the digital tools needed for their products and services.
«You need someone
who has a passion for your brand, understands... the local
market, has experience in the [industry], has capital needed to grow and ideally has additional businesses where he or she can leverage shared resources,» said Jim Rogers,
chief marketing officer of Tony Roma's restaurant franchise.
«We chose to be lab rats,» said Chen Zhong, 32, the
chief marketing officer of an online media company in Beijing
who bought a Tesla Model S last year.
An article on Friday about the pending exit of Twitter's
chief executive, Dick Costolo, misstated the sequence of events involving the role of a potential successor, Anthony Noto, Twitter's
chief financial
officer,
who recently assumed oversight of
marketing at Twitter.
Crumpacker,
who oversaw such efforts, had been CMO since 2009 and was later elevated to the title of
chief marketing and strategy
officer.
«The closing of our first deal in the U.S. energy
market represents a major milestone for our team
who has been working relentlessly from the beginning of the year on strategic geographic expansion,» said Toni Volpe,
chief executive
officer of Falck Renewables.
In this video, Entrepreneur Network partner Business Rockstars sits down with Anna Fieler, CMO of Popsugar,
who describes the
chief marketing officer position and her personal experiences in the role.
«We continue to see encouraging snacking category growth trends, especially in emerging
markets,» said
Chief Executive
Officer Dirk Van de Put,
who took over in November.
The relationship is under new scrutiny as the automaker reevaluates its
marketing model under new leadership, including Jim Hackett,
who was named Ford CEO last May, and Joy Falotico, the former Ford Credit CEO
who was named
chief marketing officer this past March.
Among the women
who joined us in 2016: Jewel (performing and sharing her extraordinary story with us), Apple Head of Global Consumer Marketing Bozoma Saint John, Making a Murderer filmmakers Moira Demos and Laura Ricciardi, Uber Regional General Manager Rachel Holt, Priceline EVP of Global Operations Maelle Gavet, Facebook Head of People Lori Goler, SoulCycle CEO Melanie Whelan, Accompany CEO Amy Chang, designer Rachel Roy, Girls Who Code founder Reshma Saujani, Joyus CEO Sukhinder Singh Cassidy, Hearsay Social CEO Clara Shih, WWE Chief Brand Officer Stephanie McMahon, and Lean In lead researcher Marianne Cooper, as well as top executives from leading global companies such as Airbnb, Amazon, Coca - Cola, Google, IBM, NBCUniversal, Nike, Pandora, Target, Twitter, and Walma
who joined us in 2016: Jewel (performing and sharing her extraordinary story with us), Apple Head of Global Consumer
Marketing Bozoma Saint John, Making a Murderer filmmakers Moira Demos and Laura Ricciardi, Uber Regional General Manager Rachel Holt, Priceline EVP of Global Operations Maelle Gavet, Facebook Head of People Lori Goler, SoulCycle CEO Melanie Whelan, Accompany CEO Amy Chang, designer Rachel Roy, Girls
Who Code founder Reshma Saujani, Joyus CEO Sukhinder Singh Cassidy, Hearsay Social CEO Clara Shih, WWE Chief Brand Officer Stephanie McMahon, and Lean In lead researcher Marianne Cooper, as well as top executives from leading global companies such as Airbnb, Amazon, Coca - Cola, Google, IBM, NBCUniversal, Nike, Pandora, Target, Twitter, and Walma
Who Code founder Reshma Saujani, Joyus CEO Sukhinder Singh Cassidy, Hearsay Social CEO Clara Shih, WWE
Chief Brand
Officer Stephanie McMahon, and Lean In lead researcher Marianne Cooper, as well as top executives from leading global companies such as Airbnb, Amazon, Coca - Cola, Google, IBM, NBCUniversal, Nike, Pandora, Target, Twitter, and Walmart.
For those
who may be nervous about the
market highs, Peter Mallouk, president and
chief investment
officer of Creative Planning, noted that «an all - time high by itself is nothing to be scared about.»
Charles Pittar,
Chief Executive
Officer, of Juwai.com, says, «International property advertisers have shown strong interest, especially those
who are more sophisticated about the Chinese
market and understand the size and quality of the potential audience on the QQ network.
A few years ago at the first mPlanet conference ever held, I had the opportunity to listen to and speak with Dan Henson
who was then GE's
Chief Marketing Officer for all of GE's divisions.
