This is the kind
of cognitive shortcut that psychologists have found we all use in the face of overwhelming or uncertain information.
Indeed, psychologists say that most people hold unconscious stereotypes and biases because our brains rely on
these cognitive shortcuts to navigate everyday life.
And as psychologists (including Israel's own Daniel Kahneman) have demonstrated, we rely heavily on «
cognitive shortcuts» to navigate complicated decisions: it is impossible to apply a scientific method to every decision we face.
The net result is that the UK's forthcoming vote on «Brexit» probably won't be decided on the basis of level - headed arguments, but by
the cognitive shortcuts we turn to when we're clueless about the right thing to do (see «Brexitology: What science says about the UK's EU referendum «-RRB-.
Humans use stereotypes as
a cognitive shortcut and we're all prone to it.»