John Edwards, Land Rover Global Brand Director said: «The Evoque Convertible Concept is a new twist to the Evoque story and explores the potential to further extend the nameplate's appeal by giving existing customers more choice, whilst at the same time reaching out to
a completely new customer base.
Speaking about the Toronto -
based company's
new name, CEO Rob Segal said: «It's a
new day at ruby and renaming our topco is an important step in our journey to
completely rebuild the company as a relevant, digital dating innovator that truly cares for our
customers.»
Soon - Nam Lee, Vice President of Overseas Marketing, Kia Motors Corp., said, «While we have retained the name
based on the tremendous success of the outgoing model, the all -
new Sorento has been
completely redesigned and re-engineered, and promises to surprise
customers with its thoroughly updated styling, a host of
new convenience and safety technologies, as well as enhanced space, driving comfort and handling response.»