Sentences with phrase «comes as advertisers»
The move comes as advertisers are increasingly shifting budgets from television to online as more viewers prefer to watch their favorite shows on their smartphones and tablets.
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The decision to launch a marketing side to BBM comes as advertisers look for new ways to grab eyeballs.
Not exact matches
The FTC also said that when it comes to labelling, advertisers shouldn't use terms such as «Promoted» or «Promoted Stories,» because they are «at best ambiguous and potentially could mislead consumers that advertising content is endorsed by a publisher site.»
While most of Spotify's revenue comes from premium ad - free memberships, Spotify's ad executives also noted that the platform doesn't struggle as much with advertiser trust, an issue that YouTube is currently dealing with.
When it comes to labelling, the FTC said, advertisers shouldn't use terms such as «promoted» because «they are at best ambiguous and potentially could mislead consumers that advertising content is endorsed by a publisher.»
Of the 28 advertisers Keynote measured in terms of performance across desktop, smartphone, and tablet, WeatherTech came in second, while behemoths such as Pepsi and Budweiser were rated dead last.
«Advertising offline is not becoming obsolete, in fact in the coming years it could see substantial growth as advertisers begin to adopt these new technologies and data strategies.»
We sell that platform to other advertisers, so it should come as no surprise that we can use it effectively ourselves to prove its continuing value.
His comments come as a survey from the World Federation of Advertisers revealed that large brands are reviewing contracts related to almost $ 3 billion of spend on programmatic advertising.
A new ad unit is coming to Instagram, as advertisers can now feature three pieces of media per stories ad.
The figures come as both consumers and advertisers are putting Facebook under greater scruntiny, amid claims the world's largest social network had the data of 50 million users harvested by third - party analytics company Cambridge Analytica.
«That might be surprising as what we see on TV and what advertisers tell us we need would indicate that there is no ceiling when it comes to how much money is needed for happiness, but we now see there are some thresholds,» said Andrew T. Jebb, the lead author and doctoral student in the Department of Psychological Sciences.
«But our study shows advertisers should consider offering up their brands as something to cling to in the dark when the knives come out and the blood starts to splatter.»
The move toward user fees comes as the online ad market is growing in China and getting crowded with sites seeking advertisers.
As is the nature of the series» design: going to work and coming home with Don Draper and his fellow advertisers against a world of change.
This is where Reddit's uniqueness as an advertising platform comes through, because advertisers can and often do participate in these threads, directly responding to Redditor feedback about their ads
Given six years of full - time traveling while building a location independent business as a writer, the (l) earning curve has now tipped in my favour, resulting in lucrative freelance gigs, advertisers, and sponsors having come knocking on my door with little to no recruitment effort on my part.
Sony came under scrutiny online in December 2006 for a guerrilla marketing campaign hoping to go viral, for the console, with advertisers masquerading as young bloggers who desperately wanted a PSP.
The unusual media comes as Facebook faces defecting advertisers, legislative ire in the US and abroad and unhappy users over its mishandling of people's data in what's become known as the Cambridge Analytica scandal.
User experience and ease - of - use has therefore emerged as a top priority in the company's development amid an environment of advertisers and publishers who are traditionally fairly conservative when it comes to change.
This news follows Facebook coming under scrutiny earlier in the week from Dutch and French officials for not being transparent about its collection of data, as well as how that data is used and provided to advertisers.