«I shy away from the notion we're a startup,» says Mark Daprato, a 44 - year - old marketer
who led accounts for Clearnet and Swiss Chalet before joining Shop.ca as
chief marketing officer in February.
Cameron is a payments and fintech executive
who joins Chase from Moneris Solutions, where he was the
Chief Product and
Marketing Officer and a member of their executive team.
And its new approach to ads calls for a focus on regional, 15 - second TV buys rather than national, 30 - second spots — the brainchild of
Chief Marketing Officer Richard Lennox,
who joined last year from Toys R Us.
As suggested by a reader, we evaluate here stock
market forecasts of John Buckingham,
Chief Investment
Officer of Al Frank Asset Management,
who emphasizes careful stock selection, broad diversification and a long investing horizon.
In addition to Kiefer,
who started with the company full - time in 1992, the management team includes
Chief Operating
Officer Sal Melilli,
who started with the company as a back - of - the - house restaurant employee in 1991;
Chief Marketing Officer Denise Williams,
who has been with the company since 1985; and
Chief Financial
Officer Bruce Clark,
who has been with Original Hooters since 1994.
Vodafone Hutchison Australia
chief marketing officer Kim Clarke,
who was once seen by some industry insiders as a potential future
chief executive, has quit the company after two years in the job.
«With improved taste and nutrition profiles, gluten - free foods are now appealing to an even wider audience, and in fact, snacks are the largest and fastest growing gluten - free food segment,» said Rod Troni,
Chief Marketing Officer, Snyder's - Lance, Inc. «That's why Snyder's - Lance is committed to offering more gluten - free options to consumers
who desire them because of a gluten sensitivity or just because they deem them healthier.
«We make yogurt but our business is wellness — for the fans
who enjoy our products to the communities we operate in,» said Peter McGuinness,
Chief Marketing and Commercial
Officer, Chobani.
«Our shoppers look to Whole Foods
Market for new and delicious products, and we are honored to recognize our top supplier partners
who demonstrate industry - leading innovation and impactful work,» said A.C. Gallo, president and
chief operating
officer at Whole Foods
Market.
Also joining the afternoon program were Uinta Brewing Company
chief marketing officer Jeremy Ragonese and Omnicom Media Group managing director Darrell Jursa,
who examined the future of beer
marketing, highlighting digital
marketing strategies.
Vaporsens plans to introduce the device on the
market in about a year and a half, says Zang,
who is the company's
chief science
officer.
Today Vesterbacka is Rovio's
chief marketing officer and the driving force behind the company's blockbuster mobile game Angry Birds, in which players use a touch screen to slingshot vengeful birds at towers to destroy the egg - stealing pigs
who live inside.
The idea was born out of a conversation between Filipowski and Txampi Diz, former senior vice president and managing director of KCD Paris
who joined Balmain as
chief marketing officer last month.
CNET NEWS - Sep 8 - Whitney Wolfe,
who served as a VP of
marketing and described herself as a Tinder co-founder, filed the lawsuit in June, accusing the company's
chief marketing officer, Justin Mateen, of repeatedly calling her disparaging names and harassing her.
Said Lionsgate's
Chief Marketing Officer Tim Palen of the four way collaboration, «People
who read The Hunger Games adopt a must see attitude to the film — the story is so gripping and urgent that fans of the book literally can't wait to see it translated to the big screen.
The Oscars are still the ultimate quality benchmark and a useful global
marketing tool for Netflix, whose
chief content
officer Ted Sarandos is an enthusiastic Academy voter
who has twice run for the Board of Governors.
Stephen R. Hardis,
who took over as chairman and
chief executive
officer in January after serving as vice chairman and
chief financial
officer since 1986, says the targeted growth will be accomplished through a combination of tactics: increased capital investments, higher research and development outlays targeted more directly toward truly new products, acquisitions and expansion in five key developing
markets: China, Korea, India, Brazil and Mexico, with China emerging as Eaton's biggest single opportunity.
Gerd Mauser,
Chief Marketing Officer for Jagur Land Rover said, «With only 2,000 units available globally, we expect the Jaguar F - PACE First Edition to sell out — we are receiving an incredible amount of interest from customers
who want to be the first and
who want the best.»