Sentences with phrase «conquest buyers»

"Conquest buyers" refers to customers who are new to a particular brand or company and have chosen to purchase its products or services instead of those offered by a competitor. Full definition
This «wedge» position is going to conquest buyers who need / want that extra family room but are still on a compact - SUV budget.
The challenge for sales staff at Subaru dealers will be getting conquest buyers behind the wheel.
The Charger's appeal is attracting a high number of conquest buyers, helping drive a 62 percent increase in sales since 2009 — double the growth of the standard full - size car segment.
The marketing department will need a few tricks up its sleeve to conquest buyers in this cutthroat class, no matter how good the new small Jaguar is to drive.
He says Ram has posted 56 consecutive monthly sales increases, largely by conquesting buyers from Ford and General Motors.
The SRT Viper GTS, the more luxurious version, is aimed at conquest buyers, people who perhaps considered the purchase of a Dodge Viper in the past but always found the car too crude; they might now be lured by the GTS model's additional sound deadening and NVH refinements, standard navigation, and Harman Kardon audio, not to mention its standard, full leather upholstery that covers nearly every surface.
«Chevrolet plans to seek conquest buyers for the 2008 Malibu by asking dealers to do the unthinkable: Put a Toyota Camry in the showroom for comparison,» the story says.
One of the company's product specialists said that «emotional attributes are key in getting conquest buyers,» and fortunately for Hyundai, its new Tucson has plenty of those attributes.
It's a pretty big statement, but in addition to conquest buyers the German brand says it will also attract current BMW owners looking to downsize.
Most of the Navigator's conquest buyers have come from Mercedes - Benz and Land Rover thus far.
The question is how many of the conquest buyers Land Rover expects to extract from its German rivals will.
Still, Toyota has to keep the Camry fresh to capture the attention of repeat and conquest buyers.
Few of the cars were the Express, which had no incentives on it; by comparison, other Avengers started out with $ 750 on the hood (or lease subvention, or low - interest financing from 0 % to 3.9 %); conquest buyers could get $ 1,500 in total (but not with a lease.)
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