It was a central
component of an overall
marketing strategy that won Erin's publisher the «Best Marketing Campaign of the Year Award» from the Book Marketing
marketing strategy that won Erin's publisher the «Best
Marketing Campaign of the Year Award» from the Book Marketing
Marketing Campaign
of the Year Award» from the
Book MarketingMarketing Society.
NewPoint Media Group, publishers
of The Real Estate
Book, Mature Living Choices, Senior Living Choices, New Homes & Ideas, New Home Journal, and New Home Finder, among other titles, recently launched a Catalog Challenge» to illuminate retailers» embrace
of the printed catalog as a vital
component in their overall
marketing strategy this holiday season.