Sentences with phrase «company reach an audience»

Not exact matches

The book, which focuses on how to bridge the chasms that occur in the transition from a market solely for innovators and early adopters to one that reaches a mainstream audience, proved to be my personal manual for building disruptive companies.

We want to spend our time with companies reaching large audiences and having big impact.

He's spent 15 + years in consumer insights, building his agency Immersive Youth, which helps over 100 companies reach a stronger audience.

Start by answering some basic questions about your company and your audience: Who do you want to reach?

He says Trend Hunter's client advisers are company veterans, editors who have published thousands of articles and, perhaps most important, are young enough to identify with the audiences that brands are hoping to reach.

Of course, for many of the socially responsible companies, including Wild Planet Toys, reaching as wide an audience as possible is crucial if their mission is to be realized — it's important to spread the word as well as to bring in enough revenues to carry on.

This strategy is fundamentally flawed because companies don't control the message or the audience it's reaching.

While you'll certainly reach a larger audience online, sometimes there are huge benefits from gaining a few loyal customers in the early stages of your start - up who will act as brand ambassadors for the rest of your company's life.

With growth in mind, Yahoo has made several high - profile acquisitions aimed at building the Sunnyvale, California - based tech company's audience reach and depth of talent.

Later, the company expanded even further, incorporating topics such as business and psychology, to reach a wider audience and increase Buffer's influence on the market.

Netflix is a classic double - edged sword for traditional TV studios and networks: Most of them would much rather not sell their content to the company, but in some ways they are forced to do so, in order to reach a growing audience of millennial cord - cutters.

Why is it that companies can spend hours upon hours investing in content creation, only to have their efforts fall flat with the audiences they're trying to reach?

The partnership adds to the company's growing video offerings, while giving Disney a place to reach digital audiences.

«No other media company understands Hispanic American audiences like Univision and this promotional partnership speaks to our ability to reach and engage our growth consumer with unmatched scale and depth,» Univision president and CEO Randy Falco said in the press release.

It would make the company's media partners even more reliant on the news feed to reach their audiences, which would help Facebook.

Social media is a great marketing tool allowing organizations to reach audiences and showcase company culture and what they have to offer.

Clearly, video's time is here — and companies need to have the tools to stream videos, reach their target audiences and effectively monetize their content.

«Coupled with Verizon's existing mobile (and streaming video) presence, the companies» combined ad offerings mean massive cross-screen reach with much richer audience data.»

He said that the Internet had allowed the company to «reinvent television,» by giving viewers the freedom to watch what they wanted, when they wanted it, and by allowing content producers to reach a global audience more easily than in the past.

Its growth curve has been remarkable, to say the least - the company recently completed a seed round funding of US$ 1.1 million, and Mendelsohn says that Mini Exchange founder Sarah Appleton has attributed 20 % of her revenues as having come through advertising on Facebook, with online sales being driven through its custom audiences and lookalike audiences tools to reach parents across the MENA region.

«By combining HuffPost with AOL's network of sites, thriving video initiative, local focus, and international reach, we know we'll be creating a company that can have an enormous impact, reaching a global audience on every imaginable platform,» she writes.

«Getting attention from the media is like getting free advertising on TV, in the newspaper, or via social media channels, allowing you to reach not only your current audience, but also people who may have never heard of you or your product,» says Wendy Duval, public relations and communications manager for The Vermont Teddy Bear Company.

For companies such as Fitango, which has with a potentially large and diverse market, providing differing samples allows the company to reach more of its target audience with separate marketing for segments like education, business, and leisure.

And although Parker wouldn't speak specifically to Kik's future plans, he says Spark hopes all its firms end up as «independent, publicly traded companies that are sustainable, profitable, have a global audience and reach, and are employing thousands of people around the world.»

For companies trying to reach more of their audience, the brand page aims to become a central hub for connecting and communicating with fans.

Ethical companies can slash marketing costs and boost response by forming alliances with organizations that reach their target audience, by turning customers and even competitors into brand ambassadors.

Whether your company is the new kid in town or a global mega-brand, we can help you plan an effective campaign leveraging audience and reach of our partners that will work with your budget and help you achieve the highest campaign performance possible.

Even the smallest of companies can reach a large audience with the right message.

Cambridge Analytica provided an overall Return On Advertising Spend (ROAS) of 2.29, with the best monthly ROAS reaching nearly 3.00, to a clothing company formerly reliant on sales from brick and mortar stores and without knowledge of who their audience was.

But of course, all your efforts will amount to little if your hopes go unfulfilled — if your content doesn't trigger the audience behaviors that help your company reach its business goals.

Reporting suggests the company did just this in 2013, by hiking prices on scholarly and small - press books and creating the risk of a «two - tier system where some books are priced beyond an audience's reach.»

The addition of Business Insider's 76 million unique monthly visitors will increase Axel Springer's worldwide digital audience by two - thirds to approximately 200 million users, making the company one of the world's six largest digital publishers in terms of reach.

Our in - house content writers craft content to position your employees as industry thought leaders - then promote them on social media to help your company's brand reach targeted audiences.

We help companies succeed and improve investor confidence with a market making program that works to enhance liquidity, and a visibility program that helps reach the broadest possible audience.

Green, ethical companies can slash marketing costs and at the same time boost response — by forming alliances with organizations that reach their target audience, by turning customers and even competitors into brand ambassadors, and by harnessing the power of their commitment to gain coverage in both traditional and social media

CFN Media will leverage its powerful content platform and extensive reach into mainstream and cannabis - focused investor audiences and media across North America to attract high - quality investors to The Green Organic Dutchman Holdings Ltd. while elevating the company's financial brand.

We work with your company to create and place custom content that reaches your target audiences through targeted distribution and credible news outlets.

The company's mobile audience reached 19 million average daily active users, up 28 % year - over-year and the strongest since Q4 2014.

«Participants from across the company will have the opportunity to create experiences unique to Twitter that will extend their brands in meaningful ways,» says Justin Connolly, an executive VP for Disney and ESPN Media Networks, «This includes compelling live content across our entire portfolio that can reach and appeal to all types of audiences at scale on their platform.»

UK - based companies can now reach a wider audience of global angel investors and accelerate the investment deal flow process through online tools

Forbes combined with Forbes Asia, Forbes Europe, and the company's licensee editions together reach a worldwide audience of more than 5 million readers.

Although 89 percent of dōTERRA's customer base consists of women, «We are growing our male audience,» he says, noting that the company is aiming for a broad reach.

Although the product is ideal for anyone, Procacci says the company plans to reach out to a younger audience and promote healthier eating habits among children and teens.

Good shows offer an exhibiting company an opportunity to cost - effectively reach a targeted audience of qualified buyers and key industry decision makers.

The Varsity Match Company CEO, David Searle, said: «We are delighted to be working with UNILAD in what we hope will be a significant step in reaching and introducing The Varsity Match to new digital audiences.

We reach distinct suburban audience that is not effectively reached by other media companies.

This is why it is critical to always be using social media to capture more email addresses — then you can reach your entire intended audience, and control the flow of communication to your supporters, rather than a for - profit company with constantly changing rules acting as traffic cop.

The researchers were surprised to find that almost 1 percent of the websites they tested had suffered a data breach during their 18 - month study period, regardless of how big the companies» reach and audience are.

To our advertising customers we deliver access to the content - driven environment necessary to reach and engage their most sought after audiences, helping them drive sales growth for their companies.

Deeply rooted in the company ethos is the concept of «creating the new» and through collaborations with Stella McCartney and Yohji Yamamoto the label continues to reach new audiences across fashion, lifestyle and sports.