With that in mind, a group of
city boosters and architects is trying to raise the site's public profile to attract world -
class builders and architects to the two - block stretch along Roosevelt Road that the group calls the South Wall.
The new apartments being built — mostly
class - A, high - end rentals in the most desirable parts of the
city — require new approaches from the
builder's point of view, as does the latest generation of condos.