Supplement brands and their marketing teams spend LOTS of money on «Waldo imposters» (pretty graphics,
clever marketing language, deceptive psychological tricks, etc.).
Not exact matches
Here is where
marketing, corporate communications and human resources departments need to be closely aligned in developing a rollout plan and guidelines that are engaging, easy and clear, including parameters on social posts, special offers to share with family and friends and key messages (in simple,
clever language) about the product or campaign.
«The best subject lines use a mix of clear value to the recipient — concise
language that's not too dull or too
clever, and an impetus to act,» says Hunter Boyle, senior business development manager for AWeber, an email
marketing software company in Chalfont, Pa. «Picture your busy reader saying «So what?»
This is where I'm appalled at WWF's activities on ivory trade policy: their use of
language and
clever marketing tactics.