Sentences with phrase «compelling brand narrative»

Developing a buyer (or marketing) persona is a good idea for social media marketers who are unsure of how to create a compelling brand narrative.

Not exact matches

Responsible for all of Gucci's collections, product categories and the company's global brand image, Alessandro's unique understanding and appreciation of the historical codes of the house, combined with his contemporary sensibility, has created a compelling new narrative for the brand.

Resumes only get a few seconds» initial consideration, so there needs to be a compelling narrative at the very top — your professional brand needs to come across so clearly that a recruiter or hiring manager immediately understands who you are and what you can do for the company.