Not exact matches
Harnessing and pitching to traditional media such as local and regional print, radio and TV outlets remains the core
component of a well - orchestrated book
publicity campaign.
Book promotion and book
publicity campaigns always involve the online media,
of course, but new book review opportunities from major online media outlets such as MediaBistro gives book publicists an excuse to incorporate an online book promotion
component into every book
publicity campaign.
Horizontal showers aside, this year's Triennial is more or less a vertically integrated exhibition, if one could imagine such a thing, with every
component, down to even the
publicity campaign, acting as a piece
of the show.