"Colour payoff" refers to how vibrant and intense a color appears when you apply it to your skin or any surface. It describes how well a product delivers the desired color, without being too sheer or fading quickly. It indicates the richness and impact of the color you see after applying a makeup or paint product.
Full definition
The bullet of this lipstick has been engineered to perfectly follow the contours of the lips, and you need no more than one coat to get
enough colour payoff.
Would look amazing on all eye colours and has such a
strong colour payoff which blends like a dream.
I must admit I am not a huge fan of this blush because of the
sheer colour payoff some of the colour have but I am a fan of the colour selection.
«Primer - infused, oil absorbing, skin - balancing shadows that pack on
true colour payoff.
New pressed powder Eye Shadow formulas in Satin Shine, Smooth Pearl, Foiled Shadow and Creamy Matte all deliver a creamy, silky texture with
superior colour payoff, while a new Highlighter formula in Opalescent is lightweight and glides on skin for just the right amount of pearl and pop.
Long Wear Rose Rush Nail Colour — The formula of this nail polish locks in moisture while giving an
intense colour payoff.
That being said, it works well with a little MAC Fix + (also here), and
the colour payoff is enough that it'll deepen up your lash line in a flash.
It has intense pigmentation and
the colour payoff is fabulous.
So disappointing there was hardly
any colour payoff when it looked like it was going to be a dupe!
The texture and
colour payoff are also great!
I have 2 of these blushes - neither of them have
any colour payoff (pigment).
This brand is a bit on the pricey side, however
the colour payoff and wear is excellent.
The colour payoff looks fantastic... a nice dark line.